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  • 10 Tips for New Managers 

    Contains 3 Component(s), 1.00 credit offered Includes a Live Event on 12/05/2018 at 2:00 PM (EST)

    Without question, managing people is one of the most challenging professional experiences. While some people are born with great management skills, others must learn them. From conducting critical conversations to providing feedback, and from documenting interactions to conducting safe terminations, this session provides some golden nuggets for professionals looking to develop new management skills or for seasoned managers who just want a refresher. Learn to recognize common management pitfalls and how to avoid them; learn new communication skills and techniques, and understand how to safely and effectively manage a diverse workforce.

    Without question, managing people is one of the most challenging professional experiences. While some people are born with great management skills, others must learn them. From conducting critical conversations to providing feedback, and from documenting interactions to conducting safe terminations, Claudia St. John provides some golden nuggets for professionals looking to develop new management skills or for seasoned managers who just want a refresher. Learn to recognize common management pitfalls and how to avoid them; learn new communication skills and techniques; and understand how to safely and effectively manage a diverse workforce.

    Claudia St John, SPHR

    President of Affinity HR Group, LLC

    Claudia St. John is President of Affinity HR Group, LLC – a national human resources consulting firm that serves as an affinity partner for PPAI members. Claudia is an HR professional with 20 years' experience in global human resources, employee benefits, management consulting and communications. She specializes in strategic planning, employee engagement, organizational development, recruitment and executive career management.

    Claudia's prior experience includes serving as senior consultant for Mercer Human Resources Consulting, the nation's top HR consulting firm, in Washington DC and Geneva Switzerland, Vice President for People for POMCO Group, Manager of the Blue Cross Blue Shield Association's National Labor Office and Senior Policy Associate for the AFL-CIO. She holds an undergraduate degree in employee benefits and labor relations from The American University and a master's degree in business and public administration from The George Washington University. She holds a Senior Professional in Human Resources (SPHR) certification and is a member of the Society for Human Resource Management and maintains many certifications in workplace testing.

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    1 Point

  • Ship Like A Pro

    Contains 3 Component(s), 1.00 credit offered Includes a Live Event on 10/10/2018 at 2:00 PM (EDT)

    Managing a promotional products business is time-consuming. As a PPAI Affinity Partner, Ascent Global Logistics is available to help you simplify the shipping of your promotional products. Join Shad Zimmerman, senior director of inside Sales at Ascent Global Logistics, to learn how to optimize your shipping practices.

    Managing a promotional products business is time-consuming. As a PPAI Affinity Partner, Ascent Global Logistics is available to help you simplify the shipping of your promotional products. Join Shad Zimmerman, senior director of inside Sales at Ascent Global Logistics, to learn how to optimize your shipping practices. 

    Shad Zimmerman

    Senior Director of Inside Sales

    Shad Zimmerman is the senior director of inside sales at Ascent Global Logistics. He has over 10 years of experience in the transportation industry with companies such as Roadway/YRC, A DuiePyle, FedEx and now Ascent Global Logistics.

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    1 Point

  • The Power Of Retail Brands As Promotional Products

    Contains 3 Component(s), 1.00 credit offered Includes a Live Event on 10/03/2018 at 2:00 PM (EDT)

    If you’re looking for products that resonate with clients, retail brands provide the quality and recognition that make a great impression. This webinar from Melissa Ralston, vice president, marketing at BIC Graphic USA, explores the value that retail brands bring to the promo industry—from high perceived value to additional confidence in product safety. Learn why branded products are important to customers, which vertical markets and demographics are most interested in retail brands, and how to capitalize on retail brand recognition to increase sales.

    If you’re looking for products that resonate with clients, retail brands provide the quality and recognition that make a great impression. This webinar from Melissa Ralston, vice president, marketing at BIC Graphic USA, explores the value that retail brands bring to the promo industry—from high perceived value to additional confidence in product safety. Learn why branded products are important to customers, which vertical markets and demographics are most interested in retail brands, and how to capitalize on retail brand recognition to increase sales.

    This session is sponsored by Bic Graphic

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    Melissa Ralston

    Vice President of Marketing

    Melissa Ralston, vice president, marketing with BIC Graphic USA, has 17 years of brand management, communications and product development experience within promotional products, advertising and corporate settings. She began her career with BIC Graphic in 2003 and has been an integral member of the management team, guiding the definition of the BIC Graphic brand since 2015. 

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    1 Point

  • SPARK 2018: The Shifting Environment Of Sales

    Contains 3 Component(s), 1.00 credit offered Includes a Live Event on 08/17/2018 at 2:00 PM (EDT)

    The ever-changing nature of sales pushes our industry forward and forces salespeople and companies to evolve. Long gone are the days when product selling provided a strong bottom line. Today, effective salespeople differentiate themselves through consultative selling, adding value through increased understanding. But, if you are not looking forward, you are likely to fall behind.

