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On-Demand Education Sessions

PPAI delivers the best-of-the-best in online learning opportunities to thousands in the promotional products industry. The PPAI Online Education platform is a growing database of hundreds of event recordings, podcasts sessions and on-demand webinars offering a wide range of content.

PPAI Online Education can be accessed anytime and from anywhere. Almost all on-demand education sessions are complimentary to PPAI Members, PPAI Associates can access the sessions for an additional fee for each session.

259 Results

  • How to Read a P&L Statement for Those New to the Industry

    Contains 3 Component(s), Includes Credits

    Revenue. Cost of goods sold. Interest expense. Taxes. These are just a few of the items that make up your company's profit and loss statement and are important facts to know as your build your company and grow your business. Jamie Watson, MAS, financial analyst at Certified Marketing Consultants, knows the ins and outs of both the financial and promo markets. If you're new to the industry or re-building your business, this session is for you.

    Revenue. Cost of goods sold. Interest expense. Taxes. These are just a few of the items that make up your company's profit and loss statement and are important facts to know as your build your company and grow your business. Jamie Watson, MAS, financial analyst at Certified Marketing Consultants, knows the ins and outs of both the financial and promo markets. If you're new to the industry or re-building your business, this session is for you.

    Jamie Watson, MAS, CPA

    Senior Financial Analyst for Certified Marketing Consultants, LLC

    Jamie Watson has been involved in various aspects of Finance and Accounting for over 20 years.  She qualified as a CPA in the state of Indiana in 2001 where she started her career in public accounting. She shifted to mergers and acquisitions when she came to work at Certified Marketing Consultants.  Jamie has been involved in the consulting of both supplier and distributor companies in the Promotional Products Industry for 14 years. Her passion is helping her clients meet or exceed their financial goals.  

    CAS-Apprvd.jpg

    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Expo 2021: An Outlook for the Economy and Markets

    Contains 4 Component(s), Includes Credits

    Businesses, consumers, and investors have experienced unprecedented conditions over the past year. During this session, Edward Jones' Investment Strategist Craig Fehr will provide an outlook for the economy and financial markets, offering perspective on the business environment that may lay ahead.

    Businesses, consumers, and investors have experienced unprecedented conditions over the past year. During this session, Edward Jones' Investment Strategist Craig Fehr will provide an outlook for the economy and financial markets, offering perspective on the business environment that may lay ahead.

    CAS-Apprvd.jpg

    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Certified Advertising Specialist (CAS) Package

    Contains 26 Product(s)

    Register for all your required courses here. You will have 1 year from the point of registration to complete the certification package. Please complete all dedicated courses and their quizzes: You will have 3 attempts to pass each quiz. You must answer 4 out of 5 questions correctly. If you have not passed a quiz after 3 attempts, please contact certification@ppai.org Please note in order to start working on your CAS please make sure you have completed the TAS Certificate program first.

    Register for all your CAS required courses in one step.  You will have 1 year from the point of registration to complete the certification package.

    Please complete all dedicated courses and their quizzes: You will have 3 attempts to pass each quiz. You must answer 4 out of 5 questions correctly. If you have not passed a quiz after 3 attempts, please contact certification@ppai.org

    Please note in order to start working on your CAS please make sure you have completed the TAS Certificate program first.

  • Canadian Certified Advertising Specialist (CAS) Package

    Contains 26 Product(s)

    In our Canadian CAS version, the U.S.-specific courses have been replaced with different content. Register for all your required courses here. You will have 1 year from the point of registration to complete the certification package. Please complete all dedicated courses and their quizzes: You will have 3 attempts to pass each quiz. You must answer 4 out of 5 questions correctly. If you have not passed a quiz after 3 attempts, please contact certification@ppai.org Please note in order to start working on your CAS please make sure you have completed the TAS Certificate program first.

    Register for all your CAS required courses in one step.  You will have 1 year from the point of registration to complete the certification package.

    Please complete all dedicated courses and their quizzes: You will have 3 attempts to pass each quiz. You must answer 4 out of 5 questions correctly. If you have not passed a quiz after 3 attempts, please contact certification@ppai.org

    Please note in order to start working on your CAS please make sure you have completed the TAS Certificate program first.

  • Master Advertising Specialist (MAS) Package

    Contains 16 Product(s)

    Register for all your required courses here. You will have 1 year from the point of registration to complete the certification package. Please complete all dedicated courses and their quizzes: You will have 3 attempts to pass each quiz. You must answer 4 out of 5 questions correctly. If you have not passed a quiz after 3 attempts, please contact certification@ppai.org Please note in order to earn your MAS please make sure you have completed the CAS Certification first.

