PPAI
Decorate
Content and subjects focused on screen and digital printing, embroidery and sublimation.
19 Results
Expo East 2018: Put A Lid On It: Selling Headwear For Profit©
Contains 3 Component(s), 1 credit offered Recorded On: 06/13/2018Selling headwear is a sales area in which most distributors have no idea what the potential income can be. Customization of headwear, both domestically and offshore, is easy, fun and extremely profitable. Several examples will be shown, and the methodology of the decoration process will be reviewed. Distributors will come away more knowledgeable about the intricacies of selling headwear domestically and offshore.
Selling headwear is a sales area in which most distributors have no idea what the potential income can be. Customization of headwear, both domestically and offshore, is easy, fun and extremely profitable. Several examples will be shown by Cliff Quicksell, MAS+, and the methodology of the decoration process will be reviewed. Distributors will come away more knowledgeable about the intricacies of selling headwear domestically and offshore.
Cliff Quicksell, MAS+
CEO
Cliff Quicksell, Jr., MAS+ has been involved in the promotional marketing and sportswear industries for 32 years. During this time he has achieved the MAS+ certification and has been actively involved in PPAI as a volunteer. Cliff’s He has served five terms as the education chairperson for the Chesapeake Promotional Products Association and is the recipient of several PPAI Pyramid Awards and PPAI Ambassador Speaker of the Year Awards. Cliff consults for and directs the marketing efforts for distributor iPROMOTEu.
1 Point
Expo East 2018: Apparel UNRAVELED: How To Sell Decorated Wearables With Ease
Contains 3 Component(s), 1 credit offered Recorded On: 06/11/2018Have you always wanted to sell wearables but you don't know enough about them? Learn from veteran apparel buyer Sandee Rodriguez of D and S Designs how to decide between fabric weights, what a performance shirt is, and how to sell the big brand names. Pick up tips and tricks on sourcing apparel and getting it decorated successfully. Never turn away another profitable order of wearables again!
Have you always wanted to sell wearables but you don't know enough about them? Learn from veteran apparel buyer Sandee Rodriguez of D and S Designs how to decide between fabric weights, what a performance shirt is, and how to sell the big brand names. Pick up tips and tricks on sourcing apparel and getting it decorated successfully. Never turn away another profitable order of wearables again!
Sandee Rodriguez
Owner
With almost three decades of experience buying and selling branded wearables, Sandee Rodriguez is known in many industry circles as an apparel guru. She and her husband started in the promotional products industry as a screen printing company in 1991, later adding embroidery. Rodriguez has had the responsibility of selling and sourcing the apparel they decorate for D and S Designs, and now she wants to teach distributors about the wearables market—how to buy, decorate and sell apparel, so that they too can be successful in the profitable world of wearables.
1 Point
TAS: Imprint and Application Process
Contains 5 Component(s), 1 credit offered Recorded On: 03/14/2018Join Marshall Atkinson for this session and learn ten methods of the imprint and application processes for promotional product campaigns.
Join Marshall Atkinson for this session and learn ten methods of the imprint and application processes for promotional product campaigns.
Marshall Atkinson
Product Manager, Blogger, and Speaker
Marshall Atkinson owns Atkinson Consulting. He is also is the host of The Big Idea, an industry podcast that focuses on best industry practices for shops and is published on the second and fourth Thursday of every month.
Atkinson frequently contributes to industry trade magazines and speaks at trade shows. He shares relevant content through the blogs, videos, webinars, and live events.
1 Point
Trained Advertising Specialist Package
Contains 6 Product(s)Education program targeted towards promotional products professionals with less than three years of industry experience. This program will provide an overview of the promotional products industry and will provide a foundation for people working within the industry.
Education program targeted towards promotional products professionals with less than three years of industry experience. This program will provide an overview of the promotional products industry and will provide a foundation for people working within the industry. Participants will earn the Trained Advertising Specialist (TAS) certificate once the 5 sessions have been completed. The TAS Certificate is required prior to starting the Certified Advertising Specialist (CAS) Certification program.
