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Business Management

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Content related to hiring staff, ethics, office policies/procedures, finance and total quality management.

95 Results

  • 10 Tips for New Managers 

    Contains 3 Component(s), 1.00 credit offered Includes a Live Event on 12/05/2018 at 2:00 PM (EST)

    Without question, managing people is one of the most challenging professional experiences. While some people are born with great management skills, others must learn them. From conducting critical conversations to providing feedback, and from documenting interactions to conducting safe terminations, this session provides some golden nuggets for professionals looking to develop new management skills or for seasoned managers who just want a refresher. Learn to recognize common management pitfalls and how to avoid them; learn new communication skills and techniques, and understand how to safely and effectively manage a diverse workforce.

    Without question, managing people is one of the most challenging professional experiences. While some people are born with great management skills, others must learn them. From conducting critical conversations to providing feedback, and from documenting interactions to conducting safe terminations, Claudia St. John provides some golden nuggets for professionals looking to develop new management skills or for seasoned managers who just want a refresher. Learn to recognize common management pitfalls and how to avoid them; learn new communication skills and techniques; and understand how to safely and effectively manage a diverse workforce.

    Claudia St John, SPHR

    President of Affinity HR Group, LLC

    Claudia St. John is President of Affinity HR Group, LLC – a national human resources consulting firm that serves as an affinity partner for PPAI members. Claudia is an HR professional with 20 years' experience in global human resources, employee benefits, management consulting and communications. She specializes in strategic planning, employee engagement, organizational development, recruitment and executive career management.

    Claudia's prior experience includes serving as senior consultant for Mercer Human Resources Consulting, the nation's top HR consulting firm, in Washington DC and Geneva Switzerland, Vice President for People for POMCO Group, Manager of the Blue Cross Blue Shield Association's National Labor Office and Senior Policy Associate for the AFL-CIO. She holds an undergraduate degree in employee benefits and labor relations from The American University and a master's degree in business and public administration from The George Washington University. She holds a Senior Professional in Human Resources (SPHR) certification and is a member of the Society for Human Resource Management and maintains many certifications in workplace testing.

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    1 Point

  • SPARK 2018: Hustle Lifestyle

    Contains 4 Component(s), 0.50 credits offered Recorded On: 08/24/2018

    Join Robbie Goldsmith for this 30-minute session, during which he will share how he hustled his way through his ‘20s, and built two companies worth over $1 million dollars by employing 10 Millennials. In this session, attendees will learn how to start from zero, how to manage Millennials, and how to work smarter.

    Join Robbie Goldsmith for this 30-minute session, during which he will share how he hustled his way through his ‘20s, and built two companies worth over $1 million dollars by employing 10 Millennials. In this session, attendees will learn how to start from zero, how to manage Millennials, and how to work smarter.

    Robbie Goldsmith

    Entrepreneur

    Robbie Goldsmith is a 30-year-old entrepreneur who started his first business in college selling licensed apparel to football fans. After graduating from the University of Tennessee-Knoxville wth a degree in business management, he worked first for Enterprise Holdings, then at the Nashville Entrepreneur Center, where he created the world’s first music technology accelerator: Project Music. Since 2015, Goldsmith has raised over $500,000 in capital while launching two additional businesses: Rocket Experiences and Hustle Media.

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    0.5 Points

  • Tech Summit 2018: Recruiting IT Talent

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/16/2018

    Do you ever find yourself conducting an interview and you think to yourself this is the perfect person and you want to hire them on the spot? Then two months later you start to feel this person is a total stranger? Imagine the impact poor selection has on customer care, irritated coworkers, possible litigation, rehiring costs, a damaged reputation, and let’s not mention, lost sleep. The bad news about interviewing is we often only scratch the surface, not being able to dig deep during a 45-minute period. Therefore, we rely on resumes, appearance, LinkedIn endorsements and references. The good news is there’s a way to dig deep using a behavioral interview technique that allows the candidate to tell you what past accomplishments they want to talk about. Yep, you let them set the agenda. And you drive the conversation further to find out what the candidate did, said, thought, and/or felt to achieve the accomplishment. Past behaviors are the best predictor of future behaviors.

