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North American Leadership Conference

PPAI’s North American Leadership conference (NALC) sessions are designed for industry leaders who invest in their professional and personal development and want to gain a competitive edge for their business.

25 Results

  • NALC 2018: Leading With Innovation

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/14/2018

    Even the most successful organizations must continually reinvent their products, processes and enterprises to remain market leaders in an age of growing change, connectivity and globalization. In this eye-opening presentation, audiences will learn how to thrive in the new operating reality, create competitive advantage and successfully leverage new leadership strategies to adapt to changing times. From more powerful ways to unleash innovation to solutions for better capitalizing on cutting-edge advancements, discover how you and your organization can flourish in tomorrow's world and effectively apply its most crucial success strategies and skills in context.

    Even the most successful organizations must continually reinvent their products, processes and enterprises to remain market leaders in an age of growing change, connectivity and globalization. In this eye-opening presentation, audiences will learn how to thrive in the new operating reality, create competitive advantage and successfully leverage new leadership strategies to adapt to changing times. From more powerful ways to unleash innovation to solutions for better capitalizing on cutting-edge advancements, discover how you and your organization can flourish in tomorrow's world and effectively apply its most crucial success strategies and skills in context.

    Scott Steinberg

    Scott Steinberg is one of the world’s best-known trend experts and strategic innovation consultants, and the CEO of TechSavvy Global, a management consulting and market research firm which helps clients more effectively connect, communicate with and create lasting value for all audiences. A strategic advisor to Fortune 500 firms, non-profits, schools and startups, he aids partners with identifying emerging opportunities and developing powerful leadership, marketing and content strategies designed to capitalize on rising business, social and technology trends.

     As an industry consultant, Steinberg has helped top corporations from Microsoft, Sony and Intel to ESPN and MTV adapt to changing consumer, high-tech and social trends. Hailed as a top technology futurist by leading media outlets including NPR, BusinessWeek and The Wall St. Journal, his advisory work enables clients to identify emerging cultural and technological forces and create powerful business strategies that meet changing market needs. This eye for business analysis has led to his work as a strategic insider for 400+ publications from CNN to The New York Times and Fast Company, and pioneer in the field of digital publishing. A nationally-syndicated columnist who routinely explores topics including change, innovation and connecting generations, he’s also the creator and host of Gear Up, Rolling Stone’s first dedicated blog and video series devoted to consumer technology. A regular guest on ABC, CBS, FOX and NBC, he serves as a featured expert for Fast Company, Inc., Entrepreneur, The Huffington Post and more.


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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • NALC 2018: Change Management: Creating A Culture Of Innovation

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/14/2018

    Even the most successful modern corporations, associations and professional groups must continually reinvent their products, processes and operations to remain relevant, given the pace at which the modern marketplace evolves. You can empower both individuals and teams to more effectively embrace paradigm shifts, improve organizational learning and boost productivity with these proven new approaches to leadership, technology and time management. Bestselling business author and consultant Scott Steinberg explains how the market’s most innovative firms are embracing change management, and best practices and leadership pillars you can implement to breed a culture in which innovation thrives.

    Even the most successful modern corporations, associations and professional groups must continually reinvent their products, processes and operations to remain relevant, given the pace at which the modern marketplace evolves. You can empower both individuals and teams to more effectively embrace paradigm shifts, improve organizational learning and boost productivity with these proven new approaches to leadership, technology and time management. Bestselling business author and consultant Scott Steinberg explains how the market’s most innovative firms are embracing change management, and best practices and leadership pillars you can implement to breed a culture in which innovation thrives.

    Scott Steinberg

    Scott Steinberg is one of the world’s best-known trend experts and strategic innovation consultants, and the CEO of TechSavvy Global, a management consulting and market research firm which helps clients more effectively connect, communicate with and create lasting value for all audiences. A strategic advisor to Fortune 500 firms, non-profits, schools and startups, he aids partners with identifying emerging opportunities and developing powerful leadership, marketing and content strategies designed to capitalize on rising business, social and technology trends.

     As an industry consultant, Steinberg has helped top corporations from Microsoft, Sony and Intel to ESPN and MTV adapt to changing consumer, high-tech and social trends. Hailed as a top technology futurist by leading media outlets including NPR, BusinessWeek and The Wall St. Journal, his advisory work enables clients to identify emerging cultural and technological forces and create powerful business strategies that meet changing market needs. This eye for business analysis has led to his work as a strategic insider for 400+ publications from CNN to The New York Times and Fast Company, and pioneer in the field of digital publishing. A nationally-syndicated columnist who routinely explores topics including change, innovation and connecting generations, he’s also the creator and host of Gear Up, Rolling Stone’s first dedicated blog and video series devoted to consumer technology. A regular guest on ABC, CBS, FOX and NBC, he serves as a featured expert for Fast Company, Inc., Entrepreneur, The Huffington Post and more.


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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • NALC 2018: Culture Is More Than A Ping Pong Table

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/14/2018

    The buzz around great corporate culture is more acute than ever, yet it remains elusive for some. So how is it achieved? It’s not as simple as putting ping pong tables in the lunchroom, providing bean bag chairs, and supplying your staff with free snacks. Great culture stems from leadership—plain and simple. Beliefs and values are the core of your company and enforcing them is key. Chris Sinclair will share his leadership experiences and the importance of transparency, which has allowed him and his business partner to grow Brand Blvd, a successful company with an award winning culture.

    The buzz around great corporate culture is more acute than ever, yet it remains elusive for some. So how is it achieved? It’s not as simple as putting ping pong tables in the lunchroom, providing bean bag chairs, and supplying your staff with free snacks. Great culture stems from leadership—plain and simple. Beliefs and values are the core of your company and enforcing them is key. Chris Sinclair will share his leadership experiences and the importance of transparency, which has allowed him and his business partner to grow Brand Blvd, a successful company with an award winning culture.

    Chris Sinclair

    Vice President

    Chris Sinclair has spent 13 years working in the promotional products industry. In 2007 he opened the doors to Brand Blvd alongside his business partner, Shaun Lichtenberger. This company’s unique culture permeates through everything they do. Their team of 25 and counting works with clients to help build their brands.


    After making the move to the Niagara region, Chris completed marketing degree at Niagara College. He is a member of the Entrepreneurs Organization, co-founder of Niagara Business Group, and sits on several local charity committees.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • NALC 2018: Catch, Keep & Capture: The Simple Formula Brilliant Brands Use To Turn Attention Into Retention

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/13/2018

    Our customers, clients, prospects and leads have no time to read our emails or watch our videos. They tell us our target audience has got the attention span of a goldfish—nine seconds. So how is it that those same customers can binge-watch 18 hours of Game of Thrones in one weekend? It turns out, some of the most successful businesses in the world have not just captured but retained their audience's attention, for more than just a few seconds. And they do it by following a simple formula designed to keep their audience chasing answers. In this gripping 45-minute keynote presentation, former television producer and best-selling author Andrew Davis will teach the elegantly simple formula for retaining your audience's interest.

