Expo East 2018: Get Ready For The Next Wave: Generation Z
Recorded On: 06/11/2018
Are you ready for the children of Xers and Millennials? The members of Generation Z are graduating from high school, starting college and, yes, entering the work force. Born around 2000, this new generation has been strongly influenced by the events of 9/11 and its after effects, and Zs are already establishing the cool factors in today’s society. Join Paul Kiewiet, MAS+ for this session on Generation Z!
Paul Kiewiet, MAS+
Founder, Promotion Concepts, Inc.
Paul A Kiewiet MAS+ founded a sales promotion agency and sold consumer sales promotions, dealer incentives, years of service and other premium, incentive and recognition programs to companies such as Kellogg’s, Whirlpool, Borden and Coca-Cola. He was chairman of PPAI, inducted into the PPAI Hall of Fame and currently serves as the executive director of MiPPA.