Get In Touch! Buyer Outreach Presentation And Tools

So, you’ve got their attention. Now what!? Kim Todora will walk you through this segment of the workshop, Get In Touch! buyer outreach presentation and tools. Whether you are presenting one-on-one or to a large business group or class at the local university, this session will make you the subject matter expert on the latest PPAI research on the preferences of buyers and consumers.

Kim Todora

Public Relations and Buyer Outreach Manager for PPAI

Kim R. Todora is responsible for the direction of comprehensive integrated communications and public relations strategies and implementation, buyer-targeted industry branding, media relations, social media, collegiate and buyer outreach, trade-shows and industry awareness programs such as Promotional Products Work! Week, the ADvocate program and promotionalproductswork.org (dot org). Kim is an active member of the American Marketing Association (AMA), Public Relations Society of America (PRSA) and Direct Marketing Association (DMA) and represents PPAI on the organizing committee for Advertising Week and the Greater Irving-Las Colinas Chamber of Commerce. Prior to PPAI, Kim owned a marketing communications agency specializing in advertising, branding, public relations and cause marketing for more than 11 years. As a creative marketing strategist with more than 33 years' experience in advertising and public relations with Bozell, J. Walter Thompson and The Todora Group, she has created communications, branding and sales success for a variety of clients including American Airlines, Chili's, Don Pablo's, Texas Tornado Hockey, The Arena Group, Williams Communications, Doskocil Pet Products, BusyBody Home Fitness, Larry's Shoes, Mariner Health, The Mansion on Turtle Creek, E-Systems/Raytheon, March of Dimes, Mothers Against Drunk Driving, Ronald McDonald House, and many others.

CAS-Apprvd.jpg

0.5 Points

Key:

Complete
Failed
Available
Locked
Event Recording
Recorded 08/30/2017
Recorded 08/30/2017 Once you select the View on-Demand recording it will open in a new window. Please do not close the session launch page. Please make sure your pop-up blocker is turned off in order to access the session once you select it. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.
Online Education Survey For Credit
5 Questions
5 Questions INSTRUCTIONS: Please answer the following questions that best matches your response.
Certification Credit
0.50 CAS credits  |  No certificate available
0.50 CAS credits  |  No certificate available