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CAS Complimentary Sessions For PPAI Members

These are CAS level session and all of them are complimentary for PPAI members, although they are not filtered by topic.

106 Results

  • Secret Weapons For The First Time Exhibitor

    Contains 3 Component(s), Includes Credits Includes a Live Event on 12/18/2019 at 1:00 PM (CST)

    This webinar, led by Lisa DeJong, MAS, vice president of sales for Competitive Edge, will guide first-time exhibitors through The PPAI Expo experience, as seen through the eyes of a distributor sales rep. From understanding the alphabet soup of the industry pricing model to co-op advertising and marketing support, new suppliers will gain key insights to aid in successfully accessing the 20,000+ sales force of the promotional products industry. A few simple tips and tricks from the distributor perspective will go a long way in helping new suppliers navigate the overwhelming response they will receive as first-time Expo exhibitors.

    This webinar, led by Lisa DeJong, MAS, vice president of sales for Competitive Edge, will guide first-time exhibitors through The PPAI Expo experience, as seen through the eyes of a distributor sales rep. From understanding the alphabet soup of the industry pricing model to co-op advertising and marketing support, new suppliers will gain key insights to aid in successfully accessing the 20,000+ sales force of the promotional products industry. A few simple tips and tricks from the distributor perspective will go a long way in helping new suppliers navigate the overwhelming response they will receive as first-time Expo exhibitors.

    Lisa DeJong, MAS

    Vice President of Sales, Competitive Edge

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Choosing Promotional Products For Trade Shows: Beyond Giving Out “Stuff”

    Contains 3 Component(s), Includes Credits Includes a Live Event on 11/13/2019 at 1:00 PM (CST)

    ​As promotional product professionals, we don’t always realize the impact that a “giveaway” can have for a trade-show exhibitor. After all, when we walk through a show floor, the items featured are not “promotions,” they’re samples, and the rules are different. This presentation is an overview for trade-show exhibitors on best practices for choosing and distributing promotional products for. Join Rama Beerfas, MAS, CTSM for this webinar that will briefly cover four areas to consider when choosing promotional products to increase booth traffic during a trade show for maximum impact on ROI/ROO. Whether you’re exhibiting or you’re recommending products to a client, and whether it’s an international trade show or your local Chamber’s tabletop show, this presentation will help you choose more wisely and overcome the “must give out stuff to everyone” mindset that many exhibitors have.

    As promotional product professionals, we don’t always realize the impact that a “giveaway” can have for a trade-show exhibitor. After all, when we walk through a show floor, the items featured are not “promotions,” they’re samples, and the rules are different. This presentation is an overview for trade-show exhibitors on best practices for choosing and distributing promotional products for. Join Rama Beerfas, MAS, CTSM for this webinar that will briefly cover four areas to consider when choosing promotional products to increase booth traffic during a trade show for maximum impact on ROI/ROO. Whether you’re exhibiting or you’re recommending products to a client, and whether it’s an international trade show or your local Chamber’s tabletop show, this presentation will help you choose more wisely and overcome the “must give out stuff to everyone” mindset that many exhibitors have.


    Key Takeaways:
    1.    Rama’s five rules for trade-show promotional products.
    2.    Read the contract—make sure your promotion is show-approved.
    3.    ROI/ROO with promo products at trade shows—yes, it’s possible!
    4.    Gamification of promo products in a trade-show/event venue.

    Rama Beerfas, MAS, CTSM

    Chief Solutions Specialist, Lev Promotions

    Rama Beerfas, MAS, CTSM, is the chief solutions specialist of San Diego, California-based Lev Promotions, a promotional marketing consulting company founded in 2002. Lev Promotions' three areas of expertise include promotional products, trade-show marketing and event marketing. The recommended products and services integrate client branding, goals and target market demographics using a holistic marketing approach.

    Beerfas’ professional background includes extensive work in retail, banking, hospitality management and the nonprofit sectors. She earned a bachelor’s degree in Spanish from Cal State, Northridge, and a bachelor’s degree in hospitality management from the University of Nevada, Las Vegas. Beerfas also earned her Master Advertising Specialist (MAS) certification from PPAI in 2017 and is received her CTSM (Certified Trade Show Marketer) through Exhibitor in 2019.

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    1 Credit

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Promo Industry and Pantone—What is Color?

    Contains 4 Component(s), Includes Credits

    What is color, and, more specifically, how is it used in the promotional products industry? This webinar discusses the ins and outs of our industry’s many imprint methods, basic color theory and the science behind color perception, and the best Pantone tools to achieve your client’s color throughout the production process.