    Our customers, clients, prospects and leads have no time to read our emails or watch our videos. They tell us our target audience has got the attention span of a goldfish—nine seconds. So how is it that those same customers can binge-watch 18 hours of Game of Thrones in one weekend? It turns out, some of the most successful businesses in the world have not just captured but retained their audience's attention, for more than just a few seconds. And they do it by following a simple formula designed to keep their audience chasing answers. In this gripping 45-minute keynote presentation, former television producer and best-selling author Andrew Davis will teach the elegantly simple formula for retaining your audience's interest.

    Andrew Davis

    Andrew Davis is a bestselling author & keynote speaker. He's built and sold a digital marketing agency, produced for NBC and worked for The Muppets. Today, Andrew Davis teaches business leaders how to grow their businesses, transform their cities, and leave their legacy.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • NALC 2018: Rising Star Panel

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/13/2018

    Join the 2018 PPAI Rising Stars in this interactive session. We'll discuss what it is like to work in the Promotional Products Industry, how to recruit the next generation and much more.

    Join the 2018 PPAI Rising Stars in this interactive session. We'll discuss what it is like to work in the Promotional Products Industry, how to recruit the next generation and much more. 

    Brittany David, MAS (Moderator)

    Vice President of Sales, PPAI Board Member

    Brittany David, MAS, vice president of sales at West Jordan, Utah-based supplier SnugZ USA, is a 10-year veteran of the promotional products industry. She has been with SnugZ USA for five years. Prior to that, she was the trade show management services manager at SAGE Quick Technologies Inc., Addison, Texas. David currently is serving on the PPAI Board of Directors and Expo East Advisory Board, is board liaison to the Supplier Committee and member of the Power Meeting advisory group, and she continues to serve as co-chair of the PPAF Expo Committee for the third year. David also volunteers for the Utah Food Bank, Primary Children's Hospital and various community service projects with the SnugZ GiveZ community service committee.

    Brittney Godsey

    Vice President of Sales

    Britney Godsey- a social media fanatic, snowboard junkie and a constant soldier in the waging war of sales mediocrity is the reigning VP of Sales for the over $40 million top 40 supplier Gold Bond Inc. After time spent as one of Gold Bond’s highest producing reps in company history; she’s now developed a passion for advancing the promotional channel through speaking out on her experiences in the business and elevating the need for promo with purpose. In addition to governing a 50+ man team, Britney is also a pioneer for the group PROMO CARES- a promotional community dedicated to people within the industry who find a way to channel a giveback movement through their business. Britney’s current mission is to develop a way to show the industry how Gold Bond can be an industry source for partnership and creativity, not simply a resource for promotional products.

    Jason Lucash

    Co-Founder, OrigAudio

    Jason Lucash launched his first business as a third-grader in the San Francisco suburb of Danville, California and has had the same entrepreneurial spirit since then. In his early career, Jason successfully ran various marketing campaigns for Major League Soccer and later JanSport, where he increased their collegiate business by 50% in over three years. In August 2009, Jason and his business partner Mike Szymczak launched Origaudio, which is now recognized worldwide. Lucash appeared on ABC’s hit show “Shark Tank” where they received an investment from billionaire Robert Herjavec. Most recently Jason was named Entrepreneur Magazine’s “Emerging Entrepreneur of the Year” and has seen Origaudio named to the prestigious INC. Magazine “500 Fastest Growing Companies in America” list five times. Lucash, a UC Davis graduate, spends the majority of his time traveling around the world speaking about entrepreneurship, creativity, and thinking outside the box. He currently lives in the San Francisco bay area where he heads Origaudio’s corporate office and still travels for fun as he continues to expand the business.   

    Zach Ottenstein

    Director of Senior Living

    Zack Ottenstein is Director of Senior Living for The Image Group.  He joined the company 18 months ago and has doubled the division’s annual business during that time frame.  Previously, Zack led marketing communications for a publicly traded real estate investment group that is the largest owner of senior living communities in the US. He also served on the company’s investment team participating in more than $3 Billion of transactions.  He began his career as a television reporter for ABC.  

     Zack serves on the boards of a charitable foundation and two charitable organizations focused on education. He is also on the board of two startup health care technology companies.   He grew up in Chicago and graduated from the University of Missouri School of Journalism in 2005 with honors. 

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • NALC 2018: Pink Goldfish Strategy

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/13/2018

    True differentiation in business is rare. We are now living in an age of equivalency. Business leaders need to find ways to stand out. This keynote will cover the seven principles of the F.L.A.W.S.O.M. strategy in order to defy the ordinary, exploit imperfection and captivate your customers. Attendees will learn actionable ways to achieve competitive separation in the marketplace.

    True differentiation in business is rare. We are now living in an age of equivalency. Business leaders need to find ways to stand out. This keynote will cover the seven principles of the F.L.A.W.S.O.M. strategy in order to defy the ordinary, exploit imperfection and captivate your customers. Attendees will learn actionable ways to achieve competitive separation in the marketplace.

    Stan Phelps

    Keynote Speaker and Workshop Facilitator

    Stan Phelps, JD/MBA is the founder of 9 INCH, a consultancy that helps clients win customers that are up to four times as valuable as those acquired through traditional marketing. His 20-year marketing background includes leadership roles with adidas, International Management Group, the PGA of America and Synergy Events. Stan has created award-winning campaigns and larger than life events. Those programs, although successful, weren't scalable or sustainable. He now focuses on how brands can create meaningful differentiation and advocacy. Helping brands get closer to the hearts of their customers and employees.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • NALC 2018: Tax Reform- You and Your Company

    Contains 1 Component(s) Recorded On: 08/13/2018

    The tax reform legislation passed at the end of 2017 implements one of the largest changes to the tax code in recent history and will likely have a significant impact on you and your company. Taxes are the number one expense incurred by organizations, comprising in some cases up to 30 percent of income. So it’s critical that you full understand the nature of these changes and, more importantly, what actions to take so that you are fully realizing the benefits.

    The tax reform legislation passed at the end of 2017 implements one of the largest changes to the tax code in recent history and will likely have a significant impact on you and your company. Taxes are the number one expense incurred by organizations, comprising in some cases up to 30 percent of income. So it’s critical that you full understand the nature of these changes and, more importantly, what actions to take so that you are fully realizing the benefits.

    Gene Marks

    Gene Marks is a columnist, author, and small business owner. As a small business expert, Gene writes daily for The Washington Post focusing on issues affecting the business community. He also writes weekly columns for Forbes, Inc. Magazine, Fox Business, The Huffington Post, and Entrepreneur.com. His columns are read by hundreds of thousands of small and medium sized business owners around the country. Nationally, Gene frequently appears on FOX Business, FOX News and CNBC discussing matters affecting the business community as a small business expert.

