Expo East 2017: Apparel Trend Takeaways

Recorded On: 06/12/2017

Join Mary Ellen Sokalski, MAS for this interactive session. It is designed for anyone from beginners to experts in the apparel sales field will help participants understand what the newest trends are in the retail and imprinted sportswear market are, why they are occurring, and how to best present them to increase sales opportunities.

Mary Ellen Sokalski, MAS

Director of Marketing Communications

Mary Ellen Sokalski, MAS, is a 32-year industry veteran noted for her fun and interactive educational sessions which earned her the Promotional Products Association's Lifetime Achievement Award for Education Excellence, PPAI's Distinguished Service Award and its Facilitator Excellence Award. Currently Director of Marketing Communications at industry wearables supplier Bodek and Rhodes, she has presented hundreds of sessions on the topics of Marketing, Communications, Selling, Apparel, Direct Mail, Creativity and Supplier-Distributor Relations, and now How to Have a Happy Life. A multi-winner of PPA's Supplier Achievement Awards and the Golden Pyramid, ASI's Distinguished Women in Promotional Products, one of ASI's Women to Watch in Promotional Products in 2011, as well as numerous other communications awards, she has captured more marketing and speaking honors than any other industry professional. She is also a featured author in industry publications, and originator of the Promotional Apparel Advisory Council for PPAI. Past presidents of SACDV and PPNA, and former Vice Chair of Marketing for PPAI, and member of the PPAI Board of Directors, she was recently honored with SACDV's Hall of Fame Award and for two years in a row the SACDV President's Award for accomplishments as Chair of SACDV's Fall Expo for revitalizing its trade show.

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Recorded 06/12/2017
Recorded 06/12/2017 Please do not close the session launch page. Please make sure your pop-up blocker is turned off in order to access the session once you select it. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.
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Certification Credit
1.00 CAS credit  |  No certificate available
1.00 CAS credit  |  No certificate available