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  • Prezi: Powerful Presentations

    Contains 4 Component(s), Includes Credits Recorded On: 05/03/2017

    Prezi is the newest and greatest presentation platform and will soon take over power point as the program of choice for presenters. From classroom projects, sales presentations, and education, Prezi is the prefect user-friendly program. During this session, learn about how to set up, utilize and integrate Prezi. From incorporating existing power points, to developing your own amazing and powerful presentations, this session will walk you through everything you need to know to get started and feel comfortable with this fast-growing tool.

    Join Seth Barnett for this session on creating powerful presentations with Prezi. From classroom projects, sales presentations, and education, Prezi is the prefect user-friendly program. Prezi is the newest and greatest presentation platform and will soon take over power point as the program of choice for presenters. During this session, learn about how to set up, utilize and integrate Prezi. From incorporating existing power points, to developing your own amazing and powerful presentations, this session will walk you through everything you need to know to get started and feel comfortable with this fast-growing tool.

    Seth Barnett

    Diversity Development and Engagement Manager

    Seth Barnett is the Diversity Development Manager for Promotional Products Association International (PPAI). As an advocate for the industry's marketplace success, he develops new ways for business to meet the growing demand of a diverse workforce and a changing consumer market. Barnett spent his first three years in the industry as the association's Government Relations Manager where he coordinated legislative and regulatory obligations for the industry. Barnett holds a bachelor's degree in management, a master's degree in public administration, and a master's degree in law. Barnett is a lecturer and tutor for Texas Christian University and has been a guest lecturer at Boise State University, Johnson & Wales University, the Florida Institute of Technology, and the College of Western Idaho.

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  • Exploring The New Toy Safety Standard ASTM F963-16

    Contains 4 Component(s), Includes Credits Recorded On: 04/26/2017

    The new edition of the U.S. Standard Consumer Safety Specification for Toy Safety, ASTM F963-16, was published on October 20, 2016 and supersedes ASTM F963-11. This session is an elective for the Product Safety Aware program.

    Join Sue DeRagon for this session on the new toy standard. The new edition of the U.S. Standard Consumer Safety Specification for Toy Safety, ASTM F963-16, was published on October 20, 2016 and supersedes ASTM F963-11. The updated standard includes numerous changes, including significant new requirements for battery-operated toys, expanding materials, toys with magnets, and projectile toys. Compliance to ASTM F963-16 will be mandatory per CPSC’s final rule for products manufactured on or after April 30, 2017. Many retailers are already requiring compliance. Learn details about the changes in ASTM F963-16 to assess your products’ compliance. This session is an elective for the Product Safety Aware program.

    Susan DeRagon

    Senior Technical Consultant

    Susan DeRagon is the Senior Technical Consultant for Qima. Ms. DeRagon has over 25 years of experience in the toy and premiums industry, and has worked with PPAI as a technical consultant since 2008. Ms. DeRagon has conducted numerous technical seminars and webinars, and works closely with companies to provide the highest level of quality service in the areas of product testing, quality assurance, safety evaluations and inspections.

    Ms. DeRagon is an active member of the Toy Industry Association and the American Society for Testing and Materials, participating on several toy and children's product standards committees. She is also on the Board of Directors for ICPHSO, the International Consumer Product Health and Safety Organization.

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  • Mapping Out The Modern Consumer: Results From The 2017 Consumer Study

    Contains 4 Component(s), Includes Credits Recorded On: 04/19/2017

    For more than 50 years, PPAI Research™ has been the industry’s leading and trusted source in data and analytics. With the release of the PPAI’s latest edition of consumer insights, this session offers an exclusive opportunity to gain a deeper understanding of the role of promotional products as an advertising channel.

    For more than 50 years, PPAI Research™ has been the industry’s leading and trusted source in data and analytics. With the release of the PPAI’s latest edition of consumer insights, this session offers an exclusive opportunity to gain a deeper understanding of the role of promotional products as an advertising channel. PPAI’s Market Research Coordinator, Mo Das, teamed up with Kaettie Wenger, CAS to explore key study findings and discuss techniques to turn consumer behavior data into practical marketing strategies.