    What is color, and, more specifically, how is it used in the promotional products industry? This webinar discusses the ins and outs of our industry’s many imprint methods, basic color theory and the science behind color perception, and the best Pantone tools to achieve your client’s color throughout the production process.

    Kari Banner

    Affinity Program Manager

    As PPAI’s Affinity Program associate manager, Kari works closely with PPAI’s Trusted Affinity Partners to ensure PPAI members receive best-in-class service and preferred pricing for the promotional products industry. 

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    1 Credit

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • VIDEO + PRINT +PROMO - Your Complete Guide to Video Books and Brochures

    Contains 4 Component(s), Includes Credits

    Learn about video brochures—the latest trend in promotions and marketing. In this session hosted by Robert Kenehan, president of Digital Book Printers, you will learn how video brochures combine the top features of video, printing and promotional product technologies, and how to effectively market this video brochures to your clients. During this session, you will become knowledgeable on how video brochures work, the standard options available and the enhancements that can be added. You will become an expert on screen and carrier size, navigation, capacity, loading, packaging and cover options, and will become familiarized with how video brochures are used in B2B and B2C applications, along with future trends and the environmental impact. Numerous product photos and examples will be shown throughout, followed by a Q&A session.

    Learn about video brochures—the latest trend in promotions and marketing. In this session hosted by Robert Kenehan, president of Digital Book Printers, you will learn how video brochures combine the top features of video, printing and promotional product technologies, and how to effectively market this video brochures to your clients. 

    During this session, you will become knowledgeable on how video brochures work, the standard options available and the enhancements that can be added. You will become an expert on screen and carrier size, navigation, capacity, loading, packaging and cover options, and will become familiarized with how video brochures are used in B2B and B2C applications, along with future trends and the environmental impact. Numerous product photos and examples will be shown throughout, followed by a Q&A session.

    Robert Kenehan

    President, Digital Book Printers

    Robert Kenehan, President of Digital Book Printers has been active in commercial printing and promotional products throughout his career. Upon graduating from Northern Illinois University in 1983 with a marketing degree, he started in print sales with Wallace Computer Services, now a division of RR Donnelley. In 1987, Kenehan received his Certified Forms Consultant designation and joined Design Business Forms, a Chicago-based commercial printing and business forms distributor. Over the years, Kenehan helped grow the business as their vice president of sales. In 2001, Kenehan purchased the company and DBP Communications was formed, which later grew to include full graphic design, direct mail, fulfillment and promotional products capabilities. 
    Starting in 2010, Kenehan and his team developed a line of proprietary, high security, printed checks, which have virtually eliminated counterfeit fraud within money services businesses issuing more than 20 million money orders annually. In the past few years he witnessed the global trend toward video-based custom printed promotional products, and in 2017,the Digital Book Printers division was formed to provide factory-direct, custom-printed video brochures exclusively through PPAI, ASI and other printing resellers.   
    In his spare time, Kenehan enjoys volunteering with his local rotary club, is active on nonprofit boards and performs in several musical groups, including Lake County Symphony Orchestra, Waukegan Symphony and Lake Forest Civic Orchestras.  

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    1 Credit

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • ICPHSO 2019 Recap: United for Safety

    Contains 3 Component(s), Includes Credits

    Join Susan DeRagon for this session, where she will share information from the International Consumer Product Health and Safety Organization’s 2019 annual meeting and training symposium. This year’s conference included tutorials on social media and consumer product misuse as well as concerns over product safety and privacy in an interconnected world. Some of the breakout sessions included topics such as mitigation strategies related to foreign body hazards and proactive safety engineering. The plenary topics of the sessions included ensuring the safety of products sold online and evolving approaches for innovation and technology. The annual CPSC day included updates on the impact of the new makeup of the Commission and some of the commissioners’ policy views regarding education campaigns, voluntary vs. mandatory standards and a variety of other issues that come before the Commission. This session qualifies as an "elective" under the Product Safety Aware Program.

    Join Susan DeRagon for this session, where she will share information from the International Consumer Product Health and Safety Organization’s 2019 annual meeting and training symposium. This year’s conference included tutorials on social media and consumer product misuse as well as concerns over product safety and privacy in an interconnected world. Some of the breakout sessions included topics such as mitigation strategies related to foreign body hazards and proactive safety engineering. The plenary topics of the sessions included ensuring the safety of products sold online and evolving approaches for innovation and technology. The annual CPSC day included updates on the impact of the new makeup of the Commission and some of the commissioners’ policy views regarding education campaigns, voluntary vs. mandatory standards and a variety of other issues that come before the Commission. This session qualifies as an "elective" under the Product Safety Aware Program.