    Gene has written six books on business management, specifically geared towards small and medium sized companies. Gene helps business owners, executives and managers understand the political, economic and technological trends that will affect their companies so they can make profitable decisions.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • NALC 2018: Automation & AI: How To Leverage Technology To Create A More Profitable Industry

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/13/2018

    In this session we will uncover opportunities where technology can replace expensive human touch, enabling people to add more value. By laying out touchpoints across the supply chain we will highlight opportunities for introducing tools such as automation and AI.

    In this session we will uncover opportunities where technology can replace expensive human touch, enabling people to add more value. By laying out touchpoints across the supply chain we will highlight opportunities for introducing tools such as automation and AI.

    Catherine Graham

    CEO

    Catherine Graham is the CEO of commonsku and the President of RIGHTSLEEVE. Commonsku is a cloud-based CRM, order management and supply chain collaboration platform for the promotional products industry. RIGHTSLEEVE is a promotional products agency and has been the recipient of numerous industry awards including ASI Distributor Entrepreneur of the Year, PPAI Web Award and Counselor's Best Places to Work. Catherine has previously been named as a PPB's Best Boss and ASI Rising Star.

    Prior to RIGHTSLEEVE and commonsku, Catherine worked for TD Bank, eBay and A.T. Kearney and obtained an MBA. Outside of work, Catherine is a mother to 3 children ranging in age from 9 to 4 years old. She has a passion for learning and is an avid sports enthusiast playing ice hockey, squash and running.

    Jon Norris

    Vice President

    Jon Norris is the vice president of operations for Starline USA Inc, located in Grand Island, New York, where he oversees manufacturing, warehousing, customer service and technology functions. Norris is currently the chair of the PPAI Technology Committee. Norris is currently helping drive an industry data integrations project, labeled PromoStandards, that believes that this is the future of our industry long term sustainability.He also is a PromoKitchen volunteer and Chef. As an industry Millennial, he is involved in numerous millennial initiatives industrywide to help drive the awareness of the changing workplace.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • NALC 2018: Pink Goldfish Implementation

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/13/2018

    This breakout session will examine the 4A’s of the implementation process. Attendees will learn how to effectively market their products/services and create signature customer experiences. This breakout session will use both assessments and exercises to help attendees apply the principles.

    This breakout session will examine the 4A’s of the implementation process. Attendees will learn how to effectively market their products/services and create signature customer experiences. This breakout session will use both assessments and exercises to help attendees apply the principles.

    Stan Phelps

    Keynote Speaker and Workshop Facilitator

    Stan Phelps, JD/MBA is the founder of 9 INCH, a consultancy that helps clients win customers that are up to four times as valuable as those acquired through traditional marketing. His 20-year marketing background includes leadership roles with adidas, International Management Group, the PGA of America and Synergy Events. Stan has created award-winning campaigns and larger than life events. Those programs, although successful, weren't scalable or sustainable. He now focuses on how brands can create meaningful differentiation and advocacy. Helping brands get closer to the hearts of their customers and employees.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • NALC 2017: The Power Of Purpose In Business And Life

    Contains 3 Component(s), 1.00 credit offered

    Join Roy Spence, partner at GSD&M Advertising and CEO of the Purpose Institute, as he shares key insights and lessons from legendary, purpose-inspired leaders with whom he’s worked over the years. He will present actionable ideas to inform making decisions that support your core purpose—decisions that build a business and a life of success, and that bring deeper meaning to being a leader. The winners in business, now and in the future, will be driven by purpose and by looking ahead using strategic foresight. Learn how to determine which core values define your core purpose. Examine how this decision determines the difference your organization makes locally, nationally and globally. Have the insight to make decisions that support your core purpose, pushing your business further every day and being prepared for the future.

    Join Roy Spence, partner at GSD&M Advertising and CEO of the Purpose Institute, as he shares key insights and lessons from legendary, purpose-inspired leaders with whom he’s worked over the years. He will present actionable ideas to inform making decisions that support your core purpose—decisions that build a business and a life of success, and that bring deeper meaning to being a leader. The winners in business, now and in the future, will be driven by purpose and by looking ahead using strategic foresight. Learn how to determine which core values define your core purpose. Examine how this decision determines the difference your organization makes locally, nationally and globally. Have the insight to make decisions that support your core purpose, pushing your business further every day and being prepared for the future.

    Roy Spence

    Co-Founder and CEO

    It was 1971, and four recent University of Texas graduates decided to start an advertising agency in Austin, Texas -- then a funky little college town known primarily for hippies and armadillos. Roy Spence was one of them. He went down to the bank to borrow $5,000 and the loan officer asked, “What is your business plan?” Roy was frozen and then finally said, “Well let’s see. We want to stay together, stay in Austin, make a difference and some money, too.” He got the loan. 45 years later, Roy and his partners are still together, still in Austin, still trying to make a difference and make a little money, too. Roy signs every letter with the words, “Ride at Dawn.” That’s not just a sign-off; it’s a three-word manifesto -- a call to action to live life to its fullest. Roy and his partners built GSD&M into a marketing, advertising and idea machine. Flying with Herb Kelleher, founder of Southwest Airlines. Riding with Sam Walton, founder of Walmart. Driving with BMW and The PGA TOUR. Plowing with John Deere. Defending freedom with the United States Air Force. Donating time and talent to create compelling Public Service Awareness ads to mobilize goodwill to help people in the moments that matter the most like Katrina, the earthquake in Haiti and most recently the terrible floods in Baton Rouge.  Roy’s passion is entrepreneurship, which he refers to as “the miracle of America.” He deeply believes that when America is at her best it does not matter what your last name or zip code is. If you can Dream it, you can Build it. Roy is also Co-Founder and CEO of The Purpose Institute which is also home based in Austin, Texas and is singularly passionate and focused on discovering the Core Values that define and shape an organization’s culture and the Core Purpose that captures the difference an organization makes in the world. Our purpose is to help organizations and leaders discover and fulfill their purpose. Along with Haley Rushing, Roy co-authored the Wall Street Journal bestselling book, “It’s Not What You Sell, It’s What You Stand For: Why Every Extraordinary Business is Driven by Purpose.” And, more recently he authored “The 10 Essential Hugs of Life,” a collection of heartwarming stories about the need for gratitude and love. Roy is also a Gallup Senior Adviser as Gallup’s expert on Purpose and champion of Clifton’s Strengths Movement. Over 14 million people here and around the world have taken Clifton’s StrengthsFinder assessment, all in the effort to help people everywhere discover and then play to their strengths in work and life.

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    1 Point

  • NALC 2017: Economy At The Midpoint—A Micro View Of How The Economy Is Affecting Us

    Contains 3 Component(s), 1.00 credit offered

    Now that we are past the first 100 days of the new administration, what do we know and when did we know it? This was to be the year that infrastructure took center stage and that Obamacare vanished. We were going to see big changes in trade and taxes, and regulation would be rolled back. Growth was going to be double what it was last year. Did we get what we expected? How is it affecting your industry or businesses? What do we have to look forward to for the rest of the year, and how can we use strategic foresight and planning to be better prepared?