    Do you ever find yourself conducting an interview and you think to yourself this is the perfect person and you want to hire them on the spot? Then two months later you start to feel this person is a total stranger? Imagine the impact poor selection has on customer care, irritated coworkers, possible litigation, rehiring costs, a damaged reputation, and let’s not mention, lost sleep. The bad news about interviewing is we often only scratch the surface, not being able to dig deep during a 45-minute period. Therefore, we rely on resumes, appearance, LinkedIn endorsements and references. The good news is there’s a way to dig deep using a behavioral interview technique that allows the candidate to tell you what past accomplishments they want to talk about. Yep, you let them set the agenda. And you drive the conversation further to find out what the candidate did, said, thought, and/or felt to achieve the accomplishment. Past behaviors are the best predictor of future behaviors.

    Jennifer Crowfoot

    Professional Development Director

    Jennifer Crowfoot has joined PPAI as the Director of Professional Development. Jennifer comes to PPAI with over 19 years of learning and professional development experience in a variety of industries focusing on facilitation, curriculum development, adult learning, communications and change management. Jennifer has been recognized by the learning and development community by participating as a speaker and panelist at a number of learning conferences.  At the 2008 Perspectives Learning Conference she was the recipient of the Learning Leader of the Year Award, and in 2010 she led her team to receive the Learning in Emerging Business Achievement Award.  Jennifer earned her bachelor’s degree in speech communication and master’s degree in educational human development from Texas A&M University. Outside of work Jennifer enjoys spending time as a Girl Scout Leader and running with Team in Training to support the Leukemia and Lymphoma Society.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Tech Summit 2018: Creating Value In A Transnational World

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/15/2018

    Today we live in quickly changing times. Just a decade ago, smartphones were just emerging, and we were far from ideas such as connected homes, AI and other things that have rapidly emerged as faces of technology. In this era dominated by technology we will face even greater changes affecting the way we work, live and plan our lives. It will also cause a dramatic change in the things we are passionate about. To help explain the main forces that shape this era, including key technologies, keynote speaker Ian Khan will share how the promotional industry will change as cryptocurrency, connected devices and smart cities gain traction with consumers, while providing inspirational, insightful and actionable strategies that are a must for personal and business success.

    Today we live in quickly changing times. Just a decade ago, smartphones were just emerging, and we were far from ideas such as connected homes, AI and other things that have rapidly emerged as faces of technology. In this era dominated by technology we will face even greater changes affecting the way we work, live and plan our lives. It will also cause a dramatic change in the things we are passionate about. To help explain the main forces that shape this era, including key technologies, keynote speaker Ian Khan will share how the promotional industry will change as cryptocurrency, connected devices and smart cities gain traction with consumers, while providing inspirational, insightful and actionable strategies that are a must for personal and business success.

    Ian Khan

    CNN Featured Futurist, Forbes contributor, 3 Time TEDx Speaker, Author & Filmmaker, Ian Khan is a Technology Futurist on a mission to help organizations find a clear vision for technology powered tomorrow. Ian's insights deal with how technology is affecting our personal lives and businesses, the path to adapt to these rapid changes and why the convergence of Internet of Things, Blockchain & Artificial Intelligence will completely redefine our lives in the future. 

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • NALC 2018: Washington DC Outlook And Global Issues Overview And Impact

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/15/2018

    With a closely watched election coming up in November that may change the balance of power in Washington, and heated debates about global issues ranging from the rise of China to trade policy to how to confront the risk of nuclear threats, there is no shortage of external forces that could affect your business in the next year. Drawn from her experience at the White House, and the State Department, as well as work as a senior strategist at the Carnegie Endowment for International Peace and as a CNN analyst, Jen Psaki will discuss how the changing forces of domestic politics and current global debates could affect you, and how you should prepare for the road ahead.

    With a closely watched election coming up in November that may change the balance of power in Washington, and heated debates about global issues ranging from the rise of China to trade policy to how to confront the risk of nuclear threats, there is no shortage of external forces that could affect your business in the next year. Drawn from her experience at the White House, and the State Department, as well as work as a senior strategist at the Carnegie Endowment for International Peace and as a CNN analyst, Jen Psaki will discuss how the changing forces of domestic politics and current global debates could affect you, and how you should prepare for the road ahead.

