Trade Show Supplier Best Practices Package

Thank you so much for being able to take part in our trade show! As a value-add, this collection of best practices will help you have your best show possible! This session includes an industry overview with Christopher Duffy, MAS, best practices for booth etiquette with Joel Schaffer, MAS, and follow up tips after the show with Robyn Davis. 

  • The Art Of Trade Show Marketing: From Booth To Boothmanship: A How-To Guide For Suppliers

    Contains 4 Component(s), Includes Credits Recorded On: 01/05/2016

    The number of trade-show exhibiting opportunities for suppliers grows annually. Major shows, regionals, traveling showcases and distributor shows combined present more than 200 shows, but with the increase comes escalating costs and questionable ROI. This seminar is built to help staff maximize return. Maximizing ROI starts the day contract is signed. This program is geared toward suppliers, but it contains valuable information for distributors who exhibit at trade shows as well. The program reviews many aspects of trade shows and sheds a new light on end-user shows.

    Join Joel Schaffer, MAS for this session on the art of trade show marketing. The number of trade-show exhibiting opportunities for suppliers grows annually. Major shows, regionals, traveling showcases and distributor shows combined present more than 200 shows,but with the increase comes escalating costs and questionable ROI. This seminar is built to help staff maximize return. Maximizing ROI starts the day contract is signed. This program is geared toward suppliers, but it contains valuable information for distributors who exhibit at trade shows as well. The program reviews many aspects of trade shows and sheds a new light on end-user shows.

    Joel Schaffer, MAS

    CEO

    Joel D. Schaffer, MAS is CEO and founder of Soundline, LLC, the pioneering supplier to the promotional products industry of audio products. He is the only person to have received both the ASI's Marvin Spike Industry Lifetime Achievement Award (2002) and PPAI's Distinguished Service Award (2011). He is a past director of PPAI's Board of Directors and has chaired several PPAI committees and task forces. He was elected to the PPAI Hall of Fame in 2016. Now celebrating 50 years in our industry.

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    1 Point

  • The 5 Parts Of An Effective Post-Show Plan

    Contains 4 Component(s), Includes Credits Recorded On: 01/20/2016

    After exhibiting at a trade show like PPAI Expo or Expo East, you may feel exhausted, inspired or both. However, before you close the book on your event participation, remember that your exhibiting responsibilities extend beyond the trade show floor. In this session, we’ll explore the five parts of an effective post-show plan so that you can use them to make the most of your participation in PPAI Expo, PPAI Expo East, and future events.

    Join Robyn Davis for this session on the 5 parts of an effective post-show plan. After exhibiting at a trade show like PPAI Expo or Expo East, you may feel exhausted, inspired or both. However, before you close the book on your event participation, remember that your exhibiting responsibilities extend beyond the trade show floor. In this session, we'll explore the five parts of an effective post-show plan so that you can use them to make the most of your participation in PPAI Expo, PPAI Expo East, and future events.

    Robyn Davis

    Trade-show Strategy Specialist

    Robyn Davis is a trade-show strategy specialist and the owner of When I Need Help (WINH). She teaches companies in a variety of industries how to make their participation in trade shows across North America even more worthwhile by providing training, evaluation, and consulting services focused on the right trade show sales and marketing strategies.

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    1 Point

  • CAS: Distributor and Supplier Communications Best Practices

    Contains 5 Component(s), Includes Credits Recorded On: 04/25/2018

    This session serves as the foundation for learning best practices in the promotional products industry and how suppliers and distributors work together. This session Christopher Duffy, MAS will explain the role of the distributor and supplier, the individual processes of order placing/processing, accounting, imprinting and delivery, marketing and customer service.

    This session serves as the foundation for learning best practices in the promotional products industry and how suppliers and distributors work together. This session Christopher Duffy, MAS will explain the role of the distributor and supplier, the individual processes of order placing/processing, accounting, imprinting and delivery, marketing and customer service. 

     

    Christopher Duffy, MAS

    Senior Vice President of Marketing

    Christopher Duffy, MAS is the Director of Marketing for Top 40 Supplier Ariel Premium Supply. A 25 year industry veteran, Christopher is a long-time award winning speaker for PPAI on a variety of key industry and business topics, including supplier/distributors relations, time management, business writing and strategic planning. Christopher has been honored with PPAI’s Distinguished Service Award, served on the PPEF Board of Trustees and holds 2 masters degrees.

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    1 Point