    The ever-changing nature of sales pushes our industry forward and forces salespeople and companies to evolve. Long gone are the days when product selling provided a strong bottom line. Today, effective sales people differentiate themselves through consultative selling, adding value through increased understanding. But, if you are not looking forward, you are likely to fall behind. This session by Lindsey Davis, MAS, will provide strategic insight into the Shifting Environment of Sales and explore the next key sales differentiator: perspective selling; moving beyond consulting to become a trusted expert.

    Lindsey Davis, MAS

    National Sales Representative

    Lindsey Davis, MAS, is a national sales representative at Raining Rose, Inc., where she focuses her time on business development and implementation of strategic branding programs. Her love of all things promotional products started when her parents founded Solar Advertising, an early lip balm supplier, in 2003, Lindsey became President of Solar Advertising and led the company through a successful purchase by Raining Rose in 2016. She is currently serving as the immediate past president of The Rocky Mountain Region Promotional Products Association and the president of the Regional Association Council (RAC) Board at PPAI. Lindsey has a bachelor’s degree in international business from Johnson & Wales University in Denver.

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    1 Point

  • SPARK 2018: Change Is The Only Constant

    Contains 3 Component(s), 0.50 credits offered Includes a Live Event on 08/10/2018 at 2:00 PM (EDT)

    Change is all around us – we are changing all the time. We change our minds. Our circumstances change. The people and world around us change. Everyone has a different threshold for change. So, when change happens, what is your response? Join Julie Kwan as she presents an approach to help you stay fully present in times of change and to take ownership of your part in that change.

    Change is all around us – we are changing all the time. We change our minds. Our circumstances change. The people and world around us change. Everyone has a different threshold for change. So, when change happens, what is your response? Join Julie Kwan as she presents an approach to help you stay fully present in times of change and to take ownership of your part in that change.

    Julie Kwan

    Diversity and Learning Engagement Manager

    Julie is the manager of diversity and learning engagement at PPAI. She has over 10 years of experience in learning and development as a program manager, instructional designer, training facilitator, and webinar producer. She is a certified facilitator in Fierce Conversations. Julie earned her Bachelor of Business Administration from Texas A&M University and her Master of Science in Instructional & Performance Technology from Boise State University. Through her academic work, Julie published a case study in the textbook Cases on Human Performance Improvement Technologies, as well as two articles for ISPI’s online publication PerformanceXpress.

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    0.5 Points

  • The ARTS of Diversity in the Promotional Products Industry

    Contains 3 Component(s), 0.50 credits offered Includes a Live Event on 08/08/2018 at 2:00 PM (EDT)

    To grow your business and stay relevant with today’s culture, your strategy should include building and fostering a diverse and inclusive workforce. What does it take to do this? It takes the ARTS of Diversity! Join Julie Kwan as she discusses strategies for Attracting, Recruiting, Training, and Sustaining (ARTS) a diverse and inclusive workforce.

    To grow your business and stay relevant with today’s culture, your strategy should include building and fostering a diverse and inclusive workforce. What does it take to do this? It takes the ARTS of Diversity! Join Julie Kwan as she discusses strategies for Attracting, Recruiting, Training, and Sustaining (ARTS) a diverse and inclusive workforce.

    Julie Kwan

    Diversity and Learning Engagement Manager

    Julie is the manager of diversity and learning engagement at PPAI. She has over 10 years of experience in learning and development as a program manager, instructional designer, training facilitator, and webinar producer. She is a certified facilitator in Fierce Conversations. Julie earned her Bachelor of Business Administration from Texas A&M University and her Master of Science in Instructional & Performance Technology from Boise State University. Through her academic work, Julie published a case study in the textbook Cases on Human Performance Improvement Technologies, as well as two articles for ISPI’s online publication PerformanceXpress.

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    0.5 Points

  • SPARK 2018: Be The Change You Wish To See In Your Office

    Contains 3 Component(s), 0.50 credits offered Includes a Live Event on 08/03/2018 at 2:00 PM (EDT)

    In this short session, Jessica Gibbons-Rauch, CAS will explain through case studies how to help push the industry through company culture change for the next generation.

    In this short session following the PPAI SPARK 2018 Conference, Jessica Gibbons-Rauch, CAS will explain through case studies how to help push the industry through company culture change for the next generation.

    Jessica Gibbons-Rauch, CAS

    Director of Program Development

    Jessica has been in the industry for over 11 years at a few different distributors always looking for the right fit. She fell into this industry after graduating with a degree in sales and spending a year selling office equipment. After years of being in various sales roles she had the opportunity to create a new department at Club Colors where she can own the brand and affect change with the clients and company. Currently, she is the Director of Program Development at Club Colors and focuses on marketing, merchandising, graphics and vendor relations. 