CAS: Screen-Printing 101
Contains 5 Component(s), 1 credit offered Recorded On: 12/06/2017Join Marshall Atkinson for this session on screen-printing 101. This session will cover the best practices when working with a screen-printer. Participants will learn "how-to" send the PO and art to a vendor with tips and tricks on getting things set up and handled to move it through the production pipe on-time so it's shipped correctly.
Join Marshall Atkinson for this session on screen-printing 101. This session will cover the best practices when working with a screen-printer. Participants will learn "how-to" send the PO and art to a vendor with tips and tricks on getting things set up and handled to move it through the production pipe on-time so it's shipped correctly.
Marshall Atkinson
Product Manager, Blogger, and Speaker
Marshall Atkinson owns Atkinson Consulting. He is also is the host of The Big Idea, an industry podcast that focuses on best industry practices for shops and is published on the second and fourth Thursday of every month.
Atkinson frequently contributes to industry trade magazines and speaks at trade shows. He shares relevant content through the blogs, videos, webinars, and live events.
1 Point
Certified Advertising Specialist Package
Contains 27 Product(s)Get all your sessions registered in one-stop shopping style and complete at your own pace!
Get all your sessions registered in one-stop shopping style and complete at your own pace!
Please complete all dedicated courses and their quizzes: You will have 3 attempts to pass each quiz. You must answer 4 out of 5 questions correctly. If you have not passed a quiz after 3 attempts, please contact certification@ppai.org
Please note in order to start working on your CAS please make sure you have completed the TAS Certificate program first.
Expo East 2017: Pantone and Your Promotional Products
Contains 3 Component(s), 0.5 credits offered Recorded On: 06/12/2017Your client gave you what color number? They requested blue, but which blue? And will it be single color, two-color, or full-color; what is the best option for your client? Learn what PANTONE® products can assist you in communicating color to your clients within the promotional products industry.
Your client gave you what color number? They requested blue, but which blue? And will it be single color, two-color, or full-color; what is the best option for your client? Join Kari Banner for this session on what PANTONE® products can assist you in communicating color to your clients within the promotional products industry.
Kari Banner
Affinity Program Manager
As the affinity program Manager, Kari Banner is responsible for the relationships between our business partners and how they perform. Day to day she works to deliver a better experience to PPAI members.
0.5 Point
Expo East 2017: Apparel Trend Takeaways
Contains 3 Component(s), 1 credit offered Recorded On: 06/12/2017This interactive session for anyone from beginners to experts in the apparel sales field will help participants understand what the newest trends are in the retail and imprinted sportswear market are, why they are occurring, and how to best present them to increase sales opportunities.
Join Mary Ellen Sokalski, MAS for this interactive session. It is designed for anyone from beginners to experts in the apparel sales field will help participants understand what the newest trends are in the retail and imprinted sportswear market are, why they are occurring, and how to best present them to increase sales opportunities.
Mary Ellen Sokalski, MAS
Director of Marketing Communications
Mary Ellen Sokalski, MAS, is a 33-year industry veteran noted for her fun and interactive educational sessions which earned her the Promotional Products Association’s Lifetime Achievement Award for Education Excellence, PPAI’s Distinguished Service Award and its Facilitator Excellence Award. Currently the owner of The Scarlet Marketeer, a creative content marketing firm, she has presented hundreds of sessions on the topics of Marketing, Communications, Selling, Apparel, Direct Mail, Creativity, Promotional Programs, Supplier-Distributor Relations, and How to Have a Happy Life. A multi-winner of PPA’s Supplier Achievement Awards and the Golden Pyramid, ASI’s Distinguished Women in Promotional Products, one of ASI’s Women to Watch in Promotional Products in 2011, as well as numerous other communications awards, she has captured more marketing and speaking honors than any other industry professional. She is also a featured author in industry publications, and originator of the Promotional Apparel Advisory Council for PPAI. Past presidents of SACDV and PPNA, former Vice Chair of Marketing for PPAI, member of the PPAI Board of Directors, and inducted into the PAPPA Hall of Fame.
1 Point
Expo East 2017: New To The Industry: How To Grow Your Business Through Decorating
Contains 3 Component(s), 1 credit offered Recorded On: 06/12/2017Are you new to the industry or in your first years? Congratulations! With over 26 years of experience, I can promise you it's an exciting and ever-changing industry, and the possibilities are endless. Each type of decoration has different terminology, graphics needs and degree of difficulty.