    Jen Psaki

    Former White House Senior Advisor

    Described by The New York Times as, “the unflappable and genial point-person ” to the media during the various crises of President Obama’s campaign and presidency, Psaki offers a fresh and current perspective on the state of the political system after the 2016 election and lessons learned from her time as a Senior Advisor to President Obama and Secretary Kerry. As the White House Communications chief, Psaki rewrote the playbook for communications strategy in the Obama Administration taking a more ambitious and creative approach to breaking through in a noisy media environment. She was one of the first people to walk in the door of the White House when the President took office, and can speak to what is happening behind the scenes in the first year of an Administration. Prior to her return to the White House, she served as the spokesperson at the Department of State. As the public face for US foreign policy, she had a front seat to negotiations, traveling to more than fifty-five countries with Secretary of State John Kerry and first hand knowledge of what motivates and drives the most relevant global leaders of today including Vladimir Putin and Benjamin Netanyahu. And as one of the youngest high-ranking women in the Administration and the mother of a toddler, she also offers a witty perspective on gender stereotypes and strategies for overcoming them. Psaki is currently a fellow at the Georgetown Institute of Politics where she teaches a course titled, The Art of Communicating in a Social Media Age: The Good, The Bad and The Unknown. She is also a CNN contributor.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • NALC 2018: Leading With Innovation

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/14/2018

    Even the most successful organizations must continually reinvent their products, processes and enterprises to remain market leaders in an age of growing change, connectivity and globalization. In this eye-opening presentation, audiences will learn how to thrive in the new operating reality, create competitive advantage and successfully leverage new leadership strategies to adapt to changing times. From more powerful ways to unleash innovation to solutions for better capitalizing on cutting-edge advancements, discover how you and your organization can flourish in tomorrow's world and effectively apply its most crucial success strategies and skills in context.

    Even the most successful organizations must continually reinvent their products, processes and enterprises to remain market leaders in an age of growing change, connectivity and globalization. In this eye-opening presentation, audiences will learn how to thrive in the new operating reality, create competitive advantage and successfully leverage new leadership strategies to adapt to changing times. From more powerful ways to unleash innovation to solutions for better capitalizing on cutting-edge advancements, discover how you and your organization can flourish in tomorrow's world and effectively apply its most crucial success strategies and skills in context.

    Scott Steinberg

    Scott Steinberg is one of the world’s best-known trend experts and strategic innovation consultants, and the CEO of TechSavvy Global, a management consulting and market research firm which helps clients more effectively connect, communicate with and create lasting value for all audiences. A strategic advisor to Fortune 500 firms, non-profits, schools and startups, he aids partners with identifying emerging opportunities and developing powerful leadership, marketing and content strategies designed to capitalize on rising business, social and technology trends.

     As an industry consultant, Steinberg has helped top corporations from Microsoft, Sony and Intel to ESPN and MTV adapt to changing consumer, high-tech and social trends. Hailed as a top technology futurist by leading media outlets including NPR, BusinessWeek and The Wall St. Journal, his advisory work enables clients to identify emerging cultural and technological forces and create powerful business strategies that meet changing market needs. This eye for business analysis has led to his work as a strategic insider for 400+ publications from CNN to The New York Times and Fast Company, and pioneer in the field of digital publishing. A nationally-syndicated columnist who routinely explores topics including change, innovation and connecting generations, he’s also the creator and host of Gear Up, Rolling Stone’s first dedicated blog and video series devoted to consumer technology. A regular guest on ABC, CBS, FOX and NBC, he serves as a featured expert for Fast Company, Inc., Entrepreneur, The Huffington Post and more.


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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • NALC 2018: Change Management: Creating A Culture Of Innovation

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/14/2018

    Even the most successful modern corporations, associations and professional groups must continually reinvent their products, processes and operations to remain relevant, given the pace at which the modern marketplace evolves. You can empower both individuals and teams to more effectively embrace paradigm shifts, improve organizational learning and boost productivity with these proven new approaches to leadership, technology and time management. Bestselling business author and consultant Scott Steinberg explains how the market’s most innovative firms are embracing change management, and best practices and leadership pillars you can implement to breed a culture in which innovation thrives.

    Even the most successful modern corporations, associations and professional groups must continually reinvent their products, processes and operations to remain relevant, given the pace at which the modern marketplace evolves. You can empower both individuals and teams to more effectively embrace paradigm shifts, improve organizational learning and boost productivity with these proven new approaches to leadership, technology and time management. Bestselling business author and consultant Scott Steinberg explains how the market’s most innovative firms are embracing change management, and best practices and leadership pillars you can implement to breed a culture in which innovation thrives.

    Scott Steinberg

    Scott Steinberg is one of the world’s best-known trend experts and strategic innovation consultants, and the CEO of TechSavvy Global, a management consulting and market research firm which helps clients more effectively connect, communicate with and create lasting value for all audiences. A strategic advisor to Fortune 500 firms, non-profits, schools and startups, he aids partners with identifying emerging opportunities and developing powerful leadership, marketing and content strategies designed to capitalize on rising business, social and technology trends.

