Content related to creating a customer service training best practices and training.
Customer Lifecycle Marketing – Navigating Your Customers To The TargetContains 4 Component(s), 1 credit offered Recorded On: 03/06/2019
Join Matt Wagner to discover the concept of Customer Lifecycle Marketing. This webinar will teach you how to target-market more efficiently, detailing key concepts that will lead to fewer abandoned sales and greater customer loyalty.
The Skill Set Of The FutureContains 3 Component(s), 1 credit offered
The business world grows more competitive every day. To stay in demand in this tough environment, you need to perform at a level higher than ever before. You must achieve better results (and do so quickly), instantly recover from missteps and garner the confidence to thrive in times of uncertainty. To do this, you need a modern-day skill set that gives you an edge over competitors and helps you efficiently reach your goals. In addition to perfecting the hard skills you need for your industry, you must also focus on developing trust and engagement—two components lacking in many business interactions today. Join Paul Krasnow to learn the seven best practices that are necessary for success.
Expo 2019: Promotional Products And Experiential MarketingContains 3 Component(s), 0.5 credits offered Recorded On: 01/14/2019
In today’s increasingly complex digital marketing landscape, it’s harder than ever to reach prospects and customers. Now that digital is literally everywhere, it is time to get physical to cut through the clutter. We’ll explore how two industry leaders found creative ways to elevate their brand through personalized and unique customer experiences. CEO and founder of Boundless, Henrik Johansson, will discuss how three-dimensional marketing elements can be used to elevate customer experiences and share insights and data on how getting physical can impact the bottom line!
Expo 2019: BrandYou: How To Out-Amazon Your CompetitionContains 3 Component(s), 1 credit offered Recorded On: 01/14/2019
Amazon and their online promotional counterparts have become the most frightening threat to distributor business in the past 20 years. Instead of running away from the risk Amazon brings to the traditional promotional products distributor (or, even worse, ignoring it outright). Join Bill Petrie for this session. He will explain how to face the “Amazon” threat head-on. By implementing a few tactics, distributors will not only be able to insulate themselves from the threat of Amazon and online competitors, they will be able to create an Amazon-like customer experience that will build and drive loyalty.
Expo 2019: 40 Powerful Ideas To Keep Your Clients Happy!Contains 3 Component(s), 1 credit offered Recorded On: 01/13/2019
In this fast-moving session, you will discover 40 ideas to keep your customers happy and coming back for more. Excellent customer service is around the corner. Come and Learn today. Implement 1 or all ideas to drive customer satisfaction. Discover what’s important to succeed in Customer Service today. Utilize and leverage all modes of technology to keep your customer service top notch.
Expo 2019: Double Your Sales With Excellent Customer Service!Contains 3 Component(s), 1 credit offered Recorded On: 01/13/2019
Drive new sales growth with excellent customer service. Plan to deliver the best customer service ever! It all starts with a plan. In this session we will execute a customer service plan to deliver results. Develop a customer service plan that fits on a single sheet of paper. Engage your team in the process. Use your plan to keep on track. Set, achieve and celebrate progress on priorities.
Expo East 2018: Customer Service Training 101Contains 3 Component(s), 0.5 credits offered Recorded On: 06/12/2018
This session will give distributors insight on how to make their customer service a priority and more efficient. Learn proven techniques from a 20+ year veteran of the distributor world. The focus will be on how everyone in a distributorship needs to be on the same page when it comes to overall customer service. Also, how to handle problems that arise.
MAS: Vision, Passion And Energy To Serve: Customer Service Training Is StrategicContains 4 Component(s), 1 credit offered Recorded On: 06/11/2018
Customer service training is strategic. It is a process aimed at improving the single most important resource in an organization: people. Nothing affects customer loyalty more than the behaviors and competences of employees. Training is the most effective way to communicate the correct behaviors and competencies that will keep customers coming back. This session will provide participants with best practices and tips to implement.
Master Advertising Specialist (MAS) PackageContains 16 Product(s)
The Master Advertising Specialist (MAS) Program requires the following: Have a current CAS Certification Complete all dedicated courses and their quizzes Complete 35 MAS elective credits Re-certification every three years (by earning 25 additional CAS or MAS credits within the three years and submitting a Re-certification Application)
CAS: Distributor and Supplier Communications Best PracticesContains 5 Component(s), 1 credit offered Recorded On: 04/25/2018
This session serves as the foundation for learning best practices in the promotional products industry and how suppliers and distributors work together. This session Christopher Duffy, MAS will explain the role of the distributor and supplier, the individual processes of order placing/processing, accounting, imprinting and delivery, marketing and customer service.