    Chris Kuehl, Ph.D. asks, now that we are past the first 100 days of the new administration, what do we know and when did we know it? This was to be the year that infrastructure took center stage and that Obamacare vanished. We were going to see big changes in trade and taxes, and regulation would be rolled back. Growth was going to be double what it was last year. Did we get what we expected? How is it affecting your industry or businesses? What do we have to look forward to for the rest of the year, and how can we use strategic foresight and planning to be better prepared?

    Chris Kuehl, Ph.D.

    Co-founder

    Chris Kuehl is the co-founder (with Keith Prather) and Managing Director of Armada Corporate Intelligence, a company created in 1999 to provide strategy foundation, competitive intelligence, business analysis and economic forecasting for corporate clients. Armada’s clients include YRC Worldwide, TranSystems, Spencer Fane Britt and Browne, KPMG, Hallmark International, Weitz Industrial among others.  He is the editor and primary writer for several publications including Business Intelligence Briefs, Strategic Intelligence Briefs and Fabrinomics. He is the Chief Economist for the Fabricators and Manufacturers Association, writing Fabrinomics and serves as the keynote speaker for their meetings and conferences throughout the year. In addition, he has spoken at over 300 organizations domestically and internationally over 25 years. Chris is a frequent commentator for the media – locally and nationally and is a regular economic/business analyst for KMBZ radio and KSHB-TV, extensively being quoted in national newspapers, magazines and trade publications. He holds a Master’s Degree in Soviet and East European Studies, a Masters in East Asian Studies and a Ph.D.

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    1 Point

  • NALC 2017: Strategic Foresight: The Art And Science Of Looking Into The Future For Business Advantage

    Contains 3 Component(s), 1.00 credit offered

    Join Seth Kahan as he describes how organizations can proactively prepare for the future, positioning themselves for success. Kahan will identify methods for gathering and assessing emerging trends for competitive advantage by providing a Strategic Foresight framework that covers building your own “brain trust,” properly scoping the effort to benefit your business, activities that collect relevant information, and processes for both analyzing and applying what you learn. Gain practical tactics for generating insight into influential business trends, projecting how they might affect your organization, and learn how to leverage trends to position your organization for a favorable or superior business position in tomorrow's market, both in the short and medium term.

    Join Seth Kahan as he describes how organizations can proactively prepare for the future, positioning themselves for success. Kahan will identify methods for gathering and assessing emerging trends for competitive advantage by providing a Strategic Foresight framework that covers building your own “brain trust,” properly scoping the effort to benefit your business, activities that collect relevant information, and processes for both analyzing and applying what you learn. Gain practical tactics for generating insight into influential business trends, projecting how they might affect your organization, and learn how to leverage trends to position your organization for a favorable or superior business position in tomorrow's market, both in the short and medium term.

    Seth Kahan

    Consultant

    Seth Kahan has worked with leaders of world-class organizations since 1996. He has provided insight and assistance to the president of the World Bank, the director of the Peace Corps and senior managers at Royal Dutch Shell as well as over 100 nonprofit CEOs. His work focuses on strategic innovation and leading change. He is the author of the business bestseller, Getting Change Right, and, Getting Innovation Right. He worked with the PPAI board of directors in 2016 to create the most recent strategic plan and has been working in 2017 to assist PPAI's senior staff and volunteer leaders to develop strategic foresight they can put to work helping members get ahead in today's disruptive and complex marketplace. Every Thursday he publishes the video blog, VisionaryTalk.com.

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    1 Point

  • NALC 2017: Succession Planning By Design, Not Default

    Contains 3 Component(s), 1.00 credit offered

    Paul Simon once sang, “There must be 50 ways to leave your lover….” but there are far fewer ways to leave your business successfully. Using a thought-provoking presentation, Jim Erben will educate attendees on various types of exit plans from business. Whether you are six months or 10 years from the “golden parachute”, Erben will cover many of the issues and considerations to the alternatives of exiting your business in style. Key issues to be covered will include: providing for the what ifs, maximizing the value of your business, strategic planning considerations, integrating the exit plan with the retirement plan and finally, steps in determining your business's value. Leave the session with some critical items to consider in the creation of a business exit plan, while protecting against the what ifs that can often destroy the “golden goose” that is the company.

    Paul Simon once sang, “There must be 50 ways to leave your lover….” but there are far fewer ways to leave your business successfully. Using a thought-provoking presentation, James Erben will educate attendees on various types of exit plans from business. Whether you are six months or 10 years from the “golden parachute”, Erben will cover many of the issues and considerations to the alternatives of exiting your business in style. Key issues to be covered will include: providing for the what ifs, maximizing the value of your business, strategic planning considerations, integrating the exit plan with the retirement plan and finally, steps in determining your business's value. Leave the session with some critical items to consider in the creation of a business exit plan, while protecting against the what ifs that can often destroy the “golden goose” that is the company.

    James Erben

    Founder and President

    James “Jim” Erben is the Founder and President of Erben Associates, LLC, an advisory firm dedicated to serving the complex needs of privately held business owners, corporate executives and high net worth individuals.  With more than 24 years of experience in succession, continuity and private wealth planning, Jim’s passion is for helping clients solidify their lifestyle and legacy goals.  He is a nationally recognized speaker in succession planning, advanced wealth issues and best practices, and managed asset strategies for privately held business owners.  Jim earned a bachelor’s degree in marketing with honors from The University of Texas at Austin, and a Master’s Degree in Financial Services at The American College in Bryn Mawr, PA.  Jim is also an Accredited Estate Planner (AEP) by the National Association of Estate Planners and Councils.  Jim’s community involvement is extensive, including serving on the Board of Directors for the Texas Association of Business, and membership in Vistage International, Business Executives for National Security, the President’s Associates of the University of Texas at Austin, the Wine and Food Foundation of Texas, the Carry the Load foundation, and Past President of the Austin chapter of the Juvenile Diabetes Research Foundation.  Jim, along with his wife, Kathy, and their son, Jess, call Austin home. 

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  • NALC 2017: Power Panel Session: Managing Your Brand Through A Crisis

    Contains 3 Component(s), 1.00 credit offered

    It seems as though each week we watch as another organization faces – and attempts to manage – some form of issue or crisis. When a moment of crisis or a potential crisis hits your company and threatens to tarnish your reputation, how will you react? Will you be prepared? Crisis management requires more than an apology issued through a press release. Join Lee Strom, VP of Marketing of SanMar, Marc Simon, CEO of HALO Branded Solutions and Cory Halliburton, J.D. of WKPZ as they share their knowledge and experiences. Gain insight into how companies navigate potential corporate crises, how they make their brands stronger in the process and leave with practical and tactical tips that help you pilot your brand through any crisis situation.