     As an industry consultant, Steinberg has helped top corporations from Microsoft, Sony and Intel to ESPN and MTV adapt to changing consumer, high-tech and social trends. Hailed as a top technology futurist by leading media outlets including NPR, BusinessWeek and The Wall St. Journal, his advisory work enables clients to identify emerging cultural and technological forces and create powerful business strategies that meet changing market needs. This eye for business analysis has led to his work as a strategic insider for 400+ publications from CNN to The New York Times and Fast Company, and pioneer in the field of digital publishing. A nationally-syndicated columnist who routinely explores topics including change, innovation and connecting generations, he’s also the creator and host of Gear Up, Rolling Stone’s first dedicated blog and video series devoted to consumer technology. A regular guest on ABC, CBS, FOX and NBC, he serves as a featured expert for Fast Company, Inc., Entrepreneur, The Huffington Post and more.


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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • NALC 2018: Pink Goldfish Implementation

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/13/2018

    This breakout session will examine the 4A’s of the implementation process. Attendees will learn how to effectively market their products/services and create signature customer experiences. This breakout session will use both assessments and exercises to help attendees apply the principles.

    This breakout session will examine the 4A’s of the implementation process. Attendees will learn how to effectively market their products/services and create signature customer experiences. This breakout session will use both assessments and exercises to help attendees apply the principles.

    Stan Phelps

    Keynote Speaker and Workshop Facilitator

    Stan Phelps, JD/MBA is the founder of 9 INCH, a consultancy that helps clients win customers that are up to four times as valuable as those acquired through traditional marketing. His 20-year marketing background includes leadership roles with adidas, International Management Group, the PGA of America and Synergy Events. Stan has created award-winning campaigns and larger than life events. Those programs, although successful, weren't scalable or sustainable. He now focuses on how brands can create meaningful differentiation and advocacy. Helping brands get closer to the hearts of their customers and employees.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • WLC 2018: The Power Of Accountability

    Contains 3 Component(s), 1.00 credit offered Recorded On: 06/25/2018

    Show up ready to learn the power of having an accountability partner to take your goals to new heights.  In this session, you will be given the foundation for choosing an accountability partner, hear examples of partnerships plus the steps to keep both of you on course with tips and tricks for continued success. Experience the power of having a partner that knows the industry like you do and will push you personally and professionally to new levels of success.

    Show up ready to learn the power of having an accountability partner to take your goals to new heights.  Join Kelli Denes and Jenny Straub for this session, you will be given the foundation for choosing an accountability partner, hear examples of partnerships plus the steps to keep both of you on course with tips and tricks for continued success.   Experience the power of having a partner that knows the industry like you do and will push you personally and professionally to new levels of success.

    Kelli Denes

    Large Account Sales Representative

    Kelli Denes has been in the promotional products industry for 15 years and serves as the Large Account Sales Representative at Raining Rose in Cedar Rapids, IA. Originally from California, she moved to Iowa for fun about 17 years ago, starting with Raining Rose as the 13th employee as a soap maker. She knows the products inside and out! She’s been in sales in some capacity ever since and loves the industry because it’s quirky and exciting, with no two days alike.  Kelli is a Small Networking Team Coordinator where she oversees 15 accountability groups at Mount Mercy University.  In her spare time, she enjoys knitting, baking, and spending time with her family, which includes keeping up with her three kids and remembering to slow down and take it all in.

    Jenny Straub

    Senior Director of Marketing and Product Development

    Jenny Straub is the Senior Director of Marketing and Product Development for IMAGEN Brands.        With over 15 years of Industry experience, Straub has seen the industry and IMAGEN Brands grow by leaps and bounds.     She leads a team of talented individuals who are responsible for trend hunting, development of products as well as the marketing and graphic design for Crown and Vitronic.  In her spare time, she enjoys reading, playing tennis, and brewery hopping.  But mostly, she loves going on adventures in and around Cincinnati with her husband and their 8-year-old son.    Jenny has attended the Women’s Leadership Conference since 2011.  

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    1 Point

  • WLC 2018: Mergers And Acquisitions Simplified

    Contains 3 Component(s), 1.00 credit offered Recorded On: 06/25/2018

    The mergers and acquisitions market is booming but what does that mean to you?  How do you know when it is time to sell your company?  What do you need to know to streamline the process and transition your company to a new owner?  How do you get the most value for the company you have built?  These questions and more will be answered by a panel of your peers who have been through the process and understand the complexities that can exist in the choppy waters of marketing and advertising.

