Expo 2016: Strategic Planning For Companies Big And Small

Join Claudia St. John in the session Expo 2016: Strategic Planning For Companies Big And Small. Many small companies were started by individuals who pursued an opportunity and built a business out of chance. Chance itself defines much of what small and large companies respond to, but in a true game of chance, you win as often as you lose. Running a business should be more sound than that. Explore the purpose behind the planning and components of strategic planning, as well as tools for individuals to use when conducting their own strategic planning activities.

Claudia St John, SPHR

President of Affinity HR Group, LLC

Claudia St. John is President of Affinity HR Group, LLC – a national human resources consulting firm that serves as an affinity partner for PPAI members. Claudia is an HR professional with 20 years' experience in global human resources, employee benefits, management consulting and communications. She specializes in strategic planning, employee engagement, organizational development, recruitment and executive career management.

Claudia's prior experience includes serving as senior consultant for Mercer Human Resources Consulting, the nation's top HR consulting firm, in Washington DC and Geneva Switzerland, Vice President for People for POMCO Group, Manager of the Blue Cross Blue Shield Association's National Labor Office and Senior Policy Associate for the AFL-CIO. She holds an undergraduate degree in employee benefits and labor relations from The American University and a master's degree in business and public administration from The George Washington University. She holds a Senior Professional in Human Resources (SPHR) certification and is a member of the Society for Human Resource Management and maintains many certifications in workplace testing.


1 Point

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