SAGE Show 2017: Creating Client LoyaltyContains 3 Component(s), 0.5 credits offered
Learn how to create a customized loyalty plan for your top clients that will enhance your relationship with them and solidify future business. Through a combination of self-promos, customer loyalty techniques, and VIP attention, you’ll find ways to innovate your business and take your business to the next level. Participants will walk away with three primary elements: new ideas for self-promos that will surprise and delight their customers, a unique and unexpected approach to building customer relationships, and a plan to execute that involves critical touch points for the important customers.
CAS: Creating Client LoyaltyContains 5 Component(s), 1 credit offered Recorded On: 04/14/2017
In this session, join Ruth Verver to learn how to create a customized loyalty plan for your top clients. This enhances your relationship with them and solidifies future business. Through a combination of self-promos, customer loyalty techniques and VIP attention, you’ll find ways to innovate your business and take your business to the next level. Participants will walk away with three primary elements: new ideas for self-promos that will surprise and delight their customers, a unique and unexpected approach to building customer relationships, and a plan to execute that involves critical touch points for the important customers.
CAS: Customer Engagement In A Digital WorldContains 4 Component(s), 1 credit offered
Join David Shultz for this session on Customer Engagement In A Digital World. This session is designed for distributors interested in learning how to leverage their website and other digital properties to increase customer engagement. It will look at the elements of an effective website including overall design and usability, the importance of responsiveness/mobile usability when designing a website, product research and presentation tools, virtual sampling tools, social sharing tools, and the incorporation of video into your website. We will also explore ways to use blogs, social media and email marketing to build and grow relationships with your customers to keep them coming back for more as well as touch on the basics of search engine optimization (SEO) and ways to use analytics to help refine your digital efforts.
Expo 2017: General Session: Recipe For Brand LoyaltyContains 3 Component(s), 1 credit offered
In this session, Johnny will piece together how his success reinforces the power of details, experience and loyalty. Through his inspiring, and certainly unpredictable journey, Johnny exudes the fundamental connection between the person and the brand. Johnny's presentation provides comprehensive blueprints for getting any small business, passion or idea off the ground, while also expanding the way existing creators think.
Creating A Customer Service That Builds A Solid Customer BaseContains 3 Component(s), 1 credit offered
Everyone talks about giving good customer service, but what does this really mean? What do you have to do to offer good customer service that builds a solid customer base? Join us and learn how to be customer-focused so that your customers return again and again. And, refer business to you as well.
CAS: Purpose Driven Customer ServiceContains 5 Component(s), 1 credit offered Recorded On: 11/15/2016
For too long, customer service has revolved around handling individual interactions well enough to satisfy the immediate issue. Let's take a longer view. Let's tie service into the overall sales and marketing objectives of the company! Topic areas include: CRM and service, getting sales, service, and marketing on the same page, dividing and conquering - understanding each department's role, how to structure the service dialogue, up selling and more!
WLC 2016: Keys To Effective Feedback: Coaching Employees Into Better PerformanceContains 3 Component(s), 1 credit offered Recorded On: 06/26/2016
Today's leader needs to develop skills that motivate teams to excel. Key among these skills is coaching. Leaders and organizations have come to understand how valuable it can be, and they’re adding the ability to coach and develop others to the ever-growing list of skills they require of their managers. Unfortunately, few managers know how to make coaching work. In this session, learn why coaching and feedback are important to aligning individual development with business needs.
SAGE Customer Relationship Management System: A How To GuideContains 3 Component(s), 1 credit offered
This session is a how to guide on the customer relationship management system, more commonly referred to as a CRM. It is a system that tracks interactions with clients and prospects; it stores their contact information as well as any other identifying information you choose to track. A CRM system can also group multiple contacts at a company under one account, which can be very helpful for salespeople. Additionally, it can keep track of reps’ touch points with their clients and prospects, including emails, phone calls, voicemails, and meetings.
CAS: Winning Back Lost CustomersContains 5 Component(s), 1 credit offered Recorded On: 05/20/2015
As a business owner, you may spend a lot of time and resources attracting new customers. However, did you know that there may already be a sale hidden in your business that could increase your bottom - line profits by 20-30 percent?
- Online Education Home
- My Learning
- Upcoming Webinars
- Search By Topic
- Search By Event
- PPAI Certification
- Conference Registration