    Susan DeRagon

    Senior Technical Consultant

    Susan DeRagon is Senior Technical Consultant at QIMA (formerly AsiaInspection).  With over 30 years of experience, she is a leading quality and safety expert on toys, children’s products, and promotional and licensed goods.  She has conducted numerous technical seminars and webinars globally.  She works closely with companies to provide the highest level of quality service in the areas of regulatory compliance, product testing, quality control and assurance, safety evaluations and inspections.

    Ms. DeRagon is an active member of The Toy Association and ASTM International, participating on several toy and children’s product standards committees.  She is also a member of PPAI’s Product Responsibility Action Group (PRAG) and a previous member of the Board of Directors for ICPHSO, the International Consumer Product Health and Safety Organization.

    Ms. DeRagon received a B.S degree in business administration from Bay Path College, Magna Cum Laude.


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    1 Credits

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Courage To Change: An Enhanced Approach To PPAI’s Governance Structure

    Contains 4 Component(s), Includes Credits Recorded On: 02/06/2019

    Market disruption, constant change and uncertainty challenge PPAI members and the promotional products industry. PPAI counts on its volunteer leaders, their diverse experiences and expertise to help us be nimble and succeed. To enhance its governance model and tap into the strengths of PPAI’s membership, new initiatives will be deployed in 2019 to expand the pool of leadership candidates and improve member experiences. In this webinar presented by Cathi Hight and Paul Bellantone, CAE, you’ll explore: 1. PPAI’s investment in strategic foresight and how it benefits members. 2. Four governance changes PPAI is deploying in 2019, why it matters and how it impacts you. 3. New leadership opportunities for PPAI members.

    Market disruption, constant change and uncertainty challenge PPAI members and the promotional products industry. PPAI counts on its volunteer leaders, their diverse experiences and expertise to help us be nimble and succeed. To enhance its governance model and tap into the strengths of PPAI’s membership, new initiatives will be deployed in 2019 to expand the pool of leadership candidates and improve member experiences.

    In this webinar presented by Cathi Hight and Paul Bellantone, CAE, you’ll explore: 
    1. PPAI’s investment in strategic foresight and how it benefits members.
    2. Four governance changes PPAI is deploying in 2019, why it matters and how it impacts you.
    3. New leadership opportunities for PPAI members.

    Cathi Hight

    President - Hight Performance Group

    Cathi Hight is a Kaizen consultant and the president of Hight Performance Group based in Austin, Texas. Considered an industry thought leader, she is the developer of The Member Retention Kit and A New Approach to Tiered Membership. Cathi helps associations manage constant change, meet the expectations of their members and effectively communicate the value of membership.

    With more than 20 years’ experience in performance improvement, Cathi helps clients identify their real problems and solve them. She shares Kaizen principles of continuous improvement, making small and incremental changes and improving customer experiences, which bring about “good change” for internal and external customers alike.

    Paul Bellantone, CAE

    President and Chief Executive Officer of the Promotional Products Association International

    Paul Bellantone is the president and CEO of PPAI, the not-for-profit association for more than 15,000 member companies of the $24.7 billion promotional products industry. Bellantone is committed to advancing the promotional products industry through visibility, viability and credibility. He is focused on delivering compelling member value and responsible for successfully executing the strategies and vision of the PPAI Board of Directors and advocating for the industry and its professional practitioners.

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    1 CREDIT

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Managing Your Finances In The Cloud With QuickBooks Online

    Contains 4 Component(s), Includes Credits Recorded On: 01/30/2019

    This webinar by John Meaney will focus on the benefits of using QuickBooks Online to manage your business finances. Learn how Intuit is powering the prosperity of small businesses by creating a product that requires zero data entry. Find out how to reclaim up to 11 hours per month by maximizing the functionality of cloud-based accounting with QuickBooks Online.

    This webinar will focus on the benefits of using QuickBooks Online to manage your business finances. Learn how Intuit is powering the prosperity of small businesses by creating a product that requires zero data entry. Find out how to reclaim up to 11 hours per month by maximizing the functionality of cloud-based accounting with QuickBooks Online.