Are you new to the industry or in your first years? Congratulations! With over 26 years of experience, I can promise you it's an exciting and ever-changing industry, and the possibilities are endless. Each type of decoration has different terminology, graphics needs and degree of difficulty. Diving into a new decoration method no matter how well prepared brings surprises. The complexity, materials options, machinery for the purpose are endless. Lori Garland will discuss how to avoid spending money when it's not necessary and making the most of the technology at your disposal.
Lori Garland
Owner
Moving into the promotional products industry was to be a short term re-evaluation period in 1992. Fast forward 23 years and it obvious she’s found a job about which she is passionate. Originally, hired to digitize and provide technical support, Lori went on to run the production embroidery shop, customer service, technical support. Lori has digitized and trained individuals on methods, equipment and software.
1 Point
Apparel Trends and Transcending the Promo Products Market
Contains 4 Component(s), 1 credit offered Recorded On: 03/01/2017Trends, challenges and opportunities will define the decorated apparel industry in 2017. Now is the time to get ahead of these trends and prepare for new products that will meet your customers’ demands.
Join Colleen Hartigan as she discusses trends, challenges and opportunities will define the decorated apparel industry in 2017. Trends, challenges and opportunities will define the decorated apparel industry in 2017. Now is the time to get ahead of these trends and prepare for new products that will meet your customers’ demands. Many factors influence the styles, colors, fabrics and materials clients will ask for this year. In this webinar, participants will learn about the newest apparel trends, color palettes and the exciting advancements in apparel technology, and they can then take advantage of every opportunity. 2017 promises to be full of opportunities for apparel manufacturers, suppliers and decorators. Don't be left out of the loop—get ahead of the trends by learning about them now.
Colleen Hartigan
Consultant
Colleen Hartigan is a 32-year veteran of the embroidery and apparel decoration industry. Recently retired as executive vice president of Madeira USA, she now works as a consultant for Madeira USA and Madeira Germany, sharing her extensive knowledge of the embroidery industry and the embroidery process. A seasoned speaker with a long history of educational training at trade shows and private seminars, Hartigan shares her expertise in all facets of creating and selling embroidery. She focuses on product education and the use of the right products to improve customer satisfaction and sales.
1 Point
Using Pantone In The Promotional Products Industry
Contains 3 Component(s), 1 credit offered Recorded On: 10/04/2016Your client gave you what color number? They requested blue, but which blue? And will it be single color, two color, or full color; what is the best option for your client? Learn what PANTONE® products can assist you in communicating color within the promotional products industry.
Join Kari Banner for this session on Pantone. Your client gave you what color number? They requested blue, but which blue? And will it be single color, two color, or full color; what is the best option for your client? Learn what PANTONE® products can assist you in communicating color within the promotional products industry.
Kari Banner
Affinity Program Manager
As the affinity program Manager, Kari Banner is responsible for the relationships between our business partners and how they perform. Day to day she works to deliver a better experience to PPAI members.
1 Point
Decorating Performance Wear
Contains 3 Component(s), 1 credit offered Recorded On: 08/09/2016This session will teach you the advantages and limitations of embroidery. Participants will learn how to get the best embroidered result, why proper hooping and the correct backing are critical to successful decoration, what thread you should consider using to keep the embroidery soft and flexible, how you can achieve small lettering that's still easy to read, and special considerations for design and digitizing.
Join Colleen Hartigan for the session Decorating Performance Wear. Today's new lightweight, breathable fabrics–like those used in moisture-wicking tees, yoga pants, compression shirts and more–are in high demand at retail and in the ad specialty market alike, but they can be a challenge for decorators. In this eye-opening session, you'll learn about new products that help improve the look and feel of embroidery on these popular fabrics.This session will teach you the advantages and limitations of embroidery. Participants will learn how to get the best embroidered result, why proper hooping and the correct backing are critical to successful decoration, what thread you should consider using to keep the embroidery soft and flexible, how you can achieve small lettering that's still easy to read, and special considerations for design and digitizing.Colleen Hartigan
Consultant
Colleen Hartigan is a 32-year veteran of the embroidery and apparel decoration industry. Recently retired as executive vice president of Madeira USA, she now works as a consultant for Madeira USA and Madeira Germany, sharing her extensive knowledge of the embroidery industry and the embroidery process. A seasoned speaker with a long history of educational training at trade shows and private seminars, Hartigan shares her expertise in all facets of creating and selling embroidery. She focuses on product education and the use of the right products to improve customer satisfaction and sales.
