CAS: 2025 Trends To Kick-Start Your Sales (Sponsored by PCNA): PPAI Expo 2025

Join us for an informative and energizing session where we uncover key trends for 2025. We’ll take a look at what PCNA is doing to support these trends, and you, this year.

Liz Haesler

Global Chief Merchandising Officer

PCNA

Liz Haesler is the Global Chief Merchandising Officer, responsible for product – retail brands, and product development, supply chain and pricing.  Liz brings product and supply chain experience from leadership roles at Target, Best Buy, Staples and Dicks Sporting Goods.  Liz joined Polyconcept North America (PCNA) in 2019.    

 

Mary Furto

Senior VP of Marketing

PCNA

Mary is the Senior Vice President of Marketing at PCNA, where she drives brand growth, demand generation, and customer loyalty through innovative, data-driven marketing strategies.  With over 20 years of experience leading marketing initiatives for Fortune 500 companies, Mary’s career highlights include her most recent role as Chief Marketing Officer for Honeywell’s Safety Division where she led high impact growth strategies and strengthened customer engagement. Mary holds an MBA from the University of Chicago Booth School of Business and a degree in Industrial & Operations Engineering from the University of Michigan. She is known for inspiring teams, navigating change, and delivering customer-centric solutions, which have significantly contributed to PCNA’s success since she joined the company three years ago. Mary resides in Charlotte, NC with her husband, their son Joseph, a German Shepard named Napa, and a Golden Retriever named Wrigley.   

 

 

1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

Key:

Complete
Failed
Available
Locked
Desktop and Mobile View of The Event Recording
Select the "View On-Demand Recording" button to begin.
Select the "View On-Demand Recording" button to begin. 1. Once you select the View on-Demand recording it will open in a new window. Please do not close the session launch page. 2. Please make sure your pop-up blocker is turned off in order to access the session once you select it. 3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.
Certification Credit
1.00 CAS credit  |  No certificate available
1.00 CAS credit  |  No certificate available
;