    John Meaney

    Key Accounts Manager

    John Meaney manages the Key Accounts Team at Intuit. He’s been with the company for 13 years holding a variety of roles with a focus on empowering Small Businesses for financial success. In 2015 Meaney obtained the Certified Franchise Executive designation from the IFA and has helped some of the nation’s largest franchise organizations convert and standardize on the QuickBooks Online cloud-based product line. Meaney is a graduate of Texas Christian University and currently lives in McKinney, Texas with his wife and two daughters. In his spare time, he likes to run—a lot.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • The Skill Set Of The Future

    Contains 3 Component(s), Includes Credits

    The business world grows more competitive every day. To stay in demand in this tough environment, you need to perform at a level higher than ever before. You must achieve better results (and do so quickly), instantly recover from missteps and garner the confidence to thrive in times of uncertainty. To do this, you need a modern-day skill set that gives you an edge over competitors and helps you efficiently reach your goals. In addition to perfecting the hard skills you need for your industry, you must also focus on developing trust and engagement—two components lacking in many business interactions today. Join Paul Krasnow to learn the seven best practices that are necessary for success.

    The business world grows more competitive every day. To stay in demand in this tough environment, you need to perform at a level higher than ever before. You must achieve better results (and do so quickly), instantly recover from missteps and garner the confidence to thrive in times of uncertainty. To do this, you need a modern-day skill set that gives you an edge over competitors and helps you efficiently reach your goals. In addition to perfecting the hard skills you need for your industry, you must also focus on developing trust and engagement—two components lacking in many business interactions today. Join Paul Krasnow to learn the seven best practices that are necessary for success.

    Paul Krasnow

    Financial Representative - Northwestern Mutual

    Paul Krasnow is a financial representative at Northwestern Mutual Life Insurance Company, where he has been a top producer for 40 years. He is known for providing innovative solutions for his clients’ personal and business needs. Paul has been named a Top 20 Agent 18 times and a Top 10 Western Regional Agent 25 times. Early in his career, Paul suffered a financially devastating bankruptcy with a line of clothing stores he owned, but went on to join Northwestern Mutual, where he has created an impressive block of business and a strong network of clients, many of whom have become lifelong friends. Paul enjoys teaching others about the mindset of resilience and the skill set it takes to prosper in any environment. He has published articles for insurance publications both locally and nationally and has served on a variety of boards. Paul regularly speaks for multiple life associations in the U.S. and has given seminars for law firms and CPA firms in the Southern California area. His book The Success Code: A Guide For Achieving Your Personal Best In Business And Life” can be found on Amazon.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Become A Tradeshow Superhero With SAGE Mobile

    Contains 4 Component(s), Includes Credits Recorded On: 01/09/2019

    The key to the ultimate tradeshow experience is in your very own hands! Join Ryan Hanchey, CAS to discover how SAGE Mobile, the PPAI Expo’s official show planner, can help you get more out of the industry’s largest tradeshow.

    The key to the ultimate tradeshow experience is in your very own hands! Discover how SAGE Mobile, the PPAI Expo’s official show planner, can help you get more out of the industry’s largest tradeshow. See the newly added features, like the discussion group area where you can connect with other PPAI Expo attendees throughout the show. You’ll also see how to add a preference group of your favorite suppliers to your show walk list and easily search for products from exhibitors that are at the show.

    Ryan Hanchey

    Sr. Sales Manager - Distributor Sales

    Ryan Hanchey joined SAGE in 2010 after selling technology services for a firm in Dallas, Texas. Hanchey was named a 2016 Rising Star by Promotional Products Association International (PPAI). He has a bachelor’s degree in emergency management from the University of North Texas. When Hanchey is away from the office, you can find him spending time with his wife, Grace, and their son, Theo, or working on restoring his dad’s 1975 Ford Bronco.

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    0.5 Credits

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • 10 Tips for New Managers 

    Contains 4 Component(s), Includes Credits Recorded On: 12/05/2018

    Without question, managing people is one of the most challenging professional experiences. While some people are born with great management skills, others must learn them. From conducting critical conversations to providing feedback, and from documenting interactions to conducting safe terminations, this session provides some golden nuggets for professionals looking to develop new management skills or for seasoned managers who just want a refresher. Learn to recognize common management pitfalls and how to avoid them; learn new communication skills and techniques, and understand how to safely and effectively manage a diverse workforce.

    Without question, managing people is one of the most challenging professional experiences. While some people are born with great management skills, others must learn them. From conducting critical conversations to providing feedback, and from documenting interactions to conducting safe terminations, Claudia St. John provides some golden nuggets for professionals looking to develop new management skills or for seasoned managers who just want a refresher. Learn to recognize common management pitfalls and how to avoid them; learn new communication skills and techniques; and understand how to safely and effectively manage a diverse workforce.