1 Point
What Do You Need To Know To Stay On The Right Side Of Regulations When Decorating Apparel
Contains 3 Component(s), 1 credit offered Recorded On: 07/11/2016This session will answer your questions for apparel decorators and distributors regarding CPSIA regulations and keeping yourself on the right side of compliance. This session is appropriate for distributors and third-party apparel decorators. This session is an elective for the Product Safety Aware program.
Join Sue DeRagon, Mary Poissant, and Anne Stone for the session, What Do You Need to Know To Stay on the Right Side of Regulations When Decorating Apparel.This session will answer your questions for apparel decorators and distributors regarding CPSIA regulations and keeping yourself on the right side of compliance. Find out what your obligations are and who is responsible for ensuring CPSIA compliance when a distributor enlists the services of a third-party decorator to embellish youth apparel? Learn the regulations and how they apply to both parties. Decorators will receive hands-on tips for implementing best practices on the shop floor. Distributors will receive best practices on managing the process and completing the necessary documentation.This session is appropriate for distributors and third-party apparel decorators.This session is an elective for the Product Safety Aware program.
Susan DeRagon
Senior Technical Consultant
Susan DeRagon is the senior technical consultant for Qima. She has over 25 years of experience in the toy and premiums industry and has worked with PPAI as a technical consultant since 2008. DeRagon has conducted numerous technical seminars and webinars and closely with companies to provide the highest level of quality service in the areas of product testing, quality assurance, safety evaluations and inspections.
DeRagon is an active member of the Toy Industry Association and the American Society for Testing and Materials, participating on several toy and children's product standards committees. She is also on the International Consumer Product Health and Safety Organization’s Board of Directors.
Mary Poissant
Director of Sales
Mary Poissant has been in the promotional products industry for 26 years. Mary started in the industry working for a local screen print shop in Buffalo, NY. In 1994 she began her distributorship including silkscreen print services as Ad Impressions. She partnered with Apple Imprints apparel on large projects for several years and in 2005 formally closed her distributorship and took on Director of Sales and Marketing of Apple Imprints Apparel, a top-rated wholesale, contract decorating company supplier.
Enforcement of CPSIA laws in 2009 changed the direction of Apple Imprints apparel with printing youth apparel. Embracing the new requirements, the next three years, Mary helped turn their 30000 sq foot facility into one of the number one referrals for silkscreen printed infant/youth apparel. Today Apple Imprints Apparel is well known throughout the industry as a trusted source for contract silkscreen printed apparel.Anne Stone
Director of Public Affairs
Anne Stone is the director of public affairs for Promotional Products Association International (PPAI). She brings her background in public relations and communications to driving member advocacy and communicating product safety issues. Prior to joining PPAI, she worked with Conner Peripherals, then a Fortune 500 manufacturer of data storage solutions, where she managed media relations, special events and creative services. She also managed corporate communications for a manufacturer of high-performance visual display equipment, and was a senior account executive for a public relations agency. She currently serves as staff liaison to both the Government Relations Action Council and the Product Responsibility Action Council.
1 Point
Conquering Small Letter And Fine Detail With Embroidery
Contains 3 Component(s), 1 credit offered Recorded On: 05/03/2016This session will help attendees understand what is and what isn’t possible in the world of embroidery when it comes to small lettering and fine detail. Attendees will learn about the newest threads and tools on the market that are best suited for creating logos and designs that are clean, crisp and easy to read, and learn how these same tools will improve the appearance of embroidery on lightweight and performance-wear apparel. Attending this session will help you to more confidently sell or create the type of merchandise that your customers are demanding. This session is for distributors and decorators alike; both groups will come away with solutions to meet the most challenging requirements.
