The PPAI Expo 2018: Seven Highly Effective Low-Cost Marketing Habits That Will Get Your Business Noticed
Recorded On: 01/18/2018
Do your marketing efforts convey and support the widely-accepted belief that people buy from people whom they like, trust and with whom it is convenient to do business? Learn how becoming a brand name that’s recognized throughout your marketplace is easier and more affordable than you may think. Join Vine DiCecco as he gives tips and techniques to ensure your customers think of you first when they are shopping for the things you sell. Topics include social media marketing, establishing a unique value proposition, measuring marketing IQ, and more.
Business Coach, Founder, and Owner
Vince DiCecco is a dynamic and sought-after business coach and seminar leader with a unique yet practical perspective on the art and science of selling, strategic planning, business development, and leadership and management subjects. As the founder and owner of the metro Atlanta-based consultancy, Your Personal Business Trainer, Inc., Vince sparks the kind of passion within his client business owners and sales professionals that creates customer delight and loyalty, sharpens their competitive edge and delivers double-digit gains in profitability to an organization’s bottom line.
As an award-winning professional with over 36 years of roll-up-your-sleeves experience in training, sales and marketing, Vince has made significant contributions to the success of two Fortune 200 companies, the United States Coast Guard and numerous small- to mid-sized businesses. He has been a presenting speaker at many industry expos—including SGIA—and is a monthly columnist and featured author for several trade publications—including Awards & Engraving magazine.