Best of Expo 2019: Creative Cause Marketing Campaigns

Includes a Live Event on 03/01/2019 at 1:00 PM (CST)

Younger promotional products buyers demonstrate an innate desire to connect to brands with a story to tell and a commitment to social causes. Distributors and suppliers will find unique selling opportunities when they add cause-marketing outcomes to the transaction, and successful execution of this strategy proves to often be a difference-maker when end buyers make a product choice. Roger Burnett will share case studies from the PromoCares Experiment, and help attendees develop ways to uncover prospects’ passion for philanthropy.

Roger Burnett, CAS

Roger Burnett, CAS has spent 20+ years making complex concepts more understandable for both buyers and sellers alike and has devoted the majority of his recent career to writing and executing sales and marketing plans for early and mid-stage businesses. He is a student of organizational behavior and the disciplines successful selling organizations use to achieve the greatest reach, even in instances of scarce resources. He loves the outdoors and seeks memorable experiences whenever possible.

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1 Credit

1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

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Desktop View Of The Webinar
03/01/2019 at 1:00 PM (CST)   |  60 minutes
03/01/2019 at 1:00 PM (CST)   |  60 minutes The session will open in a new window - do not close the session launch page. For the session to launch properly, make sure your pop-up blocker is turned off. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page to complete the Online Education Survey and receive credit. Note: The survey will not appear in your event recording or webinar window.
Online Education Survey For Credit
5 Questions
5 Questions INSTRUCTIONS: Please answer the following questions that best matches your response.
Certification Credit
1.00 MAS credit  |  No certificate available
1.00 MAS credit  |  No certificate available