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    0.5 Points

  • How To Secure A Job In The Promo Industry After Your Internship

    Contains 3 Component(s), 0.50 credits offered Includes a Live Event on 08/01/2018 at 2:00 PM (EDT)

    How can you advance your career in the promotional products industry? Where is the next opportunity? Join Patrick McHargue for an insightful look at how the promotional products industry talent market works. Learn how to properly evaluate your current job, how to conduct a strategic job search, and how to land your dream job.

    How can you advance your career in the promotional products industry? Where is the next opportunity? Join Patrick McHargue for an insightful look at how the promotional products industry talent market works. Learn how to properly evaluate your current job, how to conduct a strategic job search, and how to land your dream job.


    Patrick McHargue

    Director of Talent

    Patrick McHargue is a promo industry innovator and co-founder of PromoPlacement, the industry's leading search and placement firm. He grew up in the promotional product industry, earned an MBA in International Business, and managed a $35 million sales territory before focusing on the development of tools and services to benefit the promotional product industry.

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    0.5 Points

  • In Depth Look At How To Handle A Recall

    Contains 3 Component(s), 1.00 credit offered Includes a Live Event on 07/25/2018 at 2:00 PM (EDT)

    ​Join Susan DeRagon for this session on How To Handle A Recall. This session will guide you through the development of recall policies and procedures. It will address decisions and essential issues relevant to the requirements of an appropriate recall response. This course qualifies as an elective under the Product Safety Aware Program. This webinar will focus on product safety, identifying hazards, product responsibility resources, and an overview on recalls and compliance standards. ​

    Join Susan DeRagon for this session on How To Handle A Recall. This session will guide you through the development of recall policies and procedures. It will address decisions and essential issues relevant to the requirements of an appropriate recall response. This course qualifies as an elective under the Product Safety Aware Program. This webinar will focus on product safety, identifying hazards, product responsibility resources, and an overview on recalls and compliance standards. 

    Susan DeRagon

    Senior Technical Consultant

    Susan DeRagon is senior technical consultant at AsiaInspection. With over 30 years of experience, DeRagon is a leading quality and safety expert on toys, children’s products, and promotional and licensed goods. She works closely with companies to provide the highest level of quality service in the areas of regulatory compliance, product testing, quality control and assurance, safety evaluations and inspections.

    DeRagon is an active member of The Toy Association and ASTM International, participating on several toy and children’s product standards committees. She is also a previous member of the Board of Directors for the International Consumer Product Health and Safety Organization (ICPHSO).

    Karolyn Helda

    Managing Director

    Karolyn Helda is the managing director of AI's North American operations and has more than 25 years of experience in the consumer products quality assurance industry with 15 years of direct experience with promotional products. Her knowledge spans toys and children's products, textiles and general merchandise, as well as consumable consumer goods such as over-the-counter drugs, health and beauty items, and food. She has previously held roles in laboratory management, global compliance program development and management, and protocol development according to international testing requirements.

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    1 Point

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  • WLC 2018: GOOYOW: How To Do Exactly What's Being Avoided And Live Your Best Life

    Contains 3 Component(s), 1.00 credit offered Recorded On: 06/25/2018

    Do you find yourself avoiding the specific actions you know you need to take? Do you ever second guess yourself even though you know you are good at what you do? Are you ready to shut down your negative inner voice and get out of your own way (#GOOYOW)? The truth is…the details around you are not going to change. It’s how you choose to navigate them that will.

    Do you find yourself avoiding the specific actions you know you need to take? Do you ever second guess yourself even though you know you are good at what you do? Are you ready to shut down your negative inner voice and get out of your own way (#GOOYOW)? The truth is…the details around you are not going to change. It’s how you choose to navigate them that will. Join Victoria Turner and find out how to reframe the thoughts that keep you stuck and change them into opportunities that create deeper connections, hold you accountable and propel you into action to achieve your goals and accelerate your career.

    Victoria Turner

    Certified Executive Coach

    Victoria Turner is a certified executive coach who works with professional women to Get Out of Their Own Way. She is the founder of YourPowerOutlet.com, a platform for women to plug into to generate their desired results. Victoria believes that we are the biggest obstacle standing in our own way of success - whatever that may look like for you. Prior to coaching, Victoria combined her business degree and entrepreneurial spirit to create Pippalily and Simply On Board, two lines of baby products that she successfully sold in 2011. She is also a mother of three. Victoria believes that the details around us won’t change, it is how we choose to respond to them that can. 


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    1 Point