EXPO 2014 General Session: Delivering Happiness with Tony Hsieh
Tony Hsieh, CEO of Zappos.com and author of Delivering Happiness, was The PPAI Expo 2014 keynote speaker. Hsieh leads Zappos.com, a company that has enjoyed tremendous success for its capacity to define and instill value-based principles in an innovative way by putting one's community first. In his energetic and motivational keynote, Hsieh will welcome The PPAI Expo attendees to his home city of Las Vegas to share his unique perspective on how Zappos fosters its culture, creative ways to align an organization around core values, the “wow effect” as a marketing strategy and how to build a business model around happiness. Tony is applying his very successful Zappos corporate culture model to help build the most community-focused large city in the world in the place you would least expect it: downtown Las Vegas. With his new $350 million Downtown Project, Tony is creating a unique hybrid of corporation, community and city to drive productivity and innovation both for Zappos and for the city itself.
CEO of Zappos.com and author of Delivering Happiness
Tony Hsieh, CEO of Zappos.com and author of Delivering Happiness