    The mergers and acquisitions market is booming but what does that mean to you?  How do you know when it is time to sell your company?  What do you need to know to streamline the process and transition your company to a new owner?  How do you get the most value for the company you have built?  These questions and more will be answered by a panel of your peers including Jamie Watson, MAS, Lindsey Davis, MAS, Lori Kates, Jo-an Lantz, MAS and Dawn Olds. They have been through the process and understand the complexities that can exist in the choppy waters of marketing and advertising. 

    Jamie Watson, MAS, CPA

    Senior Financial Analyst for Certified Marketing Consultants, LLC

    Jamie Watson, MAS, CPA is Senior Financial Analyst for Certified Marketing Consultants, LLC. Jamie has been involved various aspects of Finance and Accounting for over 12 years. She graduated Magna Cum Laude with her Bachelor of Business Administration from Stetson University and then earned her Masters of Accountancy from Manchester College. She qualified as a CPA in the state of Indiana where she worked for the regional accounting firm of Alerding & Co., LLC. Jamie has been involved in the consulting of both supplier and distributor companies in the Promotional Products Industry for over 7 years. Jamie has earned the CAS designation from PPAI and the BASI designation from ASI.

    Lindsey Davis, MAS

    National Sales Representative

    Lindsey Davis, MAS, is a national sales representative at Raining Rose, Inc., where she focuses her time on business development and implementation of strategic branding programs. Her love of all things promotional products started when her parents founded Solar Advertising, an early lip balm supplier, in 2003, Lindsey became President of Solar Advertising and led the company through a successful purchase by Raining Rose in 2016. She is currently serving as the immediate past president of The Rocky Mountain Region Promotional Products Association and the president of the Regional Association Council (RAC) Board at PPAI. Lindsey has a bachelor’s degree in international business from Johnson & Wales University in Denver.

    Lori Kates

    President

    Lori Kates, most recently served as President of Top 40 Supplier IMAGEN Brands. A 23-year industry veteran, Lori’s background has been in providing strategic direction, overseeing daily operations and financials. She has experienced five, buy side, acquisitions to date. Lori is a member of PPAI’s Board of Directors. Lori currently serves as the board liaison and co-chair for the PPAI Supplier Committee and the board liaison for PPAI’s Certification Committee.  She served on the PPAI Professional Development Committee, 2017, and has previously served on the PPAI Market Research Committee and PromoKitchen’s mentor program.  Lori was recognized in 2013 by being named ASI’s Supplier Woman of Distinction.   She has been listed on the Counselor Power 50 for the past five years. Lori has a Bachelors degree in Accounting and Communications from Ohio Northern University.  She resides in Liberty Township, Ohio, with her husband of 23 years, Rick, and teenage sons, Jacob and Drew.  She enjoys baseball, hiking and biking.

    Jo-an Lantz, MAS

    Chief Operating Officer, EVP and a member of the Board of Directors for Geiger

    Jo-an Lantz, MAS is Chief Operating Officer, EVP and a member of the Board of Directors for Geiger.  She represents Geiger as the sole US member of the international group WAGE (World Advertising Gift Exchange) serving on their Presidium as Secretary / Treasurer. She served as President for 6 years. WAGE is a 60 year organization with 21 members from 20 different countries.  She has served on a variety of different industry groups and associations including former Chair of the Board of Directors of PPAI.  Jo-an was inducted in the PPAI Hall of Fame in 2009. She is a former ASI International Person of the Year (2004), and a member of ASI Power 50, and the 2014 PPB Woman of Distinction.  Jo-an is an avid Fund Raiser serving on the PPEF Board twice, once as Chair.  She also works with a number of non-profits in training fund raisers in endurance events.

    Dawn Olds

    Senior VP of Operations

    Dawn Olds has held senior executive positions with HALO Branded Solutions throughout her 30 year career, becoming HALO's Senior VP of Operations in 2010. She has responsibility for the Billing, Order Processing, Customer Service, Distribution, Sales Onboarding, Program Operations, and general Operations of the organization. Ms. Olds has been involved in several industry committees and organizations focused on technology and operational improvement. She holds a BA in Information Technology from the University of Phoenix.  In addition, she is a frequent volunteer and mentor for local business education initiatives in Sterling, Illinois, HALO’s operational headquarters.

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    1 Point

  • WLC 2018: Who Are You?!

    Contains 3 Component(s), 1.00 credit offered Recorded On: 06/25/2018

    You are always building a brand whether you know it or not. Your interactions, both online and in person, are shaping the way people see you with every picture you post, comment you make and word you speak. This brand affects you personally and professionally, and the company with which you are associated. So, who are you? What does your brand say about you? Is your personal brand a help or a hinder to the business you represent? If you don't know the answer to these questions, it's time to take an inventory of brand YOU.

