PPAI
CAS: Gen Z Speaks: Bridging the Gap for Authentic Connections: PPAI Expo 2025
-
Register
- Non-members - Free!
- PPAI Member - Free!
The future of the promotional products industry lies in the hands of the next generation, and Gen Z has a unique vision to share. In this session Millennial moderator Josh Pospisil is in conversation with members of Gen Z including Ben Drysdale, Halle Moore, and Jade Crider. They dive into their experiences and perspectives on what drives them as consumers, professionals, and leaders in the making. From buying habits to communication styles, workplace engagement, and their expectations for inclusivity, these panelists are breaking down the barriers between established practices and the new wave of ideas. This open, candid conversation will not only challenge the way we think about the future of the industry but will also provide a window into how Gen Z is reshaping the workplace, establishing boundaries, and motivating their peers. It’s a rare opportunity to understand the evolving landscape of the promo world through the eyes of the next generation of professionals who are ready to bring fresh ideas, new expectations, and a bold vision to the table. Don’t miss the chance to be part of this transformative discussion.
Ben Drysdale
National Account Manager
Gold Bond, Inc
Ben Drysdale, CAS, is the National Account Manager at Gold Bond, Inc - a trusted supplier committed to creating meaningful solutions that blend innovation, quality, and sustainability. He joined the Gold Bond team just a few months ago, after 4.5 years with industry supplier; Raining Rose Promos. Ben is an expert in developing creative and impactful branded merchandise strategies that foster lasting connections with clients.
Halle Moore
Marketing Coordinator
PromoCorner
Halle Moore, Marketing Coordinator at PromoCorner, started working full-time in the industry in 2022 after graduating from UMass Boston. In her role, Halle provides digital marketing services to suppliers within the industry. Getting involved is her favorite way to grow, she’s been serving as a sous chef at PromoKitchen and is excited to be stepping into a chef role in 2025. She also loves posting to social media and was even recognized for it on PPAI’s 2024 Online 18. You can find her newest video series “Behind the Brand” on the Pyramid Award-winning platform PromoJournal.com. Halle is the 3rd generation of her family to be in the industry and is lucky enough to work with both her parents Laurie & Joel Moore and follow in the footsteps of her late grandfather, Jim Moore.
Jade Crider
Inside Sales & Social Media Coordinator
Hasseman Marketing @ Communications
Jade Crider is the Inside Sales and Social Media Manager for Hasseman Marketing. She began her career as an Administrative Assistant at the company, and is following in the footsteps of her family legacy, being a professional in the promotional products industry.
Jade is carving out her own path and is establishing herself by creating engaging content that helps Hasseman Marketing to stand out.
Josh Pospisil (Moderator)
VP of Business Development
AIA Corporation
Joshua Pospisil is a dynamic sales and marketing professional with over a decade of experience in the promotional products industry. Celebrated for his leadership, vibrant personality, and ability to build meaningful relationships, Josh has held key roles at KTI Promo, HIRSCH, and AIA Corporation, now a division of iPROMOTEu, where he is the VP of Business Development. He has served as HPPA President and has been twice named to PPAI’s Online 18: Top People to Know in Promo. Outside of work, Josh enjoys time with family and friends, spreading kindness, and is a fan of all things PINK.
1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.
2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.
3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.
Key:
Complete
Next
Failed
Available
Locked