    The Master Advertising Specialist (MAS) Program requires the following:

    1. Have a current CAS Certification 
    2. Complete all dedicated courses and their quizzes: You will have 3 attempts to pass each quiz. You must answer 4 out of 5 questions correctly. If you have not passed a quiz after 3 attempts, please contact certification@ppai.org
    3. Complete 35 MAS elective credits 
    4. Re-certification every three years (by earning 30 additional CAS or MAS credits within the three years and submitting a Re-certification Application) 



  • Canadian Master Advertising Specialist (MAS) Package

    Contains 16 Product(s)

    In our Canadian MAS version, the U.S.-specific courses have been replaced with different content. Register for all your required courses here. You will have 1 year from the point of registration to complete the certification package. Please complete all dedicated courses and their quizzes: You will have 3 attempts to pass each quiz. You must answer 4 out of 5 questions correctly. If you have not passed a quiz after 3 attempts, please contact certification@ppai.org Please note in order to earn your MAS please make sure you have completed the CAS Certification first.

    The Master Advertising Specialist (MAS) Program requires the following:

    1. Have a current CAS Certification 
    2. Complete all dedicated courses and their quizzes: You will have 3 attempts to pass each quiz. You must answer 4 out of 5 questions correctly. If you have not passed a quiz after 3 attempts, please contact certification@ppai.org
    3. Complete 35 MAS elective credits 
    4. Re-certification every three years (by earning 30 additional CAS or MAS credits within the three years and submitting a Re-certification Application) 



  • MAS: Expo 2021: Forging Ahead With Strategic Foresight

    Contains 5 Component(s), Includes Credits

    Are you a seasoned distributor that is starting to plan 5 or 10 years out? Have you finished reading the PPAI Strategic Foresight Playbook and feel ready to start putting together a plan for the future? In this session, Dennis Klum will explain how to set SMART goals, pay attention to trends, and take the next steps in making your company more resilient for the future. This session will provide a guide to which action items start conversations within your company and the areas to focus on implementing first.

    Are you a seasoned distributor that is starting to plan 5 or 10 years out? Have you finished reading the PPAI Strategic Foresight Playbook and feel ready to start putting together a plan for the future? In this session, Dennis Klum will explain how to set SMART goals, pay attention to trends, and take the next steps in making your company more resilient for the future. This session will provide a guide to which action items start conversations within your company and the areas to focus on implementing first.

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    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Expo 2021: Embrace The Winds Of Change

    Contains 4 Component(s), Includes Credits

    Are the changes in today’s marketplace an opportunity for prosperity or a pain in the neck? In this session, Johnny Campbell will address discuss how business professionals can effectively lead and navigate people through the uncertainties of change and respond to marketplace shifts. Participants will learn how to think more strategically and be more resilient when leading change, how to develop a high-performance workplace culture that boosts morale and improves workplace productivity, and how to get people to embrace change and profit from it.

    Are the changes in today’s marketplace an opportunity for prosperity or a pain in the neck? In this session, Johnny Campbell will address discuss how business professionals can effectively lead and navigate people through the uncertainties of change and respond to marketplace shifts. Participants will learn how to think more strategically and be more resilient when leading change, how to develop a high-performance workplace culture that boosts morale and improves workplace productivity, and how to get people to embrace change and profit from it.

    CAS-Apprvd.jpg

    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • Expo 2021: How to Prepare Your Business for Recovery

    Contains 4 Component(s), Includes Credits

    How can you prepare your business for recovery when this crisis is over? BDO’s Sean Murphy and Brian Collins will highlight what’s wrong and what’s right with that question. They will highlight threats accelerated by COVID-19, the phases of recovery they’re seeing in the global marketplace and the challenges businesses face along the way. They will identify steps you can take now to position your business for success.  

    How can you prepare your business for recovery when this crisis is over? BDO’s Sean Murphy and Brian Collins will highlight what’s wrong and what’s right with that question. They will highlight threats accelerated by COVID-19, the phases of recovery they’re seeing in the global marketplace and the challenges businesses face along the way. They will identify steps you can take now to position your business for success.  

    CAS-Apprvd.jpg

    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.

  • CAS: Plan C(risis) Building a Resiliant Company

    Contains 4 Component(s), Includes Credits

    Do you know what it takes to build a healthy business?  Do you struggle with the operational necessities of running a strong company?  Join Jamie Watson, MAS, CPA as she addresses the many challenges business owners face and the right strategies to implement to make it successful.

    Do you know what it takes to build a healthy business?  Do you struggle with the operational necessities of running a strong company?  Join Jamie Watson, MAS, CPA as she addresses the many challenges business owners face and the right strategies to implement to make it successful.

    CAS-Apprvd.jpg

    1 Point

    1. Register and watch the session. Please note it will open in a new window. Please do not close the session launch page.

    2. Please make sure your pop-up blocker is turned off in order to access the session once you select it.

    3. Once you have completed the session, please close the event recording or webinar window and proceed to the session launch page for the Online Education Survey to receive credit. Please note, it will not be on your event recording or webinar window.