    You are always building a brand whether you know it or not. Your interactions, both online and in person, are shaping the way people see you with every picture you post, comment you make and word you speak. This brand affects you personally and professionally, and the company with which you are associated. So, who are you? What does your brand say about you? Is your personal brand a help or a hinder to the business you represent? If you don't know the answer to these questions, it's time to join Charity Gibson for this session and it's time to take an inventory of brand YOU.

    Charity Gibson

    National Account Coordinator

    Charity Gibson spent 16 years as a distributor prior to founding green banana social, an industry social media consultancy, and eventually moving to the supplier side of the industry. She is currently the National Account Coordinator for Peerless, and editor for the well known industry 501c3 non-profit, PromoKitchen.

    Charity has counter intuitive thinking and marketplace disruption hard-coded into her dna. In addition, she has been gifted with unparalled creativity, a keen eye for eye-catching design, and a personality that has been described as both playful and magnetic. With these skills as a foundation, and creative marketing strategies that include leveraging both traditional and digital mediums, Charity has built a reputation as a tech savvy promotional marketing powerhouse.

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    1 Point

  • WLC 2018: GOOYOW: How To Do Exactly What's Being Avoided And Live Your Best Life

    Contains 3 Component(s), 1.00 credit offered Recorded On: 06/25/2018

    Do you find yourself avoiding the specific actions you know you need to take? Do you ever second guess yourself even though you know you are good at what you do? Are you ready to shut down your negative inner voice and get out of your own way (#GOOYOW)? The truth is…the details around you are not going to change. It’s how you choose to navigate them that will.

    Do you find yourself avoiding the specific actions you know you need to take? Do you ever second guess yourself even though you know you are good at what you do? Are you ready to shut down your negative inner voice and get out of your own way (#GOOYOW)? The truth is…the details around you are not going to change. It’s how you choose to navigate them that will. Join Victoria Turner and find out how to reframe the thoughts that keep you stuck and change them into opportunities that create deeper connections, hold you accountable and propel you into action to achieve your goals and accelerate your career.

    Victoria Turner

    Certified Executive Coach

    Victoria Turner is a certified executive coach who works with professional women to Get Out of Their Own Way. She is the founder of YourPowerOutlet.com, a platform for women to plug into to generate their desired results. Victoria believes that we are the biggest obstacle standing in our own way of success - whatever that may look like for you. Prior to coaching, Victoria combined her business degree and entrepreneurial spirit to create Pippalily and Simply On Board, two lines of baby products that she successfully sold in 2011. She is also a mother of three. Victoria believes that the details around us won’t change, it is how we choose to respond to them that can. 


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    1 Point

  • Certified Advertising Specialist Package

    Contains 27 Product(s)

    Get all your sessions registered in one-stop shopping style and complete at your own pace!

    Get all your sessions registered in one-stop shopping style and complete at your own pace! Please note in order to start working on your CAS please make sure you have completed the TAS Certificate program first.

  • CAS: Use Your Words: Communicating Effectively In A Noisy World

    Contains 4 Component(s), 1.00 credit offered Recorded On: 06/11/2018

    Join Scott Nussinow, MAS for this session as he focuses on different methods of communication (in person, phone, mail, fax, email, text, etc.) and how we may inadvertently hobble our own best efforts with words and punctuation, how our messages could end up being misunderstood, or worse. With best practices, real-world examples and anecdotal references, attendees will be engaged in sharing their experiences in a structured and sequential presentation that will illuminate how what we say isn’t necessarily what they hear.

    Join Scott Nussinow, MAS for this session as he focuses on different methods of communication (in person, phone, mail, fax, email, text, etc.) and how we may inadvertently hobble our own best efforts with words and punctuation, how our messages could end up being misunderstood, or worse. With best practices, real-world examples and anecdotal references, attendees will be engaged in sharing their experiences in a structured and sequential presentation that will illuminate how what we say isn’t necessarily what they hear.

    Scott Nussinow, MAS

    Executive Vice President

    PPAI Fellow and promotional products industry veteran Scott A. Nussinow, MAS, is executive vice president of service provider Artwork Services USA / AWS. Previously he held senior leadership positions at Falcon, Points of Light, iservecorp/OrderTrax and Gweepromo. Nussinow has volunteered at the regional and national levels, serving on boards and committees for PPAI, the Promotional Products Education Foundation (PPEF), SAAGNY Foundation and others. He has contributed to PPB, spoken at industry events, served as a PromoKitchen Chef and is a co-founder of Principal Connection and industry consortium Plan B Associates.