Join Colleen Hartigan for this session on conquering small letter and fine detail with embroidery. This session will help attendees understand what is and what isn't possible in the world of embroidery when it comes to small lettering and fine detail. Attendees will learn about the newest threads and tools on the market that are best suited for creating logos and designs that are clean, crisp and easy to read, and learn how these same tools will improve the appearance of embroidery on lightweight and performance-wear apparel. Attending this session will help you to more confidently sell or create the type of merchandise that your customers are demanding. This session is for distributors and decorators alike; both groups will come away with solutions to meet the most challenging requirements.
Colleen Hartigan
Consultant
Colleen Hartigan is a 32-year veteran of the embroidery and apparel decoration industry. Recently retired as executive vice president of Madeira USA, she now works as a consultant for Madeira USA and Madeira Germany, sharing her extensive knowledge of the embroidery industry and the embroidery process. A seasoned speaker with a long history of educational training at trade shows and private seminars, Hartigan shares her expertise in all facets of creating and selling embroidery. She focuses on product education and the use of the right products to improve customer satisfaction and sales.
1 Point
Expo East 2016: Using Artwork And Promotional Products To Expand Your Business
Contains 3 Component(s), 1 credit offeredBusiness can be cutthroat in today’s market, and trying to stay ahead of your competitors can be daunting but necessary to stay alive. Many businesses today are branching out into other areas in order to generate additional income. Dane Clement will share his ideas on things that you can do to expand your business and help it grow. Clement will explain why providing sample products decorated with the type of artwork that you can create will help your customers realize what other options they have available, which will bring them back to you and increase your sales. Clement will also show you how to get more out of your artwork, help you think outside the box and help you see artwork in different ways to help you expand your offerings to your clients, which will help you step ahead of your competition and drive customers to your door.
Business can be cutthroat in today's market, and trying to stay ahead of your competitors can be daunting but necessary to stay alive. Many businesses today are branching out into other areas in order to generate additional income. Dane Clement will share his ideas on things that you can do to expand your business and help it grow.
Clement will explain why providing sample products decorated with the type of artwork that you can create will help your customers realize what other options they have available, which will bring them back to you and increase your sales. Clement will also show you how to get more out of your artwork, help you think outside the box and help you see artwork in different ways to help you expand your offerings to your clients, which will help you step ahead of your competition and drive customers to your door.Dane Clement
President of Great Dane Graphics
Dane Clement is president of Great Dane Graphics (a GroupeSTAHL company), whose primary focus is creating quality artwork and training materials for the decorated apparel industry. He also serves as the vice president of creative for GroupeSTAHL. Clement has been speaking and writing for the decorated apparel industry since 2000. He is considered an expert on computer graphics and color separations for textile screen printing, dye sublimation, digital direct-to-garment, and heat-applied graphics. He is the author of T-Shirt Artwork Simplified, a how-to-book on creating artwork for decorating apparel in Adobe and Corel formats.
1 Point
Expo East 2016: Creating Production Ready Artwork
Contains 3 Component(s), 1 credit offeredThere are so many different printing and production processes today for the variety of promotional products available, and they all have their own set of guidelines for how artwork should be set up to prevent a delay in production time as well as to get the best quality print possible. Dane Clement will discuss things to consider when creating your artwork so that it will be set up correctly from the start, preventing any bumps in the road when it goes to production.<br><br>Learn about various file formats and which ones work best for various processes, as well as why and how to create vector logos from low-resolution jpg files. Clement will explain how to set up files with the proper dimensions and resolution from the start, to help prevent headaches in the end.
There are so many different printing and production processes today for the variety of promotional products available, and they all have their own set of guidelines for how artwork should be set up to prevent a delay in production time as well as to get the best quality print possible. Dane Clement will discuss things to consider when creating your artwork so that it will be set up correctly from the start, preventing any bumps in the road when it goes to production.