    Mo Das

    PPAI Research Manager

    Moumita “Mo” Das leads both internal and external research initiatives at PPAI, providing strategic insights to the association’s cross-functional teams, as well as key market trends, business intelligence and consumer behavior tools to the membership. Mo established a solid foundation in both quantitative and qualitative methodologies while studying Sociology at Saint Louis University, and has a range of research experience from fieldwork and analysis to strategy and solutions. 

    Kaettie Wenger, CAS

    Marketing Research Committee Chair

    Kaettie Wenger, CAS, joined the promotional products industry in 2001 and has partnered with Specialty Incentives since 2008. As chair of the Marketing Research Committee, she continues to stay involved in our industry, helping her committee drive research that benefits all PPAI members. 

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  • CAS: Creating Client Loyalty

    Contains 5 Component(s), Includes Credits Recorded On: 04/14/2017

    In this session, join Ruth Verver to learn how to create a customized loyalty plan for your top clients. This enhances your relationship with them and solidifies future business. Through a combination of self-promos, customer loyalty techniques and VIP attention, you’ll find ways to innovate your business and take your business to the next level. Participants will walk away with three primary elements: new ideas for self-promos that will surprise and delight their customers, a unique and unexpected approach to building customer relationships, and a plan to execute that involves critical touch points for the important customers.

    In this session, join Ruth Verver to learn how to create a customized loyalty plan for your top clients. This enhances your relationship with them and solidifies future business. Through a combination of self-promos, customer loyalty techniques and VIP attention, you’ll find ways to innovate your business and take your business to the next level. Participants will walk away with three primary elements: new ideas for self-promos that will surprise and delight their customers, a unique and unexpected approach to building customer relationships, and a plan to execute that involves critical touch points for the important customers.

    Ruth Verver

    Co-founder, Paperclip Promotions

    Ruth Verver, CAS with over 15 years of marketing and operations experience. After graduating with a BA in marketing from Southwest Texas State (Now Texas State University), she worked for a promotional company as the operations manager where she assisted in growing its sales 400 percent in just 10 years. In 2007, she spread her wings and co-founded Paperclip Promotions, a distributorship in Austin. She served as vice president and membership chair for her regional association and she has served on a PPAI Action Group and Committee. She is married to her high school sweetheart, loves animals and believes we should all find a way to learn, love and laugh a little each day.

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    1 Point

  • Technology: Know The Rules And Dangers When Shipping Electronics 2017

    Contains 4 Component(s), Includes Credits Recorded On: 04/12/2017

    Join George Kerchner for this session on Knowing the rules and dangers of transporting batteries. If you ship batteries and other technology products this session is a must for you to attend. Shipping regulations, intended to protect against hazards, are different for air, land and sea, international and domestic transportation. This session is an elective for the Product Safety Aware program.

    Join George Kerchner for this session on Knowing the rules and dangers of transporting batteries. If you ship batteries and other technology products this session is a must for you to attend. Shipping regulations, intended to protect against hazards, are different for air, land and sea, international and domestic transportation. These regulations have often been regarded as complex and difficult to understand for many shippers. To complicate matters even more, as of April 2016, when shipped alone, Lithium-ion power banks carry more stringent shipping regulations than in the past. Learn first-hand what your obligations are under these complex regulations as we attempt to break it all down in plain language. This session is an elective for the Product Safety Aware program.

    George Kerchner

    Executive director

    George  Kerchner has served as the executive director of PRBA-The Rechargeable Battery Association (www.prba.org) since 2006.  He represents PRBA at domestic and international transportation forums such as the United Nations Subcommittee of Experts on the Transport of Dangerous Goods, and the International Civil Aviation Organization (ICAO) Dangerous Goods Panel.  

    Kerchner is also a senior regulatory analyst with the law firm of Wiley Rein LLP in Washington, D.C.  He provides dangerous goods consulting services and regularly conducts dangerous goods training programs for shippers of lithium batteries and other dangerous goods.