    Moderator: Catherine Graham discusses with a panel of experts such ast seems as though each week we watch as another organization faces – and attempts to manage – some form of issue or crisis. When a moment of crisis or a potential crisis hits your company and threatens to tarnish your reputation, how will you react? Will you be prepared? Crisis management requires more than an apology issued through a press release. Join Lee Strom, VP of Marketing of SanMar, Marc Simon, CEO of HALO Branded Solutions and Cory Halliburton, J.D. of WKPZ as they share their knowledge and experiences. Gain insight into how companies navigate potential corporate crises, how they make their brands stronger in the process and leave with practical and tactical tips that help you pilot your brand through any crisis situation.

    Catherine Graham (Moderator)

    CEO

    Catherine Graham is the CEO of commonsku and the President of RIGHTSLEEVE. Commonsku is a cloud-based CRM, order management and supply chain collaboration platform for the promotional products industry. RIGHTSLEEVE is a promotional products agency and has been the recipient of numerous industry awards including ASI Distributor Entrepreneur of the Year, PPAI Web Award and Counselor's Best Places to Work. Catherine has previously been named as a PPB's Best Boss and ASI Rising Star.

    Prior to RIGHTSLEEVE and commonsku, Catherine worked for TD Bank, eBay and A.T. Kearney and obtained an MBA. Outside of work, Catherine is a mother to 3 children ranging in age from 9 to 4 years old. She has a passion for learning and is an avid sports enthusiast playing ice hockey, squash and running.

    Cory Halliburton

    Attorney At Law

    Cory Halliburton is an attorney with the law firm of Weycer, Kaplan, Pulaski & Zuber. He has served as General Counsel for PPAI since May 2014 and since that time he has participated in just about every PPAI Board meeting and strategic planning session and has reviewed hundreds of contracts for PPAI. He also supports in-house counsel of publicly traded companies and executives in the tax-exempt organizations space in their drafting and negotiation of substantial vendor agreements. 

    Cory Halliburton graduated Magna Cum Laude from Texas Tech University School of Law in 2003 and, among other accolades, was the recipient of the 2013 Outstanding Young Lawyer Award from the Fort Worth-Tarrant County Young Lawyers Association.

    Lee Strom, CAS

    Vice President of Marketing and CMO

    Lee Strom, is vice president of marketing and CMO of supplier SanMar. Following a 16-year career in retail marketing, Strom joined SanMar in 2001. As the supplier’s head of marketing, he serves on its leadership team and works to help the Issaquah, Washington, company engage the industry and develop the marketing tools necessary to grow its business and that of its customers. Strom’s first term on the PPAI board began at Expo 2010 as a member of the Class of 2014. An active industry volunteer, alongside his role in the Association’s leadership he has served on its Suppliers Committee and Government Relations Action Group, and has spoken frequently at PPAI events. Outside the promotional products industry, Strom has lent his volunteer services to the Seattle Direct Marketing Association, sat on the Hazen High School Community Relations and Process Improvement Committees and the Newport Presbyterian Church Mission Committee, and served on the Columbia Rim Homeowners Association board. An avid outdoors enthusiast, Strom is the founder of the Newcastle Running Club and has served on the Newcastle Trails board.

    Marc Simon

    Chief executive officer and a director

    Marc Simon was appointed chief executive officer and a director of HALO Branded Solutions in February 2001. He was honored as the 2006 “Person of the Year" by one of the industry's trade Counselor Magazine. Under Simon's leadership, HALO has grown significantly with more than 15 acquisitions and more than 200 new recruits. He views his mission as adding value to HALO's sales force by helping its several hundred industry sales people grow their businesses and meet the challenges of a changing economic environment. Prior to joining HALO, Simon spent 22 years in the private law practice with a focus on business planning and mergers and acquisitions, and five years as a leading executive in the call center industry. Mr. Simon is also a certified public accountant and has a bachelor's degree in accounting and a law degree from the University of Illinois. Simon is presently serves as chairman of PPAI's Board of Directors.

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  • NALC 2017: Influencing Across Generations: From Ties To Tattoos

    Contains 3 Component(s), 1.00 credit offered

    Ever feel like you just don’t get those younger, or older, people you live and work near? Do you ever find yourself challenged when trying to connect with certain people? With four distinct generations interacting in everyday life, we live in unprecedented times. Each generation is motivated differently, has preferences in how to communicate and dress and which rules to abide by, and in the workplace, how management should treat them. Understanding these dynamics can make communicating, building relationships, holding others accountable and delivering results much easier. Join Teri Hill for this interactive session to gain a better understanding of the strengths and challenges inherent in working in these wonderfully diverse times. Most importantly, find out how you can be more aware, adjust as needed, and influence all generations to thrive, catapulting from generation clashing to collaboration.

    Ever feel like you just don’t get those younger, or older, people you live and work near? Do you ever find yourself challenged when trying to connect with certain people? Teri Hill discusses how with four distinct generations interacting in everyday life, we live in unprecedented times. Each generation is motivated differently, has preferences in how to communicate and dress and which rules to abide by, and in the workplace, how management should treat them. Understanding these dynamics can make communicating, building relationships, holding others accountable and delivering results much easier. Join Teri Hill for this interactive session to gain a better understanding of the strengths and challenges inherent in working in these wonderfully diverse times. Most importantly, find out how you can be more aware, adjust as needed, and influence all generations to thrive, catapulting from generation clashing to collaboration.

    Teri Hill, M.Ed.

    President

    Teri Hill, M.Ed. president of T.H. Enterprise has been speaking, consulting, and coaching for over 25 years.   She has led in the facilitation of global executive education for Fortune 50 companies, trained and coached 100’s of leaders, entrepreneurs and rising stars.  A former executive, Teri understands the challenges in hiring, retaining, and leading people. Teri’s passion is balanced between speaking to educate and inspire, coaching to fast track development, and consulting to facilitate the profitable growth of small to mid-size business, the backbone of America. Teri is a trusted advisor and expert speaker for Vistage, the world’s leading Chief Executive Association and the former Chief Facilitator for WestLake Chamber Accelerated Leadership Program. She has held numerous professional boards of director positions, just having finished as President of Austin’s National Speakers Association. She has a BA in Psychology and Masters from UT in Organizational Development & Leadership. She is an executive coach with Center for Creative Leadership.

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  • NALC 2017: Growing Your Business With Shareable Content

    Contains 3 Component(s), 1.00 credit offered

    How do you grow your organization when there are so many competing voices in your industry? How do you stand out, rise above the noise and get your organization’s voice heard online so that you can attract more consumers or promote your communications objectives? Jonathan Perelman shares the tactics and mindset that propelled BuzzFeed into one of the fastest-growing cultural phenomena on the internet, being read by more than 40 million viewers a month (including the President of the United States). Pulling from his extensive experience at two of the world’s most influential brands, BuzzFeed and Google, Perelman discusses how the companies have grown by using branded content and telling stories in a memorable way. With the goal of generating word-of-mouth marketing at internet scale, Perelman believes that “content is king but distribution is queen—and she wears the pants.” He shows audiences how to approach different forms of content on different platforms and offers tips for creating shareable, social content and determining whether your organization’s marketing is reaching the right people and triggering the right emotions. Most importantly, he shows audiences how to turn these tactics into growth generators for their organizations.

