PPB Presents: Dynamic Changes
Recorded On: 10/01/2020
In this week's episode of the PPAI PromoTalks podcast, "PPB Presents: The Dynamics That Are Changing Buyers’ Businesses," listeners will hear firsthand from buyers about what’s impacting their business and how they’re adapting in the COVID-19 era. Director of publications and editor at PPAI Tina Berres Filipski moderates this conversation with special guests, Kelli Denes, MAS, director of business development and Nicole Van Vleck, MAS, account executive, both with The Vernon Company, and their clients Keith, who is marketing services manager and director of community relations at a construction material and contracting company in Northern California, and Jeff, president and chief operating officer for a family-owned sustainable winery with vineyards in several locations in Northern California. In this eye-opening 54-minute conversation, buyers explore how they’ve adapted to this new environment, the biggest challenges they’ve faced and the future of their marketing programs. Listeners will get an inside look into the reality’s buyers face and gain new ideas on how to help buyers boost business with promotional products.
Kelli Denes, MAS
Director of Business Development
Kelli Denes has been in the promotional products industry for 15 years and serves as the Director of Business Development at the Vernon Company. Originally from California, she moved to Iowa for fun about 17 years ago, starting with Raining Rose as the 13th employee as a soap maker. She knows the products inside and out! She’s been in sales in some capacity ever since and loves the industry because it’s quirky and exciting, with no two days alike. Kelli is a Small Networking Team Coordinator where she oversees 15 accountability groups at Mount Mercy University. In her spare time, she enjoys knitting, baking, and spending time with her family, which includes keeping up with her three kids and remembering to slow down and take it all in.
Nicole Van Vleck, MAS
Nicole Van Vleck, MAS, has been with The Vernon Company for 16 years. Nicole is currently the senior global account executive, partnering with businesses to support their efforts in brand recognition, corporate communication and employee retention using tangible promotional products, excellent customer service and secure buying power.