    Claudia St John, SHRM-SCP,SPHR

    President of Affinity HR Group, LLC

    Claudia St. John, SHRM-SCP, SPHR, is the founder and president of Affinity HR Group, Inc., a national human resources and management consulting firm specializing in hiring and recruiting, HR compliance and employee engagement. Affinity HR Group is PPAI’s endorsed HR partner and resource.  As a consultant and frequent speaker, St. John has given hundreds of presentations and workshops on such topics as how to recruit like a pro, common management mistakes, employee engagement and multi-generational workplace challenges. She is the author of the Amazon bestselling book Transforming Teams – tips for improving collaboration and building trust.  Her weekly HR Minute emails and monthly articles are followed by thousands of business leaders nationwide. 

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    1 Point

  • How The Section 301 Tariffs Are Affecting The Promotional Products Industry

    Contains 4 Component(s), Includes Credits Recorded On: 12/04/2018

    PPAI has enlisted the help of an experienced trade counsel to translate the Section 301 tariff list into a plain language guide about the items that are on the list. The third group of products that were named in the Section 301 investigation listed several items that are prevalent in the promotional products industry, specifically. This session will offer an in-depth look at the products listed and offer best practices for managing the effect of the tariffs.

    PPAI has enlisted the help of an experienced trade counsel to translate the Section 301 tariff list into a plain language guide about the items that are on the list. The third group of products that were named in the Section 301 investigation listed several items that are prevalent in the promotional products industry, specifically. This session will offer an in-depth look at the products listed and offer best practices for managing the effect of the tariffs. This session will qualify as an elective for the Product Safety Awareness initiative. 

    Josh Teitelbaum

    Counsel, Public Law & Policy

    Joshua Teitelbaum serves as counsel in the public law and policy practice and advises clients across diverse industries on issues related to trade and health policy, among others.

    Practice & Background

    Prior to joining Akin Gump Strauss Hauer & Feld LLP, Teitelbaum served as Deputy Assistant Secretary of Commerce for Textiles, Consumer Goods and Materials with the International Trade Administration in the U.S. Department of Commerce (DOC). While serving in this role, Teitelbaum was a policymaker for and public advocate of the Obama administration’s highest international trade priorities. His work included substantial contributions to the development of the Trans-Pacific Partnership (TPP) agreement, the Trans-Atlantic Trade and Investment Partnership (TTIP) and the DOC’s implementation of the conflict minerals provisions of the Dodd-Frank Wall Street Reform and Consumer Protection Act, among other multilateral, regional and bilateral trade initiatives. His work spanned a broad cross section of U.S. industries, including textiles, apparel, home furnishings, processed foods, distilled spirits, recreational transportation, cosmetics, chemicals and building materials. Teitelbaum also served as the chairman of the Committee for the Implementation of Textile Agreements, which supervises the negotiation and implementation of textile and apparel contracts.

    Prior to his role at the DOC, Teitelbaum served as staff director for the U.S. Senate Health, Education, Labor and Pensions (HELP) Subcommittee on Children & Families; as legislative assistant to Sen. Kay Hagan (D-NC); and as legislative counsel to Rep. Steve Israel (D-NY), where he advised on a range of issues, including health care, education and financial services.  Teitelbaum’s experience with health care policy, in support of members of both the House and Senate, includes navigating the passage and subsequent implementation of the Affordable Care Act, as well as the FDA Safety and Innovation Act of 2012 to reauthorize and modify the review processes for drugs, devices and biologics. He worked closely with constituent health care providers, including nursing and physician practices, hospital systems and patient advocates.

    Teitelbaum received his law degree. from The George Washington University Law School in 2008 and his bachelor’s degree from Cornell University in 2005.

    Suzanne Kane

    Counsel, International Trade

    Suzanne E. Kane is a member of the international trade practice.

    Practice & Background

    Suzanne Kane counsels clients on U.S. laws and policies affecting international trade and business, including customs and import control laws.

    Prior to joining Akin Gump, Kane served for over six years as a Senior Attorney Advisor at the Office of International Trade, Regulations and Rulings of U.S. Customs and Border Protection (CBP). In that capacity, she served in the Penalties, Trade and Commercial Regulations; Intellectual Property Rights (IPR) & Restricted Merchandise; and Valuation & Special Programs branches. She issued binding rulings, advisory opinions, internal advice and other agency decisions to various importers and other businesses regarding penalty determinations; the eligibility for NAFTA and other duty preference programs; the proper methods of customs valuation (covering transfer pricing and additions to, or deductions from, transaction value); and country of origin marking and other origin determinations, among other issues.