    How do you grow your organization when there are so many competing voices in your industry? How do you stand out, rise above the noise and get your organization’s voice heard online so that you can attract more consumers or promote your communications objectives? Jonathan Perelman shares the tactics and mindset that propelled BuzzFeed into one of the fastest-growing cultural phenomena on the internet, being read by more than 40 million viewers a month (including the President of the United States). Pulling from his extensive experience at two of the world’s most influential brands, BuzzFeed and Google, Perelman discusses how the companies have grown by using branded content and telling stories in a memorable way. With the goal of generating word-of-mouth marketing at internet scale, Perelman believes that “content is king but distribution is queen—and she wears the pants.” He shows audiences how to approach different forms of content on different platforms and offers tips for creating shareable, social content and determining whether your organization’s marketing is reaching the right people and triggering the right emotions. Most importantly, he shows audiences how to turn these tactics into growth generators for their organizations.

    Jonathan Perelman

    Founder

    How do you stand out, rise above the noise, and get your organization’s voice heard online? Having successfully guided the growth of digital businesses his entire career, Jonathan Perelman – former executive at BuzzFeed and Google – knows how to do it right. Perelman believes that “content is king but distribution is queen – and she wears the pants.” Pulling from his extensive experience at some of the world’s most successful and influential brands, he shows audiences how to tell their story in a genuine, authentic, and meaningful way that generates word of mouth marketing at internet scale.  As the former vice president of BuzzFeed motion pictures, Perelman was critical to its transformation into one of the internet’s biggest – and most effective – producers of video content. He led the creation of 75 original videos a week that resulted in 1.5 billion monthly views. Before that, he developed more than 20 partnerships with major global social platforms as the vice president of agency strategy and industry development. He was instrumental in the company’s advertising efforts that famously omitted display ads and used only carefully crafted sponsored content – creating a new model for successful consumer engagement. Before BuzzFeed, Perelman spent more than six years at Google as the global lead for industry relations. He is also the founder of Lighthouse Group, an independent media firm. Perelman is renowned for his expertise. He was VideoInk’s “Dealmaker of the Year,” and AdWeek named him one of its 2014 “Top 50 Real Movers and Shakers Behind the World’s Top Brands” and one of its 2013 “Top 50 Executives Making the Wheels Turn.” In 2015, Billboard named him to it’s inaugural list of “Digital Power Players,” and Como listed him as one of the “Top 5 behind the Scenes Tech Talent.” He also won Google’s 2011 OC Award, the second highest award given for “substantial contributions to company,” and 12 Peer Bonus Awards for excellence.

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  • NALC 2017: Attract, Reward And Retain Key Executives

    Contains 3 Component(s), 1.00 credit offered

    Henry Ford said, “You can take my factories, burn up my buildings, but give me my people and I’ll build the business right back again.” How do you design retention plans to attract, reward and retain the top executives who are helping you grow your successful business? What are the best options that are most suited for your objectives? Join Jim Erben as he explores strategies to take care of the impact players who are vital to your company. Discover what other small to mid-sized companies are doing in this space. How do you choose between phantom stock and other types of executive benefit options? How do these plans align and affect your company business continuity plan? Don’t lose one of your key right-hand people just because you didn’t know the most suitable options to reward and retain them while attracting others.

    Henry Ford said, “You can take my factories, burn up my buildings, but give me my people and I’ll build the business right back again.” How do you design retention plans to attract, reward and retain the top executives who are helping you grow your successful business?  What are the best options that are most suited for your objectives? Join James "Jim" Erben as he explores strategies to take care of the impact players who are vital to your company. Discover what other small to mid-sized companies are doing in this space. How do you choose between phantom stock and other types of executive benefit options? How do these plans align and affect your company business continuity plan? Don’t lose one of your key right-hand people just because you didn’t know the most suitable options to reward and retain them while attracting others.

    James Erben

    Founder and President

    James “Jim” Erben is the Founder and President of Erben Associates, LLC, an advisory firm dedicated to serving the complex needs of privately held business owners, corporate executives and high net worth individuals.  With more than 24 years of experience in succession, continuity and private wealth planning, Jim’s passion is for helping clients solidify their lifestyle and legacy goals.  He is a nationally recognized speaker in succession planning, advanced wealth issues and best practices, and managed asset strategies for privately held business owners.  Jim earned a bachelor’s degree in marketing with honors from The University of Texas at Austin, and a Master’s Degree in Financial Services at The American College in Bryn Mawr, PA.  Jim is also an Accredited Estate Planner (AEP) by the National Association of Estate Planners and Councils.  Jim’s community involvement is extensive, including serving on the Board of Directors for the Texas Association of Business, and membership in Vistage International, Business Executives for National Security, the President’s Associates of the University of Texas at Austin, the Wine and Food Foundation of Texas, the Carry the Load foundation, and Past President of the Austin chapter of the Juvenile Diabetes Research Foundation.  Jim, along with his wife, Kathy, and their son, Jess, call Austin home. 

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  • NALC 2017: Putting Strategic Foresight To Work In Your Organization

    Contains 3 Component(s), 1.00 credit offered

    Seth Kahan will lead you through hands-on application of Strategic Foresight, applying it directly to your organization. He will provide tools you can put to work to identify disruptions and emerging trends, show you how to scale these tools to fit your budget and scope, and work with you to target them where it makes the most sense for you. Hand-outs and techniques will be shared. Kahan will work with participants to understand what they can do immediately, how to create short term wins, what success looks like and how to ensure you continuously stay abreast of emerging trends you can exploit for your business benefit.

    Seth Kahan will lead you through hands-on application of Strategic Foresight, applying it directly to your organization. He will provide tools you can put to work to identify disruptions and emerging trends, show you how to scale these tools to fit your budget and scope, and work with you to target them where it makes the most sense for you. Hand-outs and techniques will be shared. Kahan will work with participants to understand what they can do immediately, how to create short term wins, what success looks like and how to ensure you continuously stay abreast of emerging trends you can exploit for your business benefit.

    Seth Kahan

    Consultant

    Seth Kahan has worked with leaders of world-class organizations since 1996. He has provided insight and assistance to the president of the World Bank, the director of the Peace Corps and senior managers at Royal Dutch Shell as well as over 100 nonprofit CEOs. His work focuses on strategic innovation and leading change. He is the author of the business bestseller, Getting Change Right, and, Getting Innovation Right. He worked with the PPAI board of directors in 2016 to create the most recent strategic plan and has been working in 2017 to assist PPAI's senior staff and volunteer leaders to develop strategic foresight they can put to work helping members get ahead in today's disruptive and complex marketplace. Every Thursday he publishes the video blog, VisionaryTalk.com.

