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Certified Advertising Specialist (CAS) Package

The Certified Advertising Specialist (CAS) Program requires the completion of all of the CAS dedicated courses listed below in the CAS package option OR the individual sessions. 

  • If you choose the package option, it will register you for all the dedicated courses at one time, and it includes your CAS application. 
  • If you select the individual sessions, you will need to register for each of the individual dedicated courses. 

In addition, please select 25 elective education sessions from the column on the CAS Level Electives tab in the menu bar to complete the elective portion for the CAS Certification

Re-certification is required by earning 30 additional CAS or MAS credits within the three years and submitting a Re-certification Application

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Certified Advertising Specialist (CAS)

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The Certified Advertising Specialist (CAS) Program requires the completion of 25 dedicated education sessions to complete the online portion for the CAS Certification.

Certified Advertising Specialist (CAS) Electives

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The Certified Advertising Specialist (CAS) Program requires the completion of 25 elective education sessions to complete the online portion for the CAS Certification.

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85 Results

  • Contains 3 Component(s), Includes Credits Recorded On: 11/19/2019

    ​As promotional product professionals, we don’t always realize the impact that a “giveaway” can have for a trade-show exhibitor. After all, when we walk through a show floor, the items featured are not “promotions,” they’re samples, and the rules are different. This presentation is an overview for trade-show exhibitors on best practices for choosing and distributing promotional products for. Join Rama Beerfas, MAS, CTSM for this webinar that will briefly cover four areas to consider when choosing promotional products to increase booth traffic during a trade show for maximum impact on ROI/ROO. Whether you’re exhibiting or you’re recommending products to a client, and whether it’s an international trade show or your local Chamber’s tabletop show, this presentation will help you choose more wisely and overcome the “must give out stuff to everyone” mindset that many exhibitors have.

  • Contains 3 Component(s), Includes Credits

    Join Susan DeRagon for this session, where she will share information from the International Consumer Product Health and Safety Organization’s 2019 annual meeting and training symposium. This year’s conference included tutorials on social media and consumer product misuse as well as concerns over product safety and privacy in an interconnected world. Some of the breakout sessions included topics such as mitigation strategies related to foreign body hazards and proactive safety engineering. The plenary topics of the sessions included ensuring the safety of products sold online and evolving approaches for innovation and technology. The annual CPSC day included updates on the impact of the new makeup of the Commission and some of the commissioners’ policy views regarding education campaigns, voluntary vs. mandatory standards and a variety of other issues that come before the Commission. This session qualifies as an "elective" under the Product Safety Aware Program.

  • Contains 3 Component(s), Includes Credits Recorded On: 03/08/2019

    It’s no secret that having a great brand can give can give you a competitive edge when promoting your business in the marketplace. The real question is, how do distributors really build brands that are memorable, marketable and profitable? Join Johnny Campbell to discuss the four most profitable brand-building strategies that top distributors are using to attract the best clients and dominate their marketplace.

  • Contains 3 Component(s), Includes Credits Recorded On: 10/10/2018

    Managing a promotional products business is time-consuming. As a PPAI Affinity Partner, Ascent Global Logistics is available to help you simplify the shipping of your promotional products. Join Jason Schrier, director of business development at Ascent Global Logistics, to learn how to optimize your shipping practices.

  • Contains 3 Component(s), Includes Credits

    Corporate social responsibility is a hot topic in marketing circles. Consumers want to see their purchases associated with purpose-driven companies that are investing back in their communities. Join Danny Rosin, CAS and his panelists as they share their own experience using creative, workable ideas to make brands both purpose-driven and more profitable.

  • Contains 3 Component(s), Includes Credits

    Join us for a quick conversation with PPAI's new President and CEO, Dale Denham.

  • Contains 3 Component(s), Includes Credits

    Join Dale Denham and Todd Pottebaum as they introduce this year's nominees, Chris Anderson and Denise Taschereau, for Class of 2026 Board Member positions.

  • Contains 3 Component(s), Includes Credits

    In this episode, PPAI PromoTalks Presents: “Expert Advice For Secure Credit Practices” with our panel of credit experts: Mike Hopkins, Credit Manager at Paramount Apparel; Chris Birdwell, Credit Strategies Manager at Pioneer Balloon Company; Eric McMahon, Credit Manager at Leed’s and Diane Crimmins, CBF, CGA, Group Manager for the Promotional Products Industry Credit Group AND program administrator for PPAI Credit Services powered by Forius. Our panelists today are involved in the Industry Credit Group, are members of National Association of Credit Management (NACM) and are active users of the PPAI Credit Services platform. Our moderator is Tina Berres Filipski, director of publications and editor at PPAI. Listen to expert advice from our panelists as they discuss their best business practices and share their experiences.