    Kane played a key role in the administration of CBP’s enforcement of IPR at U.S. borders; for example, she drafted and issued agency decisions regarding seizures of merchandise-infringing trademarks and copyrights and International Trade Commission patent exclusions orders. Kane also conducted IPR enforcement training for CBP officers at various U.S. ports of entry.

    Kane also has experience in CBP’s enforcement of consumer product safety laws. In 2008, the Commissioner of CBP awarded her the Commissioner’s Award for her role in drafting the Importer Self-Assessment Product Safety Pilot Program, which is a trade partnership program jointly administered by CBP and the Consumer Product Safety Commission (CPSC).

    Kane received her law degree from American University Washington College of Law in 2007, where she was a senior staff member of the Administrative Law Review.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Closing The Gaps

    Contains 4 Component(s), Includes Credits Recorded On: 11/28/2018

    This session will walk you through the process of conducting a gap analysis on your company’s product responsibility policies and procedures. The architects of PPAI’s 2018 Product Responsibility Summit workbook will provide an outline the framework and implement the necessary processes to close the gaps in your compliance program. The content of this session is designed to deliver actionable tools to improve your company’s compliance efforts.

    This session will walk you through the process of conducting a gap analysis on your company’s product responsibility policies and procedures. An architect of PPAI’s 2018 Product Responsibility Summit workbook, Shamini Peter will provide an outline the framework and implement the necessary processes to close the gaps in your compliance program. The content of this session is designed to deliver actionable tools to improve your company’s compliance efforts. This session will qualify as an elective for the Product Safety Awareness initiative. 

    Shamini Peter

    Chief Operating Officer

    Shamini Peter currently serves as chief operating officer for Axis Promotions and continues to also head product safety and compliance. She has worked with the Axis for 11 years. Her area of expertise is in supply chain and logistics. She oversees the vetting of suppliers, product testing and the logistics of Axis’s large, custom orders. Peter interfaces directly with Axis Promotions Inc. clients as needed throughout the production cycle, including pre and post-delivery. Peter attended The University of Western Australia where she graduated with a bachelor of commerce degree in accounting and finance, with a minor in law.  After graduation she returned to Malaysia where she worked for a large Australian manufacturer before joining her family’s freight forwarding business in New York, gaining her first hands-on experience in international commerce and logistics.  She currently is a member on PPAI’s Product Responsibility Action Group (PRAG).

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    0.5 Points

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  • Grow Your Sales With ADA-Compliant Products!

    Contains 4 Component(s), Includes Credits Recorded On: 11/14/2018

    Although 56 million Americans are currently living with disabilities, ADA-compliant braille products remain a largely untapped market in the promotional products industry. When the Americans with Disabilities Act (ADA) was enacted 28 years ago, the act reaffirmed our nation’s commitment to ensuring that people with disabilities have the right to live, work, and fully participate in the community alongside their fellow citizens. Join us to learn about ADA compliance, braille products, and simple questions you can ask to uncover these opportunities within your client base!

    Although 56 million Americans are currently living with disabilities, ADA-compliant braille products remain a largely untapped market in the promotional products industry.  When the Americans with Disabilities Act (ADA) was enacted 28 years ago, the act reaffirmed our nation’s commitment to ensuring that people with disabilities have the right to live, work, and fully participate in the community alongside their fellow citizens. Join us to learn about ADA compliance, braille products, and simple questions you can ask to uncover these opportunities within your client base!

    Alexandra Eppel

    Sales and Marketing

    Alexandra started in the promotional products industry working part time through high school and college. Following graduation she spent four years at a large tech company to gain formal sales training. Two years ago she was reintroduced into the promotional products industry and currently works to gain new distributor partnerships. She is focusing on better connecting GMCline with distributors through revamping the website, traveling to regional and smaller shows, reaching out on social media platforms, and more.

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    0.5 Points

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • The Art Of Trade Show Marketing: From Booth To Boothmanship: A How-To Guide For Suppliers

    Contains 4 Component(s), Includes Credits Recorded On: 01/05/2016

    The number of trade-show exhibiting opportunities for suppliers grows annually. Major shows, regionals, traveling showcases and distributor shows combined present more than 200 shows, but with the increase comes escalating costs and questionable ROI. This seminar is built to help staff maximize return. Maximizing ROI starts the day contract is signed. This program is geared toward suppliers, but it contains valuable information for distributors who exhibit at trade shows as well. The program reviews many aspects of trade shows and sheds a new light on end-user shows.

