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From COVID-19 to racial inequity, murder hornets and everything in between, life is teaching us the importance of change and adaptability. Join this session with Julie Kwan, Maurice Norris, and Kathlene Brethowr as they discuss diversity, equity and inclusion in the promo products industry. As you move your business forward with new ways of operating, there are many diversity, equity and inclusion-related questions being asked. What can you do to reach a more diverse client base? When it comes to working remotely or returning to an office, what accommodations do you make to meet the needs of your diverse employees? When it comes to racial inequity, what business practices need to change to increase diversity and help everyone feel included and valued?
Julie Kwan
Diversity and Learning Engagement Manager
Julie is the manager of diversity and learning engagement at PPAI. She has over 10 years of experience in learning and development as a program manager, instructional designer, training facilitator, and webinar producer. Julie earned her Bachelor of Business Administration from Texas A&M University and her Master of Science in Instructional & Performance Technology from Boise State University. Through her academic work, Julie published a case study in the textbook Cases on Human Performance Improvement Technologies, as well as two articles for ISPI’s online publication PerformanceXpress.
Maurice Norris
Public Affairs Manager
Maurice is the public affairs manager for PPAI. He monitors legislative and regulatory developments affecting the promotional products industry. Maurice also assists members with compliance challenges facing their businesses and helps them advocate for their companies with various aspects and levels of government. Maurice also serves on the board of the Graphic Communications Workforce Coalition.
Kathlene Brethowr
Volunteer Programs Coordinator
As the Volunteer Programs Coordinator, Kathlene Brethowr works to create opportunities for professional development through volunteering. Prior to joining PPAI, Kathlene was an Account Manager and Event Coordinator for MOJ Consulting LLC for three years where she received direct experience serving associations in the Dallas Fort Worth area. Kathlene graduated from the University of North Texas with a Bachelor of Science in Integrative Studies with a focus in Business, Sociology, and Kinesiology.
Seth Weiner, MAS
President
Seth Weiner, MAS, is President of Sonic Promos, a promotional marketing firm based in Gaithersburg, Maryland. He has been active in the promotional marketing industry for 27 years, including what will be 23 years with Sonic in 2020. As President of Sonic Promos, he has helped the company to perform in the top 15% of all promotional marketing firms nationwide. He attended Ithaca College, earning a Bachelor’s Degree in Speech Communication and minors in writing, advertising and public relations. Seth earned his MAS in 2010. He actively lectures at various symposiums, conferences and educational institutions, and has been published in many professional publications.
Latria Graham
President
Known as a game changer, Latria Graham, is a branding expert with over 20 years of credible and results driven experience. Latria is the President of GLB which mission is to help clients drive brand awareness and revenue through innovative marketing strategies and promotional products. GLB primarily services professional athletes, sports & entertainment properties, non-profits, and large corporations. Latria led her company to receive the 2019 Minority and Women-Owned Business Enterprise of the Year by the Florida State Minority Supplier Diversity Council. She now serves on the 2020 Minority Business Enterprise Committee and is the Immediate Past Chairwoman of Habitat for Humanity of Orange and Osceola County.
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