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  • NALC 2016: Changes In Technology

    Contains 3 Component(s), 1.00 credit offered

    Join Tom Goos, MAS and Duncan Logan ​for this session on changes in technology.

    Join Tom Goos, MAS and Duncan Logan for this session on changes in technology. 

    Duncan Logan

    Founder and CEO

    Duncan Logan is the founder and CEO of RocketSpace, a technology campus headquartered in the heart of San Francisco. It provides office space and accelerator-like services to a curated community of startups and global corporations designed to help them bring the future to market. RocketSpace's perfect ecosystem has fueled the success of more than 750 startups, including Uber, Spotify and Leap Motion, and more than 100 corporate partners, such as Tata Communications, Lufthansa, Schneider Electric and Pfizer. At 24, he started his first company, CITYPRO, which he built to $8 million in revenue over a three-year period, before its sale in 2000. In 2002, Duncan joined MessageLabs, an early SaaS security company, which he helped to build until it was sold to Symantec in 2008 for $700 million.

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  • NALC 2016: Flawless Execution

    Contains 3 Component(s), 1.00 credit offered

    Join ​Dan Barnett ​for this session on flawless execution.

    Join Dan Barnett for this session on flawless execution. 

    Dan Barnett is a recognized expert on business and has appeared regularly on CNBC's "Squawk Box", Bloomberg and the Wall Street Journal to speak on CEO confidence and leadership. Dan has headed companies for some of the world's leading corporations including Nestlé, Pillsbury, Weyerhaeuser, and Constellation Brands as well as running smaller private companies. He is currently the CEO and owner of The Primavera Company, a small real estate and natural gas company with operations in three states. Dan has a global consulting and speaking business and is Chair of two Vistage private advisory boards in Reno, Nevada.

    Daniel C. Barnett

    CEO, owner, keynote speaker

    A recognized expert on business, Barnett has appeared regularly on CNBC's "Squawk Box", Bloomberg and the Wall Street Journal to speak on CEO confidence and leadership. Named “U.S. Speaker of the Year” by TEC Canada, “Overseas Speaker of the Year” by TEC Australia, winner of Vistage International's “Fast Track” award and recipient of the coveted “500 Club” award, Barnett is an internationally recognized consultant and speaker whose leadership concepts - “Make or Break Execution®: the core of success” and “Make or Break Culture: get extraordinary results from people” has helped thousands of companies throughout the world.

    Dan Barnett has headed companies for some of the world's leading corporations including Nestlé, Pillsbury, Weyerhaeuser, and Constellation Brands as well as running smaller private companies. He is currently the CEO and owner of The Primavera Company, a small real estate and natural gas company with operations in three states. Dan has a global consulting and speaking business and is Chair of two Vistage private advisory boards in Reno Nevada.

    Barnett serves on four boards: TrendSource, a leader in business intelligence; Ziegenfelder Company, the maker of Twin Pops ice-pops; California Fruit Wine Company; and the DRI Foundation, a global leader in environmental research and part of the Nevada System of Higher Education.

    Dan earned his B.S. from the University of Nevada and his MBA from the University of Maryland.

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  • NALC 2016: Managing Profit Erosion

    Contains 3 Component(s), 1.00 credit offered

    In this session participants will learn how to manage profit erosion.

    Join Scott Pearson for this panel session on how to manage profit erosion.

    Scott Pearson

    Executive Vice President and Chief Revenue Officer

    Prior to joining Logomark, Pearson spent 18 years working in various management and executive positions with Sweda Company LLC, where he was vice president of merchandising and design for the last eight years. He was responsible for the development and sales growth of a number of the company's strategic and top performing accounts, creating and designing patented and best-selling products, while overseeing compliance initiatives throughout the organization. Pearson also participated as an active founding board member for Quality Certification Alliance (QCA), and understands Logomark's commitment to bringing safe and compliant merchandise to the industry.

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  • NALC 2016: Most Frequently Used Apps For Productivity

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/31/2016

    Take a sneek peek into attendees' mobile phone home pages. What apps are used most frequently and how do they assist in productivity?

    Join this panel session with Nancy Hoffman, Brittany David, CAS, Bobby Lehew, Leslie Roark, CAS, David Shultz and see what apps are used most frequently.

    Nancy Hoffman

    Brand Alliance Marketing Director; Meeting/Event Planner; Loyalty Expert

    Brand Alliance Marketing prides itself in providing unique and creative promotional solutions that grow brand awareness, enhance an attendee's meeting or event experience, and reinforce employee reward and recognition initiatives.

    Brittany David, MAS

    Vice President of Sales, PPAI Board Member

    Brittany David, MAS, vice president of sales at West Jordan, Utah-based supplier SnugZ USA, is a 10-year veteran of the promotional products industry. She has been with SnugZ USA for five years. Prior to that, she was the trade show management services manager at SAGE Quick Technologies Inc., Addison, Texas. David currently is serving on the PPAI Board of Directors and Expo East Advisory Board, is board liaison to the Supplier Committee and member of the Power Meeting advisory group, and she continues to serve as co-chair of the PPAF Expo Committee for the third year. David also volunteers for the Utah Food Bank, Primary Children's Hospital and various community service projects with the SnugZ GiveZ community service committee.

    Bobby Lehew

    Chief Content Officer at commonsku

    Bobby Lehew is the Chief Content Officer at commonsku, a cloud-based CRM, order management, and social collaboration platform designed for the promotional products industry by promotional product experts. A 25-year industry veteran, Bobby was formerly the CEO at Robyn, a branded products fulfillment company that specialized in private-label, e-commerce company stores. A PPAI Gold Pyramid Award winner, a PPAI Silver Technology recipient, an Addy Award recipient, and recognized (in his work with Robyn) three years in a row by Inc. Magazine as one of the 5,000 fastest growing private companies in the U.S., Bobby is a national speaker on topics related to B2B marketing, company stores, productivity, and storyselling. Featured in ASI’s Counselor magazine as one of “41 people who are shaking up the market with new and innovative approaches” (2010) and in OKC Biz magazine’s “Forty Under 40″ (2009), Bobby is an ardent bibliophile and loves working at the intersection of art and commerce. 

    Leslie Roark, CAS

    Graphic Designer

    With a 24-year career as a graphic designer, Leslie Roark brings her unique creativity and expertise to each client, putting her discerning eye on everything her company does. In the late 1990s, Leslie was involved in start-up technology companies as a creative director or director of training and documentation. In these roles, she developed course curricula, wrote, designed and illustrated manuals, oversaw the companies' creative direction and marketing, designed web-based software, and became very proficient in perfecting the user interface. In 2002, she and her husband, Sean Roark, purchased a successful distributorship called PromoPros/IncentPros, providing their clients with marketing solutions involving promotional products, incentive programs and graphic design. Coming from the customer service industry, Leslie embodies and insists on the highest above-and-beyond customer service experience for her clients. She and Sean have created a family atmosphere in their company. They love working together alongside their amazing staff and five dogs.