    Join Joel Schaffer, MAS for this session on the art of trade show marketing. The number of trade-show exhibiting opportunities for suppliers grows annually. Major shows, regionals, traveling showcases and distributor shows combined present more than 200 shows,but with the increase comes escalating costs and questionable ROI. This seminar is built to help staff maximize return. Maximizing ROI starts the day contract is signed. This program is geared toward suppliers, but it contains valuable information for distributors who exhibit at trade shows as well. The program reviews many aspects of trade shows and sheds a new light on end-user shows.

    Joel Schaffer, MAS

    CEO

    Joel D. Schaffer, MAS is CEO and founder of Soundline, LLC, the pioneering supplier to the promotional products industry of audio products. He is the only person to have received both the ASI's Marvin Spike Industry Lifetime Achievement Award (2002) and PPAI's Distinguished Service Award (2011). He is a past director of PPAI's Board of Directors and has chaired several PPAI committees and task forces. He was elected to the PPAI Hall of Fame in 2016. Now celebrating 50 years in our industry.

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    1 Point

  • Trade Show Supplier Best Practices Package

    Contains 3 Product(s)

    As a value-add for participating in our trade-show, this collection of best practices will help you have your best show possible!

    Thank you so much for being able to take part in our trade show! As a value-add, this collection of best practices will help you have your best show possible! This session includes an industry overview with Christopher Duffy, MAS, best practices for booth etiquette with Joel Schaffer, MAS, and follow up tips after the show with Robyn Davis. 

  • Collections Best Practices

    Contains 4 Component(s), Includes Credits Recorded On: 11/07/2018

    If you’re a business owner, or an employee in your company’s credit department, you already know how difficult debt collection can be. How do you know when a customer is on the verge of becoming a debtor? Do you have a collection policy? Should you have one? Throughout this presentation you will be introduced to some key elements of the best practices in collections, how to use these practices and how to manage your time most effectively.

    If you’re a business owner, or an employee in your company’s credit department, you already know how difficult debt collection can be. How do you know when a customer is on the verge of becoming a debtor? Do you have a collection policy? Should you have one? These are just some of the many questions that arise when working in the credit department. The most valuable tool in accounts receivable is time. Quick answers to these questions mean better results for your debt recovery efforts. The sooner your debts are handled, the quicker you can recover! Throughout this presentation you will be introduced to some key elements of the best practices in collections, how to use these practices and how to manage your time most effectively.

    Randy Frazee

    CEO

    With more than 20 years in the commercial credit industry, Randy Frazee, CEO of BARR Credit Services, Inc., focuses on strategic planning and continued growth through innovations and involved leadership. BARR has become an industry expert across all facets of the commercial recovery process and was recently recognized by the Tucson Metro Chamber as the Best Place to Work, with awards for Innovation Through Technology and Business Growth.  

    Born and raised in Canton, Ohio, Randy is the proud father of two daughters. In his spare time, Randy enjoys golf, football, and volunteering. He serves on the advisory board of The Salvation Army and enjoys supporting company employees who also give their time to various charitable activities. Randy appreciates representing the company in community-service opportunities as well as associations. A member and former president of International Association of Commercial Collectors (IACC), Randy received the IACC Leadership and Distinguished Service Award in 2015 for his dedication and commitment to bettering the association and industry. For Randy, the best part of being a member of the team at BARR Credit Services is the people. “My core value is appreciation and honoring my employees. My people are my assets. I am proud that I can positively impact 80+ families through BARR Credit Services.”

    Tom Barrett

    Tom Barrett works with the marketing department at BARR Credit Services developing strategic marketing initiatives. Barrett has over 30 years of experience in marketing and marketing communications.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Cultural Diversity And Its Impact On Today's Industry Trends

    Contains 4 Component(s), Includes Credits Recorded On: 10/24/2018

    Join Vicki Ostrom and Julie Kwan as they discuss current trends and cultural diversity, how they influence each other, what it means for the promo industry, and what you can do to stay relevant.

    As promo professionals, we know it’s important to keep up with current trends. But, what’s the connection between current trends and cultural diversity? Join Vicki Ostrom and Julie Kwan as they discuss current trends and cultural diversity, how they influence each other, what it means for the promo industry, and what you can do to stay relevant.