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  • Best of Expo 2017: Using Promo to Sell Promo

    Contains 3 Component(s), Includes Credits Recorded On: 04/07/2017

    We say that promotional products are the most effective tool in the marketing tool box, yet as professionals in the industry we use cold calls etc. to market our own businesses. If we tout that what we do provides marketers the best bang for the buck, then we need to work on having our businesses be our best case studies! In this session, attendees will walk through how to define your target audience, picking the best self-promo for your business, and how to measure success.

    Join Charity Gibson for this session on how to use promo items to sell more promo items. We say that promotional products are the most effective tool in the marketing tool box, yet as professionals in the industry we use cold calls etc. to market our own businesses. If we tout that what we do provides marketers the best bang for the buck, then we need to work on having our businesses be our best case studies! In this session, attendees will walk through how to define your target audience, picking the best self-promo for your business, and how to measure success.

    Charity Gibson

    National Account Coordinator

    Charity Gibson spent 16 years as a distributor prior to founding green banana social, an industry social media consultancy, and eventually moving to the supplier side of the industry. She is currently the National Account Coordinator for Peerless, and editor for the well known industry 501c3 non-profit, PromoKitchen.

    Charity has counter intuitive thinking and marketplace disruption hard-coded into her dna. In addition, she has been gifted with unparalled creativity, a keen eye for eye-catching design, and a personality that has been described as both playful and magnetic. With these skills as a foundation, and creative marketing strategies that include leveraging both traditional and digital mediums, Charity has built a reputation as a tech savvy promotional marketing powerhouse.

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  • Seeing Millennials as Partners, Not Clients

    Contains 4 Component(s), Includes Credits Recorded On: 04/05/2017

    Join Kyle Freedman for this session on how to create value of an HR Partnership Program. This presentation will focus on the paradigm of HR partnering with millennials to create talent retention and development initiatives. The presentation will describe a case study where millennials, supported by HR, were provided ownership to design, implement, and evaluate results for a leadership development program focused on millennial employees. Program results including program components, retention and development metrics, ROI and methods to mitigate risk will be discussed.

    Join Kyle Freedman for this session on how to create value of an HR Partnership Program. This presentation will focus on the paradigm of HR partnering with millennials to create talent retention and development initiatives. The presentation will describe a case study where millennials, supported by HR, were provided ownership to design, implement, and evaluate results for a leadership development program focused on millennial employees. Program results including program components, retention and development metrics, ROI and methods to mitigate risk will be discussed.

    Kyle Freedman

    Corporate Training Manager

    Kyle Freedman is the corporate training manager at Enercon Services, Inc. Kyle has more than 10 years learning and development experience in for-profit, nonprofit and government services. His specialties include leadership training, succession planning, and executive coaching.

    Jennifer Gillilan

    Human Resources Manager

    Jennifer Gillilan is the human resources manager for ENERCON Services Inc., an architectural engineering, environmental services and consulting firm with 26 offices nationwide.  She has over 15 years of experience in human resources, having worked in the technology and professional services industries as well as for nonprofit groups.  Her specialties include employee relations talent acquisition and performance management.  She has an undergraduate degree from Georgia Techand an MBA from Mercer University, and she is PHR certified.

    Paige Wheeler

    Corporate Trainer

    Paige Wheeler is a Corporate Trainer for ENERCON Services Inc. While new to the industry, with only a little over a year of experience, her background is in sales, customer service, and community service have prepared her well for the soft skill training she offers. She is skilled in program development and implementation, coaching, team building, and public speaking, and strives to provide training that is not only valuable to professional development but also fun and engaging. She has an undergraduate degree from the University of Georgia. 

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  • Best of Expo 2017: Hybrid Selling: How to Succeed as Online Business Grows

    Contains 4 Component(s), Includes Credits Recorded On: 03/31/2017

    Customer shopping expectations are racing ahead at light speed. We are at the point where buying online is often simpler and preferred over talking with a person. When that happens, new value is created, and a new buying preferences are formed. In this session, you will learn how to leverage your relationships, while participating in the burgeoning online channel. We’ll dig into how a great web experience enhances customer relationships – and drives more sales. You will leave with actionable information to help you create your own strategy for hybrid selling.

