Content related to creating a customer service training best practices and training.
Expo East 2018: Customer Service Training 101Contains 3 Component(s), 0.50 credits offered Recorded On: 06/12/2018
This session will give distributors insight on how to make their customer service a priority and more efficient. Learn proven techniques from a 20+ year veteran of the distributor world. The focus will be on how everyone in a distributorship needs to be on the same page when it comes to overall customer service. Also, how to handle problems that arise.
Expo East 2018: Vision, Passion And Energy To ServeContains 3 Component(s), 1.00 credit offered Recorded On: 06/11/2018
Customer service training is strategic. It is a process aimed at improving the single most important resource in an organization: people. Nothing affects customer loyalty more than the behaviors and competences of employees. Training is the most effective way to communicate the correct behaviors and competencies that will keep customers coming back. This session will provide participants with best practices and tips to implement.
SAGE Show 2017: Creating Client LoyaltyContains 3 Component(s), 0.50 credits offered
Learn how to create a customized loyalty plan for your top clients that will enhance your relationship with them and solidify future business. Through a combination of self-promos, customer loyalty techniques, and VIP attention, you’ll find ways to innovate your business and take your business to the next level. Participants will walk away with three primary elements: new ideas for self-promos that will surprise and delight their customers, a unique and unexpected approach to building customer relationships, and a plan to execute that involves critical touch points for the important customers.
CAS: Creating Client LoyaltyContains 5 Component(s), 1.00 credit offered Recorded On: 04/14/2017
In this session, join Ruth Verver to learn how to create a customized loyalty plan for your top clients. This enhances your relationship with them and solidifies future business. Through a combination of self-promos, customer loyalty techniques and VIP attention, you’ll find ways to innovate your business and take your business to the next level. Participants will walk away with three primary elements: new ideas for self-promos that will surprise and delight their customers, a unique and unexpected approach to building customer relationships, and a plan to execute that involves critical touch points for the important customers.
CAS: Customer Engagement In A Digital WorldContains 4 Component(s), 1.00 credit offered
Join David Shultz for this session on Customer Engagement In A Digital World. This session is designed for distributors interested in learning how to leverage their website and other digital properties to increase customer engagement. It will look at the elements of an effective website including overall design and usability, the importance of responsiveness/mobile usability when designing a website, product research and presentation tools, virtual sampling tools, social sharing tools, and the incorporation of video into your website. We will also explore ways to use blogs, social media and email marketing to build and grow relationships with your customers to keep them coming back for more as well as touch on the basics of search engine optimization (SEO) and ways to use analytics to help refine your digital efforts.
Creating A Customer Service That Builds A Solid Customer BaseContains 3 Component(s), 1.00 credit offered
Everyone talks about giving good customer service, but what does this really mean? What do you have to do to offer good customer service that builds a solid customer base? Join us and learn how to be customer-focused so that your customers return again and again. And, refer business to you as well.
CAS: The Purpose Driven Customer ServiceContains 5 Component(s), 1.00 credit offered Recorded On: 11/15/2016
For too long, customer service has revolved around handling individual interactions well enough to satisfy the immediate issue. Let's take a longer view. Let's tie service into the overall sales and marketing objectives of the company! Topic areas include: CRM and service, getting sales, service, and marketing on the same page, dividing and conquering - understanding each department's role, how to structure the service dialogue, up selling and more!
SAGE Customer Relationship Management System: A How To GuideContains 3 Component(s), 1.00 credit offered
This session is a how to guide on the customer relationship management system, more commonly referred to as a CRM. It is a system that tracks interactions with clients and prospects; it stores their contact information as well as any other identifying information you choose to track. A CRM system can also group multiple contacts at a company under one account, which can be very helpful for salespeople. Additionally, it can keep track of reps’ touch points with their clients and prospects, including emails, phone calls, voicemails, and meetings.
CAS: Winning Back Lost CustomersContains 5 Component(s), 1.00 credit offered Recorded On: 05/20/2015
As a business owner, you may spend a lot of time and resources attracting new customers. However, did you know that there may already be a sale hidden in your business that could increase your bottom - line profits by 20-30 percent?
- Online Education Home
- My Learning
- Upcoming Webinars
Search By Topic
- Product Safety Awareness
- New To The Industry
- Strategic Foresight
- Event Recordings
- Complimentary For PPAI Members
- Complimentary For PPAI Associates
- Corporate Responsibility
- Diversity And Inclusion
- New To The Industry Electives
- Strategies & Solutions
- Marketing & Advertising
- Business Management
- Customer Service
- Social Responsibility
- Product Responsibility
- Environmental Responsibility
- Supply Chain Security
- Incentives & Recognition
Search By Series
- Trained Advertising Specialist (TAS) Required Coures
- Certified Advertising Specialist (CAS) Required Ala-Carte
- Short Sessions
- Affinity Partners
- Certified Advertising Specialist (CAS) Level Electives
- Master Advertising Specialist (MAS) Level Electives
- The PPAI EXPO
- EXPO East
- North American Leadership Conference (NALC)
- Product Responsibility Summit
- SAGE Show
- Tech Summit
- Women's Leadership Conference (WLC)
- PPAI Certification