    Vicki Ostrom

    Trend Editor, SanMar

    As a futurist and trend editor, Vicki Ostrom is a specialist in identifying social trends and translating them into profitable products. With 20 years of experience in the fashion industry, designing and traveling for companies such as SanMar, Eddie Bauer, Tommy Bahama and JCPenney, Ostrom has honed her craft. A regular contributor to many industry magazines on trend topics, she has been featured in Counselor magazine’s “The 25 Hottest Movers and Shakers In The Industry” and “5 Most Interesting People in Apparel & Design.

    Julie Kwan

    Diversity and Learning Engagement Manager

    Julie is the manager of diversity and learning engagement at PPAI. She has over 10 years of experience in learning and development as a program manager, instructional designer, training facilitator, and webinar producer. Julie earned her Bachelor of Business Administration from Texas A&M University and her Master of Science in Instructional & Performance Technology from Boise State University. Through her academic work, Julie published a case study in the textbook Cases on Human Performance Improvement Technologies, as well as two articles for ISPI’s online publication PerformanceXpress.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Ship Like A Pro

    Contains 3 Component(s), Includes Credits Recorded On: 10/10/2018

    Managing a promotional products business is time-consuming. As a PPAI Affinity Partner, Ascent Global Logistics is available to help you simplify the shipping of your promotional products. Join Jason Schrier, director of business development at Ascent Global Logistics, to learn how to optimize your shipping practices.

    Managing a promotional products business is time-consuming. As a PPAI Affinity Partner, Ascent Global Logistics is available to help you simplify the shipping of your promotional products. Join Jason Schrier, director of business development at Ascent Global Logistics, to learn how to optimize your shipping practices.

    Jason Schrier

    Director of Business Development

    Jason Schrier is a Director of Business Development for Ascent Global Logistics in Hudson, OH. After serving as an infantryman in the U.S Army and completing a tour in Iraq, Jason started his career in logistics with FedEx in 2010. While at FedEx, Jason became an expert in LTL, air freight, full truckload, expedited freight and cold chain shipping solutions. After building a strong foundation of logistics and transportation best practices at FedEx, he spent two years assisting pharmaceutical companies with complex supply chain solutions as a Special Accounts Representative. While helping these companies, Jason created recommendations in areas such as cold chain packaging, modes of domestic and international transportation management, customs paperwork assistance, setting up shipments and tracking shipments until delivery. He was rewarded several Purple Promise Awards for his dedication to his customers and was the only individual in the contiguous United States to win an ICan award from his Asian Pacific counterparts. After spending six years in operations, Jason transitioned into sales with Ascent Global Logistics in 2016. After spending eight months working as an Inside Sales Representative, he was promoted to Director of Business Development.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • The Importance Of Retail And Brands: Trends And Their Impact On Promotional Products Innovation

    Contains 4 Component(s), Includes Credits Recorded On: 10/03/2018

    If you’re looking for products that resonate with clients, retail brands provide the quality and recognition that make a great impression. This webinar from Melissa Ralston, vice president, marketing at BIC Graphic USA, explores the value that retail brands bring to the promo industry—from high perceived value to additional confidence in product safety. Learn why branded products are important to customers, which vertical markets and demographics are most interested in retail brands, and how to capitalize on retail brand recognition to increase sales.

    If you’re looking for products that resonate with clients, retail brands provide the quality and recognition that make a great impression. This webinar from Melissa Ralston, vice president, marketing at BIC Graphic USA, explores the value that retail brands bring to the promo industry—from high perceived value to additional confidence in product safety. Learn why branded products are important to customers, which vertical markets and demographics are most interested in retail brands, and how to capitalize on retail brand recognition to increase sales.

    This session is sponsored by Bic Graphic

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    Melissa Ralston

    Chief Marketing Officer

    Melissa Ralston, chief marketing officer with BIC Graphic, has 17 years of brand management, communications and product development experience within promotional products, advertising and corporate settings. She began her career with BIC Graphic in 2003 and has been an integral member of the management team, guiding the definition of the BIC Graphic brand since 2015. 

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    .5 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Try Instagram For Your Next Promo Marketing Campaign!

    Contains 3 Component(s), Includes Credits Recorded On: 09/12/2018

    Join Jace Vernon for this session on how to add Instagram into your promo products marketing campaigns! Get more views into your new products launches, give a personalized view into your company culture and increase visibility with the new buying market. This session will give an overview of some ways to utilize Instagram and how to calculate the ROI of the campaign.

    Join Jace Vernon for this session on how to add Instagram into your promo products marketing campaigns! Get more views into your new products launches, give a personalized view into your company culture and increase visibility with the new buying market. This session will give an overview of some ways to utilize Instagram and how to calculate the ROI of the campaign. 

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    1 Point