Learn about various file formats and which ones work best for various processes, as well as why and how to create vector logos from low-resolution jpg files. Clement will explain how to set up files with the proper dimensions and resolution from the start, to help prevent headaches in the end.Dane Clement
President of Great Dane Graphics
Dane Clement is president of Great Dane Graphics (a GroupeSTAHL company), whose primary focus is creating quality artwork and training materials for the decorated apparel industry. He also serves as the vice president of creative for GroupeSTAHL. Clement has been speaking and writing for the decorated apparel industry since 2000. He is considered an expert on computer graphics and color separations for textile screen printing, dye sublimation, digital direct-to-garment, and heat-applied graphics. He is the author of T-Shirt Artwork Simplified, a how-to-book on creating artwork for decorating apparel in Adobe and Corel formats.
1 Point
Decorating Trends: Embroidery, Applique And Laser Etch
Contains 4 Component(s), 1 credit offered Recorded On: 02/17/2016This session will explain current trends, show sample images and best practices for decorating. Participants will learn laser etching and laser appliqué techniques and values. Participants will also gain technical knowledge in embroidery techniques and trends.
Join Bruce Perryman, MAS+ for this session on decorating trends. This session will explain current trends, show sample images and best practices for decorating. Participants will learn laser etching and laser appliqué techniques and values. Participants will also gain technical knowledge in embroidery techniques and trends.
Bruce Perryman, MAS+
CEO
Bruce Perryman, MAS+, CEO of supplier Embroidery Unlimited, Inc. and a member of the PPAI Board's class of 2018, has been a member of PPAI since 2006. Bruce previously served as the RAC delegate to the board. Working closely with regional representatives has given Bruce a keen sense of the challenges and strengths that regional associations bring to PPAI. He is also currently serving on the Government Relations Action Council.
1 Point
Score More Sales With Embroidery And Specialty Threads
Contains 4 Component(s), 1 credit offered Recorded On: 02/03/2016Listen and learn how to stand out from the competition, increase your sales, add interest and raise profit: all this and more are possible by offering embroidery and specialty threads to your clients or your business. Learn what applications work and do not work on today’s fabrics, how to add some bling with little or no extra effort, and what is the best choice for luxury or commercial applications.
Join Colleen Hartigan for this session on score more sales with embroidery and specialty threads. Listen and learn how to stand out from the competition, increase your sales, add interest and raise profit: all this and more are possible by offering embroidery and specialty threads to your clients or your business. Learn what applications work and do not work on today's fabrics, how to add some bling with little or no extra effort, and what is the best choice for luxury or commercial applications.
Colleen Hartigan
Consultant
Colleen Hartigan is a 32-year veteran of the embroidery and apparel decoration industry. Recently retired as executive vice president of Madeira USA, she now works as a consultant for Madeira USA and Madeira Germany, sharing her extensive knowledge of the embroidery industry and the embroidery process. A seasoned speaker with a long history of educational training at trade shows and private seminars, Hartigan shares her expertise in all facets of creating and selling embroidery. She focuses on product education and the use of the right products to improve customer satisfaction and sales.
1 Point
Expo East 2016: How To Print T-Shirts For Fun And Profit
Contains 3 Component(s), 1 credit offeredThis education session will cover everything from printing t-shirts to adding heat transfers to nylon jackets, baseball caps and more. Participants will learn how to start on a shoestring budget and build a profitable company, how to build or buy equipment, where to find customers, how to market and sell work, and they will receive an overview of computer graphics programs. Taublieb will also explain how to use inkjet-to-garment printing and how to use specialty inks.
This education session will cover everything from printing t-shirts to adding heat transfers to nylon jackets, baseball caps and more. Participants will learn how to start on a shoestring budget and build a profitable company, how to build or buy equipment, where to find customers, how to market and sell work, and they will receive an overview of computer graphics programs. Charlie Taublieb will also explain how to use inkjet-to-garment printing and how to use specialty inks.
Charlie Taublieb
Owner
Charlie Taublieb is a technical screen-printing consultant with more than 39 years' experience in the industry. He has worked in all aspects of the industry from designing facilities to resolving technical problems. He owned an award-winning automated screen-printing company in Brooklyn, New York, and a screen-printing supply house in Denver, Colorado. Taublieb has been conducting workshops and seminars for more than 35 years for FESPA, ISS Shows, SGIA Shows, DAX Shows and others in the U.S. and abroad. He also is a contributing writer for numerous industry publications and a member of the Academy of Screen & Digital Printing Technology.
1 Point
