Navigating Coaching: The Core of Management

Includes a Live Event on 11/11/2020 at 1:00 PM (CST)

If you’re a new manager, the chances are good that the only things you’ve been taught how to do are:  Hire, Dictate, and Fire.  The truth is that being a great manager is far more than that.  Great management is the art and skill of producing profitable behavior change in your people – the kind of behavior change that raises their level and the level of your staff.  This session with Troy Harrison will show you how! We’ll cover:

  1. Understanding your employees’ needs
  2. Why persuasion works better than dictation
  3. How to have an effective coaching meeting
  4. Following up and ensuring commitment
  5. And more!

Troy Harrison

Sales Manager

Troy Harrison & Associates is owned and operated by Troy Harrison. Troy has been a top salesperson and sales manager for over fifteen years, and has turned around territories and entire sales forces. While working for a national managed services provider, he turned one of the company's worst sales forces into a two-time consecutive National Champion, with six President's Club salesperson awards and two National Champion Sales Manager awards. From there, he has worked as a “turnaround specialist," producing dramatic annual growth in sales and profitability. A track record of consistent overachievement against quota, and a thirst for selling knowledge, has produced one of America's finest sales consultants and trainers.


In 2008, Troy authored “Sell Like You Mean It! – Outselling Your Competitors by Understanding Your Customers," which has sold over 5,000 copies nationwide and was a nominee for the 2008 Axiom Business Book of the Year Award. Troy has become a recognized leader in the sales training profession. He is sought out by leading publications such as Selling Power Magazine, Sales and Marketing Magazine, as well as high profile websites like CareerBuilder.com and the Wall Street Journal's digital network for advice and insight as to the state of the selling profession.

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1 Point

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Navigating Coaching: The Core of Management
11/11/2020 at 1:00 PM (CST)   |  60 minutes
11/11/2020 at 1:00 PM (CST)   |  60 minutes
Online Education Survey For Credit
5 Questions
5 Questions INSTRUCTIONS: Please answer the following questions that best matches your response.
Certification Credit
1.00 CAS credit  |  No certificate available
1.00 CAS credit  |  No certificate available