Secret Weapons For The First Time Exhibitor
Includes a Live Event on 12/18/2019 at 1:00 PM (CST)
This webinar, led by Lisa DeJong, MAS, vice president of sales for Competitive Edge, will guide first-time exhibitors through The PPAI Expo experience, as seen through the eyes of a distributor sales rep. From understanding the alphabet soup of the industry pricing model to co-op advertising and marketing support, new suppliers will gain key insights to aid in successfully accessing the 20,000+ sales force of the promotional products industry. A few simple tips and tricks from the distributor perspective will go a long way in helping new suppliers navigate the overwhelming response they will receive as first-time Expo exhibitors.
Lisa DeJong, MAS
Vice President of Sales, Competitive Edge
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