Expo East 2019: LinkedIn: Connecting Across Demographics

Did you know that LinkedIn use is pretty evenly distributed across ages?  In this session, Bill McCormick will discuss the who and how of connecting as well as how to make sure you're connecting across the generations.

Bill McCormick


Bill McCormick is co-owner of Team Creative Connections, and started in promotional products sales when he and his wife founded their company in 2013. McCormick quickly found the value of LinkedIn, first as a lead generator, and then to increase sales. Since then, they have attributed over $350,000 in sales to utilizing LinkedIn as part of their sales cycle. McCormick is passionate about the power of LinkedIn, and how, when coupled with the power of promotional products, can help distributors find leads and generate sales. McCormick recently joined the team of Social Sales Link, helping both individuals and sales teams leverage the power of social selling to attract, teach and engage targeted buyers.


1 Credit

1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.


Desktop and Mobile View of the Event Recording
Recorded 06/03/2019
Recorded 06/03/2019
Online Education Survey For Credit
5 Questions
5 Questions INSTRUCTIONS: Please answer the following questions that best matches your response.
Certification Credit
1.00 MAS credit  |  No certificate available
1.00 MAS credit  |  No certificate available