    Join Dale Denham, MAS+ for this session on hybrid selling. Customer shopping expectations are racing ahead at light speed. We are at the point where buying online is often simpler and preferred over talking with a person. When that happens, new value is created, and a new buying preferences are formed. In this session, you will learn how to leverage your relationships, while participating in the burgeoning online channel. We’ll dig into how a great web experience enhances customer relationships – and drives more sales. You will leave with actionable information to help you create your own strategy for hybrid selling.

    Dale Denham, MAS+

    Chief Information Officer

    Dale Denham, MAS+, is the CIO for top 40 distributor Geiger and previously served as Senior Vice President of ASI. Recognized as the industry's top technologist, Dale has continued to deliver innovative, helpful products and solutions during his 20 years in the industry.

    Among the first 10 people certified as a Master Advertising Specialist+ by PPAI., Dale was also recognized by ASI Counselor Magazine as one of “40 under 40" and named one of Corporate Logo's Most Influential People in 2004.

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  • Best of Expo 2017: Marketing and Building Your Distributorship

    Contains 4 Component(s), Includes Credits Recorded On: 03/24/2017

    So, you have a small distributorship, want to grow it, and don't have a lot of resources. Joseph Scott will take you through the mistakes, successes, and budget-friendly tools and ideas he and his wife Katie used to grow their business from $0 into a multi-million dollar enterprise.

    So, you have a small distributorship, want to grow it, and don't have a lot of resources. Joseph Scott will take you through the mistakes, successes, and budget-friendly tools and ideas he and his wife Katie used to grow their business from $0 into a multi-million dollar enterprise.

    Joseph Scott

    Founder

    Joseph Scott co-founded Scott & Associates, Inc. with his wife Katie in 1993. Second generation joined company in 2009. Selling Principal: $25 million + in career Promotional Products sales. Joe has transitioned his Distributorship into an Agency that gets paid for their time and the results that they generate for their clients. He makes his living selling Promotional Products and Advertising Services. Public Speaking is a fun, side-business.

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  • Financing Your Promotional Products Distributor or Supplier Business for Growth

    Contains 4 Component(s), Includes Credits Recorded On: 03/22/2017

    This session will review different options and opportunities for both distributors and suppliers to finance your growth while managing cash flow. The session will cover how utilizing the financing services can resolve your cash flow issues and help you grow your business. There will be an overview on how factoring (invoice financing), purchase order financing, merchant cash advances, and short term loans are a great way for distributors and suppliers to access the working capital needed for growth. We will go over the steps necessary to get set up to receive this member benefit. This session is offered by Promotional Capital LLC, which is a PPAI Affinity Partner.

    Join David Rocker and John Herman for this session on financing your business. This session will review different options and opportunities for both distributors and suppliers to finance your growth while managing cash flow. The session will cover how utilizing the financing services can resolve your cash flow issues and help you grow your business. There will be an overview on how factoring (invoice financing), purchase order financing, merchant cash advances, and short term loans are a great way for distributors and suppliers to access the working capital needed for growth. We will go over the steps necessary to get set up to receive this member benefit. This session is offered by Promotional Capital LLC, which is a PPAI Affinity Partner.

    John Herman

    Owner and CEO

    John Herman is the founder of Promotional Capital LLC, which provides financing solutions to promotional products companies to help them grow their business. Herman previously was owner and CEO of Incentive Merchandising Corporation, which handled large-scale corporate identity and promotional merchandising systems. He has served as a business consultant for small and mid-sized companies, including many in the promotional products and marketing industries.

    David Rocker

    Executive Vice President

    David Rocker currently serves as executive vice president of Promotional Capital LLC, where he manages business development, operations and customer relationships, with a focus on helping clients increase their cash flow as their business grows. Prior to joining Promotional Capital, Rocker served as the director of program management at SureSite Consulting Group LLC, managing multiple large-scale new build and modernization projects, with a focus on the cash flow and profitability for all projects. Rocker’s experience also includes site acquisition services work for SureSite Consulting, and operations management for Summit Products International. Rocker has an MBA in finance from Case Western Reserve University and a bachelor’s degree in history from the University of Wisconsin-Madison. 

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