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    1 Point

  • Best of Expo East 2018 Package

    Contains 5 Product(s)

    Select this option for your one-stop registration for all of the Best of Expo East 2018 sessions. You will get five 60-minute sessions for the price of four and still earn credit towards your industry certifications. This year we added in the new Best of Expo East 2018 Package which has five of our sessions that were maxed capacity on-site for the price of four sessions.

    Our Best of Expo East 2018 sessions include Bill McCormick's LinkedIn Foundations For Promo Products, Diane Ciotta's Powerful Objection Handling, Scott Nussinow, MAS's session on Communicating Effectively, Josh Frey's session on Communicating With Clients And Prospects When Starting Up, and Advanced Digital Marketing Strategies And Protecting Your Data with Lance Bachmann.

  • Best of The PPAI Expo 2018: People Management Tips And Trends

    Contains 4 Component(s), 1.00 credit offered Recorded On: 04/06/2018

    Even the best managers face challenges when navigating tricky personnel issues at work. From hiring and on boarding new employees to engaging and managing existing ones, to ultimately disciplining and separating with them, this session discusses effective people management tips and anticipated workforce trends for 2018.

    Even the best managers face challenges when navigating tricky personnel issues at work. From hiring and on boarding new employees to engaging and managing existing ones, to ultimately disciplining and separating with them, this session discusses effective people management tips and anticipated workforce trends for 2018. Join Claudia St. John for this session and learn to recognize common management pitfalls, discover ways to navigate those pitfalls and gain a clear understanding of how to improve your people management practices to increase employee engagement and reduce legal risk.

    Claudia St John, SPHR

    President of Affinity HR Group, LLC

    Claudia St. John is President of Affinity HR Group, LLC – a national human resources consulting firm that serves as an affinity partner for PPAI members. Claudia is an HR professional with 20 years' experience in global human resources, employee benefits, management consulting and communications. She specializes in strategic planning, employee engagement, organizational development, recruitment and executive career management.

    Claudia's prior experience includes serving as senior consultant for Mercer Human Resources Consulting, the nation's top HR consulting firm, in Washington DC and Geneva Switzerland, Vice President for People for POMCO Group, Manager of the Blue Cross Blue Shield Association's National Labor Office and Senior Policy Associate for the AFL-CIO. She holds an undergraduate degree in employee benefits and labor relations from The American University and a master's degree in business and public administration from The George Washington University. She holds a Senior Professional in Human Resources (SPHR) certification and is a member of the Society for Human Resource Management and maintains many certifications in workplace testing.

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  • Protective Measures In An Active Threat Environment

    Contains 4 Component(s), 1.00 credit offered Recorded On: 03/07/2018

    Join Michael Dailey for this overview of considerations for soft target and public gathering security. This session will share resources that help improve business and personal security measures. With the knowledge from this briefing, you will be able to identify methods for improving security measures for active threat situations that affect soft targets and public gatherings, especially when traveling.

    Join Michael Dailey for this overview of considerations for soft target and public gathering security. This session will share resources that help improve business and personal security measures. With the knowledge from this briefing, you will be able to identify methods for improving security measures for active threat situations that affect soft targets and public gatherings, especially when traveling.

    Michael Dailey

    Regional Supervisory Outreach Coordinator

    Michael Dailey is the regional supervisory outreach coordinator and branch chief of the Outreach Programs Branch of Federal Region VI under the Department of Homeland Security. He works within the region to develop and implement engagement strategies that prioritize efforts to reduce or mitigate region-specific risks. Dailey has served with DHS since 2010, when he worked as a security specialist in the Protective Security Coordination Division. Dailey is a veteran of the U.S. Air Force and the U.S. Army, and has worked as part of the Texas Quick Reaction Force in response to Hurricanes Katrina and Rita. He holds a bachelor’s degree in homeland security from American Military University.

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  • The PPAI Expo 2018: Fixer Upper: How To Rehab Your Business To Be Profitable And Resilient

    Contains 3 Component(s), 1.00 credit offered Recorded On: 01/18/2018

    Do you know what it takes to build a healthy distributorship?  Do you struggle with the operational necessities of running a strong company?  This seminar will address the many challenges owners face when running a distributorship and how to implement the right strategies to make a growing distributorship successful.