    David Shultz

    Vice President of Supplier Partnerships

    David Shultz is the vice president of supplier partnerships for commonsku. Shultz has more than 17 years of experience in the promotional products industry and is the former vice president of operations at Distributor Central. A recent PPAI Fellow inductee and recipient of PPAI's Industry Collaborator award, he is the incoming president of the Promotional Products Association Midwest (PPAM) and serves as a member of PPAI's Professional Development Committee. In his new role, Shultz will work with suppliers to help them connect with distributors more effectively, as well as help them integrate with Promo Standards to achieve better operational efficiency.

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    · Nancy Hoffman, Geiger

    · Brittany David, CAS, SnugZUSA

    · Bobby Lehew, Robyn Promotions

    · Leslie Roark, CAS, PromoPros)

    · David Shultz, DistributorCentral, LLC

  • NALC 2016: Promo Standards Update

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/31/2016

    Promotional products standards and what it means for your business.

     Join Dale Denham, MAS+ and Michael Conway for this session on promotional products standards and what it means for your business.

    Dale Denham, MAS+

    Chief Information Officer

    Dale Denham, MAS+, is the CIO for top 40 distributor Geiger and previously served as Senior Vice President of ASI. Recognized as the industry's top technologist, Dale has continued to deliver innovative, helpful products and solutions during his 20 years in the industry.

    Among the first 10 people certified as a Master Advertising Specialist+ by PPAI., Dale was also recognized by ASI Counselor Magazine as one of “40 under 40" and named one of Corporate Logo's Most Influential People in 2004.

    Michael Conway

    IT Director for Market Facing Applications

    With more than 20 years of experience in information technology, Michael is PCNA's IT Director for Market Facing Applications (not as complicated as it sounds). A member of the PPAI Technology Committee, it's his job to improve the digital experience for our team and for our customers. An avid bicyclist, Michael is a huge fan of the Zoom® Energy Bolt – with its combination of portability and charging power, he never has to leave his digital devices behind.

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  • NALC 2016: Promotional Products 2020

    Contains 3 Component(s), 1.00 credit offered Recorded On: 08/31/2016

    What does the promotional products industry look like in 2020? We currently see three areas that will disrupt promotional products businesses and the channel: demographics, globalization and technology. How are companies positioning themselves to be ahead of these potential disruptions?

    Join this panel discussion with David Nicholson, Jay Jester, Catherine Graham, and Doug Kahl as they discuss what the promotional products industry look like in 2020. We currently see three areas that will disrupt promotional products businesses and the channel: demographics, globalization and technology. How are companies positioning themselves to be ahead of these potential disruptions?

    David Nicholson

    President

    David joined Leed's in 1993 as manager of overseas operations, including purchasing, logistics and product development. Served as Chief Operations Officer from 2000 through 2002 and in July of 2003 was named President of Leed's until promoted as President of Polyconcept North America (Leed's, Bullet, JournalBooks) in 2009. David received a B.A. in International Economics from Wesleyan University.

    Jay Jester

    Managing Director

    Jay is a Managing Director for Audax Private Equity. Previously, Jay was a General Partner with Florida Capital Partners, a middle market private equity firm. At FCP he focused on developing new platform investments and assisting portfolio companies with add-on acquisitions. He also worked at Bowles Hollowell Conner & Company where he focused on middle market mergers and acquisitions. Jay received a B.A. from the University of North Carolina at Chapel Hill.

    Catherine Graham

    CEO

    Catherine Graham is the CEO of commonsku and the President of RIGHTSLEEVE. Commonsku is a cloud-based CRM, order management and supply chain collaboration platform for the promotional products industry. RIGHTSLEEVE is a promotional products agency and has been the recipient of numerous industry awards including ASI Distributor Entrepreneur of the Year, PPAI Web Award and Counselor's Best Places to Work. Catherine has previously been named as a PPB's Best Boss and ASI Rising Star.

    Prior to RIGHTSLEEVE and commonsku, Catherine worked for TD Bank, eBay and A.T. Kearney and obtained an MBA. Outside of work, Catherine is a mother to 3 children ranging in age from 9 to 4 years old. She has a passion for learning and is an avid sports enthusiast playing ice hockey, squash and running.

    Doug Kahl

    Vice President

    Doug has been the Vice President of BrandVia since April 2003. Doug is also the Kahl Foundation Director that he established in 2012.

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  • NALC 2016: A Story Of Redemption and Hope

    Contains 3 Component(s), 1.00 credit offered

    Ishmael Beah was born in Sierra Leone on November 23, 1980. When he was eleven, Ishmael’s life was derailed by the outbreak of a brutal civil war. After his parents and two brothers were killed, Ishmael was recruited to fight as a child soldier. He was thirteen. He fought for over two years before he was removed from the army by UNICEF and placed in a rehabilitation home. After completing rehabilitation in late 1996, Ishmael won a competition to attend a conference at the United Nations to talk about the devastating effects of war on children in his country. It was there that he met his new mother, Laura Simms, a professional storyteller who lives in New York. Ishmael returned to Sierra Leone and continued speaking about his experiences to help bring international attention to the issue of child soldiering and war affected children. Beah is author of A Long Way Gone, a story of redemption and hope and Radiance of Tomorrow, his first novel.

    Ishmael Beah was born in Sierra Leone on November 23, 1980. When he was eleven, Ishmael's life was derailed by the outbreak of a brutal civil war. After his parents and two brothers were killed, Ishmael was recruited to fight as a child soldier. He was thirteen. He fought for over two years before he was removed from the army by UNICEF and placed in a rehabilitation home. After completing rehabilitation in late 1996, Ishmael won a competition to attend a conference at the United Nations to talk about the devastating effects of war on children in his country. It was there that he met his new mother, Laura Simms, a professional storyteller who lives in New York. Ishmael returned to Sierra Leone and continued speaking about his experiences to help bring international attention to the issue of child soldiering and war affected children. Beah is author of A Long Way Gone, a story of redemption and hope and Radiance of Tomorrow, his first novel.

    Ishmael Beah

    Keynote speaker and author

    Ishmael Beah was born in Sierra Leone in 1980. He moved to the United States in 1998 and finished his last two years of high school at the United Nations International School in New York. In 2004 he graduated from Oberlin College with a B.A. in political science. He is a member of the Human Rights Watch Children's Rights Division Advisory Committee and has spoken before the United Nations, the Council on Foreign Relations, the Center for Emerging Threats and Opportunities (CETO) at the Marine Corps Warfighting Laboratory, and many other NGO panels on children affected by the war. His work has appeared in VespertinePress and LIT magazine. He lives in New York City.

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