    Do you know what it takes to build a healthy distributorship?  Do you struggle with the operational necessities of running a strong company?  Join Jamie Watson, MAS and Jeffry Meyer, MAS for this seminar and they will address the many challenges owners face when running a distributorship and how to implement the right strategies to make a growing distributorship successful.

    Jamie Watson, MAS, CPA

    Senior Financial Analyst for Certified Marketing Consultants, LLC

    Jamie Watson, MAS, CPA is Senior Financial Analyst for Certified Marketing Consultants, LLC. Jamie has been involved various aspects of Finance and Accounting for over 12 years. She graduated Magna Cum Laude with her Bachelor of Business Administration from Stetson University and then earned her Masters of Accountancy from Manchester College. She qualified as a CPA in the state of Indiana where she worked for the regional accounting firm of Alerding & Co., LLC. Jamie has been involved in the consulting of both supplier and distributor companies in the Promotional Products Industry for over 7 years. Jamie has earned the CAS designation from PPAI and the BASI designation from ASI.

    Jeffry C. Meyer, MAS

    CEO, CPA, CFO

    Jeffry C. Meyer has been involved in various aspects of finance for more than 36 years. He earned his bachelor's degree in accounting and finance from Manchester College. He qualified as a CPA in the state of Indiana where he worked for the international accounting firm of Ernst & Young (formerly Ernst & Ernst). He has been active in the promotional products industry for 32 years in various CFO and CEO capacities, during which time he consolidated the largest group of companies in the industry. During his career he has evaluated, negotiated and consummated many acquisitions in the promotional products industry and performed valuations on many more. He joined Certified Marketing Consultants, Ltd. in 1998, where as CEO and partner he and his two partners only serve companies in the promotional products industry. Services include mergers and acquisitions, business valuations, strategic planning, business plans, marketing plans and general consulting. The team also teaches various industry education seminars.

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  • The PPAI Expo 2018: Finding And Keeping Star Employees

    Contains 3 Component(s), 1.00 credit offered Recorded On: 01/18/2018

    One of the biggest challenges within the promotional products industry is finding and keeping talent. Ever heard the saying, “You’re only as good as your worst employee”? Most of the top distributors and suppliers are often successful because they have great staff. Do you have a retention strategy?

    One of the biggest challenges within the promotional products industry is finding and keeping talent. Ever heard the saying, “You’re only as good as your worst employee”? Most of the top distributors and suppliers are often successful because they have great staff. Do you have a retention strategy? It’s expensive to recruit and train people, so the last thing you want is for them to leave or not work out. Join Gordon Glenister for this session and explore training and development opportunities as well as loads of innovative ways to help you look after your staff. Come away with a defined strategy to retain your top performers, a guide to finding the very best people and a way of measuring the success of your recruitment process.

    Gordon Glenister

    Director General of the British Promotional Merchandise Association

    Gordon Glenister is a director general of the British Promotional Merchandise Association and has had over 20 years of experience in the promotional products industry. He has also run his own distributor business and worked with major international brands. Gordon believes passionately in the power of promotional products and its relevance to the marketing mix. Gordon launched the BPMA academy many years ago, an online education platform for industry professionals, this has now been superseded by a top-class development program. Gordon’s sessions will be lively and illuminating.

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  • The PPAI Expo 2018: Selling Schemes Around The World

    Contains 3 Component(s), 1.00 credit offered Recorded On: 01/18/2018

    The world is getting smaller. Globalization means that your customers are trading on a global scale. More and more buyers are looking at cutting cost out of the supply chain while retaining product choice and quality. You don’t have to be a big player to trade internationally. Knowledge is power, and this session will help you understand how best to approach and sell merchandise internationally.

    The world is getting smaller. Globalization means that your customers are trading on a global scale. More and more buyers are looking at cutting cost out of the supply chain while retaining product choice and quality. You don’t have to be a big player to trade internationally. Knowledge is power, and this session will help you understand how best to approach and sell merchandise internationally. Join Gordon Glenister as he explains the opportunities of trading internationally, how to have a strategy to win more international clients and revisit how best you promote schemes.

    Gordon Glenister

    Director General of the British Promotional Merchandise Association

    Gordon Glenister is a director general of the British Promotional Merchandise Association and has had over 20 years of experience in the promotional products industry. He has also run his own distributor business and worked with major international brands. Gordon believes passionately in the power of promotional products and its relevance to the marketing mix. Gordon launched the BPMA academy many years ago, an online education platform for industry professionals, this has now been superseded by a top-class development program. Gordon’s sessions will be lively and illuminating.

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    1 Point